Christmas Tree
PassChristmas Tree scores 70 out of 100, a Pass. Shoppers spend $622K a year here, search demand grew +54.2% this quarter, and returns run at 0.9% of orders.
- Flapen Score
- 70 / 100Top 4% of 5,777 Home & Garden niches · +19 vs the category median of 5170
- Market size
- £622K/yr6.1M searches / yr
- 90-day growth
- +54.2%search demand this quarter
- Competition
- 37%top-5 click share · 28 brands · 40 sellers
Flapen Score
Christmas Tree against its category
The dotted line is the Home & Garden average. Past it, Christmas Tree is stronger. Inside it, weaker.
Market
The Christmas Tree market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Tree 6.1M times last year and spent an estimated £622K. The top 5 brands take 54% of clicks. Demand peaks in Nov–Dec. Flapen scores it 70 out of 100, a Pass.
01 · Demand
0.2% of searches ended in a purchase last week.
Shoppers searched for this 6.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +54.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £622K a year.
- Searches, last 12 months
- 6.1M
- Growth, 90 days vs prior 90
- +54.2%
- Conversion, latest week
- 0.2%
- Market size, estimated
- £622Ka year
- Peak month
- December123.6× the quietest month
- Top search term
- christmas tree3.4M searches a year
02 · Price
A sale here is worth £42.48.
Listings sell for £42.48 on average, from £10.15 to £109.19. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At £42.48 that is £11K to £21K a year per listing.
- Average price
- £42.48inside the $15 to $100 sweet spot
- Price range
- £10.15–£109.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £11K–£21K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
44% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 51.2% of listings are out of stock. The average listing ranks #381 within Seasonal Décor. It carries 1,157 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 37%
- Out of stock, average day
- 51.2%
- Average rank
- #381in Seasonal Décor
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,157per listing
- Listings tracked
- 52
04 · Newcomers
Amazon counts 1 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Christmas Tree products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
7FT/2.1M Classic Artificial Christmas Tree Xmas Realistic Natural Green Branches with Solid Metal Leg
- Price
- £24.72
- Rating
- 3.7/5
- Reviews
- 1,289
- Age
- 3y ago

Abaseen 7ft Artificial Christmas Tree Xmas Pine Tree with 1200 Tips Solid Metal Legs Perfect for Indoor and Outdoor Holiday Decoration
- Price
- £39.76
- Rating
- 4.4/5
- Reviews
- 478
- Age
- 6y ago

5ft Pre-Lit Snow Flocked Christmas Tree with LED Lights 550 Branch PE+PVC Mixed Tips Xmas Trees Bushy Artificial Lapland Fir Christmas Tree Fake Pine Tree with Metal Stand Easy to Assemble 150cm
- Price
- £58.94
- Rating
- 4.4/5
- Reviews
- 651
- Age
- 1y ago

Pre Lit Christmas Tree 6ft Artificial Xmas Tree with 250 Multi Colour LED Lights 8 Light Modes Bushy 1000 Branch Tips Foldable Metal Stand for Home Office Party Holiday Decoration
- Price
- £72.38
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 7mo ago

YITAHOME 6ft Artificial Christmas Tree with 250 LED Christmas Pine Tree with 880 Tips Foldable Metal Frame & Stand Easy Assembly Pops Up Christmas Tree for Home Party 182 x 110cm
- Price
- £41.37
- Rating
- 3.8/5
- Reviews
- 669
- Age
- 1y ago
Trending
90-day click momentum
Pre Lit Christmas Tree 6ft Artificial Xmas Tree with 250 Multi Colour LED Lights 8 Light Modes Bushy 1000 Branch Tips Foldable Metal Stand for Home Office Party Holiday Decoration
- Price
- £72.38
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 7mo ago

Amailtom Smart Christmas Tree Lights 2.1m DIY RGBIC Lighting Animated Pattern Displays Waterfall Xmas LED Tree Lights with Star Topper App & Remote Control Music Sync Timer for Holiday in/Outdoor
- Price
- £42.82
- Rating
- 4.5/5
- Reviews
- 8
- Age
- 9mo ago

