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Citrus Compost

Maybe

Buyers convert on 20.6% of searches. But the top 5 products take 83% of clicks, so Citrus Compost is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£71K/yr32K searches / yr
90-day growth
+85.9%search demand this quarter
Competition
83%top-5 click share · 9 brands · 54 sellers

Flapen Score

Citrus Compost against its category

The dotted line is the Home & Garden average. Past it, Citrus Compost is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Citrus Compost market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Citrus Compost 32K times last year and spent an estimated £71K. The top 5 brands take 87% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

20.6% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.6% of those searches ended in a purchase. Searches in the last 90 days moved +85.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
+85.9%
Conversion, latest week
20.6%
Market size, estimated
£71Ka year
Peak month
May12.2× the quietest month
Top search term
citrus compost17K searches a year

02 · Price

A sale here is worth £10.70.

Listings sell for £10.70 on average, from £3.02 to £18.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £10.70 that is £5K to £8K a year per listing.

Average price
£10.70under the $15 to $100 sweet spot
Price range
£3.02–£18.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
£5K–£8K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #193 within Fertilisers & Plant Food. It carries 538 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
60%
Out of stock, average day
1.7%
Average rank
#193in Fertilisers & Plant Food
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
538per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Citrus Compost products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

£0£11K£21K£32K£43K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

54

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

9%

  • Westland52%
  • GardenNova17%
  • Miracle-Gro10%
  • Baby Bio4%
  • Growth Technology4%
  • Topline4%
  • Open — no brand owns it (3 brands, 9%)

Demand

Citrus Compost search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Apr, May, Jun · busiest ÷ quietest = 12.2×

Search terms

Top Citrus Compost search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • citrus compost17K/yr
  • citrus soil5K/yr
  • lemon tree soil3K/yr
  • citrus potting mix3K/yr
  • citrus compost for lemon tree3K/yr

Reviews and returns

What reviews say buyers love and hate about Citrus Compost

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money42%−0.22

too expensive

It is very expensive for something that appears to be 95% coco peat

Not much for the money

Advertised Vs Actual Product17%−0.09

Half empty!! Advertised as 10L, you actually get about 5L Very misleading, Bought 2 so I got 10L for the price of 20L

Plant Growth8%+3.54

My plants havent grown as much as I was anticipating

Size-Overall6%−0.01

A bit smaller than I expected

Love

Plant Growth41%+3.54

Plant is thriving with this product

very good soil used it for my plants will buy again

Great quality soil

Quality-Overall18%+0.17

Excellent product

Good quality

Feedback. Very good product

Value For Money11%−0.22

Great value for money

Good value

good price

Advertised Vs Actual Product7%−0.09

As advertised

Did the job

Just what I were looking for

Smell5%+0.48

There is no odor or bugs at this present moment

did not smell bad like the other brands

Return

0.1% Return rate 43% Fixable by listing

Size-Overall29%▁▁▁▁█▁

A bit smaller than I expected

Quality-Overall14%▁▁▁█▁▁
Leak-Proof14%▁▁▁█▁▁
Value For Money14%▁▁█▁▁▁

too expensive

It is very expensive for something that appears to be 95% coco peat

Not much for the money

Contamination14%▁▁▁▁█▁

FAQ

Common Citrus Compost questions

Answered from the same tracked data.