Clay Pebbles
FailThe top 5 brands take 98% of clicks, so Clay Pebbles is a Fail.
- Flapen Score
- 35 / 100Ranks 5,308 of 5,777 Home & Garden niches · −16 vs the category median of 5135
- Market size
- £46K/yr85K searches / yr
- 90-day growth
- +12.4%search demand this quarter
- Competition
- 88%top-5 click share · 6 brands · 20 sellers
Flapen Score
Clay Pebbles against its category
The dotted line is the Home & Garden average. Past it, Clay Pebbles is stronger. Inside it, weaker.
Market
The Clay Pebbles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Clay Pebbles 85K times last year and spent an estimated £46K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.
- Searches, last 12 months
- 85K
- Growth, 90 days vs prior 90
- +12.4%
- Conversion, latest week
- 5.1%
- Market size, estimated
- £46Ka year
- Peak month
- April2.6× the quietest month
- Top search term
- clay pebbles28K searches a year
02 · Price
A sale here is worth £10.66.
Listings sell for £10.66 on average, from £5.84 to £18.97. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £10.66 that is £3K to £5K a year per listing.
- Average price
- £10.66under the $15 to $100 sweet spot
- Price range
- £5.84–£18.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #99 within Soils, Mulches & Planting Media. It carries 905 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 70%
- Out of stock, average day
- 0.0%
- Average rank
- #99in Soils, Mulches & Planting Media
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 905per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Clay Pebbles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
VitaLink 02-050-105 10L Clay Pebbles Bag Grey
- Price
- £8.88
- Rating
- 4.5/5
- Reviews
- 3,756
- Age
- 12y ago

Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (1L)
- Price
- £5.86
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago

bhomescent Clay Pebbles for Hydroponics Plant Pots & Orchids LECA Balls for Drainage Terrariums & Indoor Plants Lightweight Expanded Clay Growing Media (1L)
- Price
- £5.84
- Rating
- 4.5/5
- Reviews
- 444
- Age
- 3y ago

UK GROW 10L Premium Bucket of Clay Pebble Hydroponic Substrate 1L 2L 3L 5L 10L 20L (10L)
- Price
- £12.42
- Rating
- 4.6/5
- Reviews
- 662
- Age
- 3y ago

VitaLink 02-050-110 45L Clay Pebbles Bag Red
- Price
- £16.62
- Rating
- 4.6/5
- Reviews
- 802
- Age
- 12y ago
Trending
estimated 90-day click momentum
Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (5L)
- Price
- £11.59
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago

VitaLink 02-050-105 10L Clay Pebbles Bag Grey
- Price
- £8.88
- Rating
- 4.5/5
- Reviews
- 3,756
- Age
- 12y ago

HERPZOO Clay Pebbles for Plants Indoor Gardening Clay Pebbles for Hydroponics Plant Pots & Orchids LECA Balls for Drainage Terrariums & Indoor Plants | Lightweight Expanded Clay Growing Media 1L
- Price
- £6.98
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 9mo ago

VitaLink 02-050-110 45L Clay Pebbles Bag Red
- Price
- £16.62
- Rating
- 4.6/5
- Reviews
- 802
- Age
- 12y ago

UK GROW 10L Clay Pebbles 1L 2L 3L 4L 5L 6L 7L 8L 9L 10L 20L 30L 50L hydroponic Growing Substrate (10L)
- Price
- £10.79
- Rating
- 4.6/5
- Reviews
- 742
- Age
- 3y ago
Newest
by launch date
HERPZOO Clay Pebbles for Plants Indoor Gardening Clay Pebbles for Hydroponics Plant Pots & Orchids LECA Balls for Drainage Terrariums & Indoor Plants | Lightweight Expanded Clay Growing Media 1L
- Price
- £6.98
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 9mo ago

Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (3L)
- Price
- £8.63
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago

Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (1L)
- Price
- £5.86
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago

Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (5L)
- Price
- £11.59
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago

bhomescent Clay Pebbles for Hydroponics Plant Pots & Orchids LECA Balls for Drainage Terrariums & Indoor Plants Lightweight Expanded Clay Growing Media (1L)
- Price
- £5.84
- Rating
- 4.5/5
- Reviews
- 444
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
20
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
88%
Top 20: 100%
Open market
0%
- VitaLink39%
- Growcery30%
- UK GROW14%
- bhomescent12%
- CANNA2%
- Generic2%
- Open — no brand owns it (0%)
Demand
Clay Pebbles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 2.6×
Search terms
Top Clay Pebbles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- clay pebbles28K/yr
- clay pebbles for plant pots23K/yr
- clay balls for plants13K/yr
- drainage stones for plant pots7K/yr
- clay balls8K/yr
- clay pebbles for hydroponics5K/yr
Reviews and returns
What reviews say buyers love and hate about Clay Pebbles
We read the reviews and the return reasons for every product selling here.
“Not fit for purpose”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clay Pebbles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









