citrus feed
Skip itPrices mostly outside the sweet spot ($3.02–$9.21) — this niche doesn't clear our bar today.
Conversion
Incredible21.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Great+78.1%90-day search growth — must beat 0% to launch
Review moat
Good938.71avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£74K£74K/yr · 54K searches
Avg price
Bad£6.43avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad89%top-5 click share — a locked-up shelf
Price range
Bad£3.02–£9.21cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, citrus feed is a £74K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 44/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
citrus feed market data
- Units sold / yr
- 13K–15K
- avg 1,250–1,500/product
- Revenue / yr
- £80K–£96K
- units × avg price
- Conversion rate
- 21.4%
- Avg BSR
- #38
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 71%
- Out of stock
- 0.0%
- Avg brand age
- 73 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
61
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Baby Bio42%
- Growth Technology30%
- Westland9%
- Vitax Ltd7%
- Bronte Heritage Collection6%
- TOP SAVER6%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +78.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.4×
Top citrus feed search terms
- citrus feed18K/yr
- lemon tree feed9K/yr
- citrus fertilizer7K/yr
- citrus plant food8K/yr
- citrus feed for lemon tree4K/yr
- citrus plant feed7K/yr
Top citrus feed products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Baby Bio Citrus Food 175ml - Citrus Plant Food for Healthy Growth and High Potassium for Better Fruit Yield - Year Round Care Concentrate Fertiliser - Fruit Tree Aid Spray
Baby Bio£3.024.6★2,877 rev
Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 1 Litre
Growth Technology£7.964.6★1,705 rev
Citrus Feed Concentrate 200ml
Westland£4.264.6★109 rev
Vitax Citrus Summer Soluble Plant Feed High Nitrogen Discourages Fruit Drop & Premature Ripening: 200G
Vitax Ltd£6.084.6★1,378 rev
Bronte Heritage Citrus Feed Controlled-Release Granules Bigger Fruit Harvests Full Season Fertilizer Strengthens Roots Enriches Foliage & Boosts Fruit Yield For Lemon Orange Lime & All Citrus Plants
Bronte Heritage Collection£9.215.0★5 rev
Newest
by launch dateBronte Heritage Citrus Feed Controlled-Release Granules Bigger Fruit Harvests Full Season Fertilizer Strengthens Roots Enriches Foliage & Boosts Fruit Yield For Lemon Orange Lime & All Citrus Plants
Bronte Heritage Collection£9.215 rev
Vitax Citrus Feed for Summer Soluble Plant Feed for Healthy Fruitful Citrus Trees Prevents Leaf Fall Boosts Growth & Fruit Production Ideal for Indoor & Outdoor Citrus Plants- 200g Tub
TOP SAVER£9.1246 rev
Citrus Feed Concentrate 200ml
Westland£4.26109 rev
Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 300 ml - For Oranges Lemons Mandarins Limes - Professional Grade Plant Food Concentrate with Kelp Seaweed Extract - Makes 60L Feed
Growth Technology£5.35451 rev
Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 1 Litre
Growth Technology£7.961,705 rev
Trending
90-day click momentumBronte Heritage Citrus Feed Controlled-Release Granules Bigger Fruit Harvests Full Season Fertilizer Strengthens Roots Enriches Foliage & Boosts Fruit Yield For Lemon Orange Lime & All Citrus Plants
Bronte Heritage Collection£9.215.0★
Citrus Feed Concentrate 200ml
Westland£4.264.6★
Baby Bio Citrus Food 175ml - Citrus Plant Food for Healthy Growth and High Potassium for Better Fruit Yield - Year Round Care Concentrate Fertiliser - Fruit Tree Aid Spray
Baby Bio£3.024.6★
Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 1 Litre
Growth Technology£7.964.6★
Vitax Citrus Feed for Summer Soluble Plant Feed for Healthy Fruitful Citrus Trees Prevents Leaf Fall Boosts Growth & Fruit Production Ideal for Indoor & Outdoor Citrus Plants- 200g Tub
TOP SAVER£9.124.5★
What buyers say about citrus feed
What buyers praise and complain about, mined from review topics.What buyers love
“Plant is thriving with this product”
“It does the job”
“Great value for money”
“good quality”
“its easy to use”
“Brilliant for my lemon cuttings truly noticed the difference when I started to use this”
“Perfect for indoor citrus plants”
“Lasts ages”
“Bottle is plastic so it does not leak or break in transit”
“Tidy and clean to use”
What buyers complain about
“Rather small pot”
“My plants havent grown as much as I was anticipating”
Top return reasons
Common questions
- Is citrus feed profitable to sell on Amazon United Kingdom?
- The niche generates £74K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +78.1%. Flapen's verdict: Skip it (44/100).
- How competitive is the citrus feed niche?
- 6 brands and 61 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in citrus feed?
- Top complaints mined from reviews: Size-Overall, Plant Growth. The return rate is 0.0%.
- When does demand for citrus feed peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 8.4× the quietest.
- What does it cost to enter the citrus feed niche?
- Listings span £3.02–£9.21; the average listing price is £6.43 (sweet spot $15–$100). The average incumbent carries 939 reviews — the moat a new listing must climb.