Christmas Tea Towels
FailPrices span $3.19–$12.01, mostly outside the sweet spot, so Christmas Tea Towels is a Fail.
- Flapen Score
- 34 / 100Ranks 5,377 of 5,777 Home & Garden niches · −17 vs the category median of 5134
- Market size
- £11K/yr141K searches / yr
- 90-day growth
- -18.7%search demand this quarter
- Competition
- 78%top-5 click share · 7 brands · 9 sellers
Flapen Score
Christmas Tea Towels against its category
The dotted line is the Home & Garden average. Past it, Christmas Tea Towels is stronger. Inside it, weaker.
Market
The Christmas Tea Towels market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Tea Towels 141K times last year and spent an estimated £11K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.
- Searches, last 12 months
- 141K
- Growth, 90 days vs prior 90
- -18.7%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £11Ka year
- Peak month
- December582.9× the quietest month
- Top search term
- christmas tea towels87K searches a year
02 · Price
A sale here is worth £8.11.
Listings sell for £8.11 on average, from £3.19 to £12.01. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £8.11 that is £0 to £811 a year per listing.
- Average price
- £8.11under the $15 to $100 sweet spot
- Price range
- £3.19–£12.01
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£811
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 37.1% of listings are out of stock. The average listing ranks #552 within Bathroom. It carries 67 reviews at 4.07 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 37.1%
- Average rank
- #552in Bathroom
- Average rating
- 4.07 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 67per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Christmas Tea Towels products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FNSIGHD Tea Towels Kitchen Towels Absorbent Lint Free Quick Drying Dish Cloth Buffalo Plaid Snowflake Trees Stars Dish Towels Set for Drying Dishes Clothes Home Decorations
- Price
- £7.57
- Rating
- 4.1/5
- Reviews
- 18
- Age
- 11mo ago

CUTHOLLOW Christmas Santa and Tree Decorative Kitchen Towels Set of 4 15.74x23.62 Soft & Absorbent Microfiber Dish Towel for Tea Coffee Bar Home Best Gift for Housewarming Christmas Winter
- Price
- £9.72
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 11mo ago

Homy Textiles Christmas-Themed Tea Towels for the Kitchen Set of 2-100% Cotton 50x70 cm Perfect Kitchen Dish Towels Ideal
- Price
- £6.43
- Rating
- 4.5/5
- Reviews
- 264
- Age
- 3y ago

Ragged Rose Christmas Apron - Cotton Apron for Cooking & Dishwashing with Neck Strap Large Front Pocket & Long Ties - Kitchen Gifts for Women & Men Nordic Christmas Red Apron - 85 cm x 68 cm
- Price
- £12.01
- Rating
- 4.0/5
- Reviews
- 126
- Age
- 6y ago

CharmBurst 2 Piece Christmas Kitchen Towels 40x60cm Tea Towels with Gingerbread Designs Soft Cotton Christmas Towels for Indoor Christmas Decor
- Price
- £8.26
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 12mo ago
Trending
90-day click momentum
Ragged Rose Christmas Apron - Cotton Apron for Cooking & Dishwashing with Neck Strap Large Front Pocket & Long Ties - Kitchen Gifts for Women & Men Nordic Christmas Red Apron - 85 cm x 68 cm
- Price
- £12.01
- Rating
- 4.0/5
- Reviews
- 126
- Age
- 6y ago

CUTHOLLOW Christmas Santa and Tree Decorative Kitchen Towels Set of 4 15.74x23.62 Soft & Absorbent Microfiber Dish Towel for Tea Coffee Bar Home Best Gift for Housewarming Christmas Winter
- Price
- £9.72
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 11mo ago

CharmBurst 2 Piece Christmas Kitchen Towels 40x60cm Tea Towels with Gingerbread Designs Soft Cotton Christmas Towels for Indoor Christmas Decor
- Price
- £8.26
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 12mo ago

Kouoybt Christmas Hand Towels Set 3 Pack Kitchen Dish Towels Dishcloths for Bathroom Housewarming Gifts Decorations (Red White Green Pack of 3)
- Price
- £9.63
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 1y ago

FNSIGHD Tea Towels Kitchen Towels Absorbent Lint Free Quick Drying Dish Cloth Buffalo Plaid Snowflake Trees Stars Dish Towels Set for Drying Dishes Clothes Home Decorations
- Price
- £7.57
- Rating
- 4.1/5
- Reviews
- 18
- Age
- 11mo ago
Newest
by launch date
CUTHOLLOW Christmas Santa and Tree Decorative Kitchen Towels Set of 4 15.74x23.62 Soft & Absorbent Microfiber Dish Towel for Tea Coffee Bar Home Best Gift for Housewarming Christmas Winter
- Price
- £9.72
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 11mo ago

FNSIGHD Tea Towels Kitchen Towels Absorbent Lint Free Quick Drying Dish Cloth Buffalo Plaid Snowflake Trees Stars Dish Towels Set for Drying Dishes Clothes Home Decorations
- Price
- £7.57
- Rating
- 4.1/5
- Reviews
- 18
- Age
- 11mo ago

CharmBurst 2 Piece Christmas Kitchen Towels 40x60cm Tea Towels with Gingerbread Designs Soft Cotton Christmas Towels for Indoor Christmas Decor
- Price
- £8.26
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 12mo ago

Kouoybt Christmas Hand Towels Set 3 Pack Kitchen Dish Towels Dishcloths for Bathroom Housewarming Gifts Decorations (Red White Green Pack of 3)
- Price
- £9.63
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 1y ago

Cooksmart Christmas Gonks Tea Towel And Cookie Cutter Set for Kitchen
- Price
- £3.19
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
9
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
11%
- FNSIGHD28%
- CUTHOLLOW13%
- Homy Textiles13%
- Ragged Rose12%
- CharmBurst12%
- Cooksmart11%
- Open — no brand owns it (1 brand, 11%)
Demand
Christmas Tea Towels search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 582.9×
Search terms
Top Christmas Tea Towels search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas tea towels87K/yr
- christmas tea towel16K/yr
- christmas tea towels for kitchen11K/yr
- christmas t towels6K/yr
- xmas tea towels6K/yr
- christmas kitchen towels10K/yr
- xmas tea towel5K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Tea Towels
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small hand towels
They also look ridiculous when hanging
I can't use them as the are NOT SQUARE
Love
Value for money
Great value
I got them at a great price so I will be including them in Christmas stocking fillers etc
Lovely and good quality
Lovely Product
Great gift item
Nice little gift to add to a Christmas basket I made
Soft and absorbent
These are great Tea Towels - they are very soft
are very absorbent
Return
1.5% Return rate 50% Fixable by listing
Small hand towels
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Tea Towels questions
Answered from the same tracked data.