5ft Snow Flocked Artificial Christmas Tree with 532 Tips Realistic Holiday Premium Full Winter White Pine Xmas Tree Full Appearance Snowy Easy Assembly with Sturdy Metal Stand 150cm
- Price
- £24.21
- Rating
- 4.4/5
- Reviews
- 651
- Age
- 8mo ago

YouGarden Citrus Lemon Tree Approximately 70-90cm Tall in 4 Litre Pot Citrus Fruit Tree House Plant Conservatory or Garden Plant Low Maintenance
- Price
- £29.74
- Rating
- 4.5/5
- Reviews
- 189
- Age
- 12y ago

YouGarden Standard Lilac Tree Syringa Palibin 90-120cm Tall in 3 Litre Pot Potted Trees & Shrubs for Gardens or Patios Supplied as 1 x Standard Lilac Tree in 3L Pot
- Price
- £28.58
- Rating
- 4.4/5
- Reviews
- 866
- Age
- 9y ago
Newest
by launch date
Pre Lit Christmas Tree 6ft Artificial Xmas Tree with 250 Multi Colour LED Lights 8 Light Modes Bushy 1000 Branch Tips Foldable Metal Stand for Home Office Party Holiday Decoration
- Price
- £72.38
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 7mo ago

5ft Snow Flocked Artificial Christmas Tree with 532 Tips Realistic Holiday Premium Full Winter White Pine Xmas Tree Full Appearance Snowy Easy Assembly with Sturdy Metal Stand 150cm
- Price
- £24.21
- Rating
- 4.4/5
- Reviews
- 651
- Age
- 8mo ago

Amailtom Smart Christmas Tree Lights 2.1m DIY RGBIC Lighting Animated Pattern Displays Waterfall Xmas LED Tree Lights with Star Topper App & Remote Control Music Sync Timer for Holiday in/Outdoor
- Price
- £42.82
- Rating
- 4.5/5
- Reviews
- 8
- Age
- 9mo ago

Himimi Pre-lit Christmas Tree 6ft PE Tips Artificial Xmas Tree with Warm White LED Lights Bushy 1200 Green Spruce Branch Tips Realistic Full Christmas Tree for Home Office Holiday Winter Decor
- Price
- £109.19
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 10mo ago

APICIZON 2.1m/7ft Artificial Christmas Tree with PineCones & Berries Snowy Flocked Xmas Tree with 1200 Branch Tips Christmas Decorations
- Price
- £42.77
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
40
Top-5 brand share
54%
Top 20: 93%
Top-5 click share
37%
Top 20: 70%
Open market
41%
- SuperGift.com15%
- SHATCHI13%
- Vivo Technologies11%
- Abaseen8%
- Himimi7%
- YITAHOME5%
Demand
Christmas Tree search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 123.6×
Search terms
Top Christmas Tree search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas tree3.4M/yr
- tree85K/yr
- christmas trees423K/yr
- xmas tree303K/yr
- pre lit christmas tree245K/yr
- 6ft christmas tree228K/yr
- 7ft christmas tree176K/yr
- christmas tree with lights96K/yr
- pre lit christmas tree 6ft182K/yr
- christmas tree 7ft105K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Tree
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The cover didnt fit
Much bigger than I imagined
Smaller than expected
Very poor quality leaves shrivelled
Price wise its is costlier when compared quality
Not good quality
Nothing like the picture
Doesn't really look like the picture
It isnt as full as the photograph shows
Unfortunately this tree which was gifted to my sister did not fare well
Not even in flower
Not all of the tree is like this
looked dead so not recent
One died
Love
The plant looks really healthy and grean
plenty of new growth
It is growing really well
Excellent quality, easy assembly and packs away good too
Good quality plants
Excellent quality
Good purchase
Excellent value for money
Good value for money
a good size
it fits in my living room lovely
The tree was a good size
Better than expected
As Described
Exactly what I wanted
Return
0.9% Return rate 41% Fixable by listing
Very poor quality leaves shrivelled
Price wise its is costlier when compared quality
Not good quality
The cover didnt fit
Much bigger than I imagined
Smaller than expected
Nothing like the picture
Doesn't really look like the picture
It isnt as full as the photograph shows
Unfortunately this tree which was gifted to my sister did not fare well
Not even in flower
Not all of the tree is like this
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Tree questions
Answered from the same tracked data.









