How competitive is the Citrus Feed niche on Amazon United Kingdom?

6 brands and 61 sellers compete in Citrus Feed on Amazon United Kingdom. The top 5 Citrus Feed products take 89% of clicks and its top 5 brands hold 94% of demand.

What do buyers complain about in Citrus Feed?

Citrus Feed buyers on Amazon United Kingdom complain most about Size-Overall, Plant Growth, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Citrus Feed niche?

Citrus Feed sells for £6.43 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.02–£9.21. The average incumbent carries 939 reviews — the moat a new listing must climb.

Citrus Feed

prices mostly outside the sweet spot ($3.02–$9.21) — Citrus Feed doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Citrus Feed profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Citrus Feed is a £74K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 44/100.

Citrus Feed: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +78.1% over the last 90 days and 21.4% of searches end in a purchase.

£74K

revenue / yr

Units sold / yr15K

Search volume / yr+78.1%54K

Conversion rate21.4%

Avg price£6.43

Who owns the niche?

The top 5 brands hold 94% of demand, so 6% of the market is open.

open market share

Brands · sellers6 · 61

Top-5 product click share89%

Open market6%

Avg brand age73 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 7 products

Top Citrus Feed products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Baby Bio Citrus Food 175ml - Citrus Plant Food for Healthy Growth and High Potassium for Better Fruit Yield - Year Round Care Concentrate Fertiliser - Fruit Tree Aid Spray

Price: £3.02
Rating: 4.6/5
Reviews: 2,877
Age: 19y ago

Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 1 Litre

Price: £7.96
Rating: 4.6/5
Reviews: 1,705
Age: 16y ago

Citrus Feed Concentrate 200ml

Price: £4.26
Rating: 4.6/5
Reviews: 109
Age: 2y ago

Vitax Citrus Summer Soluble Plant Feed High Nitrogen Discourages Fruit Drop & Premature Ripening: 200G

Price: £6.08
Rating: 4.6/5
Reviews: 1,378
Age: 19y ago

Bronte Heritage Citrus Feed Controlled-Release Granules Bigger Fruit Harvests Full Season Fertilizer Strengthens Roots Enriches Foliage & Boosts Fruit Yield For Lemon Orange Lime & All Citrus Plants

Price: £9.21
Rating: 5.0/5
Reviews: 5
Age: 5mo ago

Newest

by launch date

Bronte Heritage Citrus Feed Controlled-Release Granules Bigger Fruit Harvests Full Season Fertilizer Strengthens Roots Enriches Foliage & Boosts Fruit Yield For Lemon Orange Lime & All Citrus Plants

Price: £9.21
Rating: 5.0/5
Reviews: 5
Age: 5mo ago

Vitax Citrus Feed for Summer Soluble Plant Feed for Healthy Fruitful Citrus Trees Prevents Leaf Fall Boosts Growth & Fruit Production Ideal for Indoor & Outdoor Citrus Plants- 200g Tub

Price: £9.12
Rating: 4.5/5
Reviews: 46
Age: 1y ago

Citrus Feed Concentrate 200ml

Price: £4.26
Rating: 4.6/5
Reviews: 109
Age: 2y ago

Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 300 ml - For Oranges Lemons Mandarins Limes - Professional Grade Plant Food Concentrate with Kelp Seaweed Extract - Makes 60L Feed

Price: £5.35
Rating: 4.5/5
Reviews: 451
Age: 14y ago

Growth Technology Ltd Citrus Focus Liquid Concentrated Fertiliser 1 Litre

Price: £7.96
Rating: 4.6/5
Reviews: 1,705
Age: 16y ago

Competition: brands, sellers & click share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

Baby Bio42%
Growth Technology30%
Westland9%
Vitax Ltd7%
Bronte Heritage Collection6%
TOP SAVER6%
Open — no brand owns it (0%)

Citrus Feed demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume54KCVR21.4%Products7Brands6Top 5 Brands94%OOS Rate0.0%Rating4.6★Reviews939Avg BSR#38

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.4×

Top Citrus Feed search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

citrus feed18K/yr +136.7%20.9% conv.
lemon tree feed9K/yr +68.7%22.0% conv.
citrus fertilizer7K/yr +64.1%16.1% conv.
citrus plant food8K/yr +23.4%23.4% conv.
citrus feed for lemon tree4K/yr +73.2%22.6% conv.
citrus plant feed7K/yr +5.1%26.8% conv.

What reviews say buyers love and hate about Citrus Feed

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews

Plant Growth31%

“Plant is thriving with this product”

Advertised Vs Actual Product21%

“It does the job”

Value For Money17%

“Great value for money”

Quality-Overall10%

“good quality”

Ease Of Use5%

“its easy to use”

What buyers complain about

75% of reviews

Size-Overall50%

“Rather small pot”

Plant Growth25%

“My plants havent grown as much as I was anticipating”

Citrus Feed return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Product Condition

100%

Common Citrus Feed questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Citrus Feed 44/100 on Amazon United Kingdom — Skip it. The niche generates £74K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +78.1% over the last 90 days.