Christmas Lantern
FailThe top 5 brands take 100% of clicks, so Christmas Lantern is a Fail.
- Flapen Score
- 34 / 100Ranks 5,377 of 5,777 Home & Garden niches · −17 vs the category median of 5134
- Market size
- £8K/yr137K searches / yr
- 90-day growth
- +1.2%search demand this quarter
- Competition
- 88%top-5 click share · 5 brands · 10 sellers
Flapen Score
Christmas Lantern against its category
The dotted line is the Home & Garden average. Past it, Christmas Lantern is stronger. Inside it, weaker.
Market
The Christmas Lantern market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Lantern 137K times last year and spent an estimated £8K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.
- Searches, last 12 months
- 137K
- Growth, 90 days vs prior 90
- +1.2%
- Conversion, latest week
- 0.3%
- Market size, estimated
- £8Ka year
- Peak month
- December177.4× the quietest month
- Top search term
- christmas lantern44K searches a year
02 · Price
A sale here is worth £18.27.
Listings sell for £18.27 on average, from £5.67 to £27.78. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £18.27 that is £0 to £2K a year per listing.
- Average price
- £18.27inside the $15 to $100 sweet spot
- Price range
- £5.67–£27.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 36.9% of listings are out of stock. The average listing ranks #1,081 within Seasonal Décor. It carries 213 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 67%
- Out of stock, average day
- 36.9%
- Average rank
- #1,081in Seasonal Décor
- Average rating
- 4.18 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 213per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Christmas Lantern products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
The Christmas Workshop 71200 Snow Topped Wooden Lamppost / 10 Warm White LED Lights/Indoor Christmas Decorations/Frosted Star Windows/Battery Powered / 85cm x 16cm x 16cm
- Price
- £22.36
- Rating
- 4.4/5
- Reviews
- 736
- Age
- 8y ago

Konstsmide Christmas Lights/LED Winter Christmas Village Wooden Lantern/Indoor Use (IP20)/Battery Operation 2xAA (Excl.)/Warm White Diodes/Transparent Cable
- Price
- £13.54
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 4y ago

Christmas Lantern 3PCS Christmas Decorations Lights Vintage Xmas Candle LED Wind Lantern with Santa Claus Elk Snowman Pattern Decor Christmas Lanterns for Christmas Table Decoration
- Price
- £5.67
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago

Burwells 28cm Christmas Lantern With 3 Flickering LED Electric Candles - Warm White Glow Black Tall Square Frosted Snowy Pine Needles Red Berries
- Price
- £15.63
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 6y ago

Christmas Concepts 40 Multi-coloured Retro Party/Barbecue/Garden Party String Lantern Lights (Indoor and Outdoor use) - 11m (36ft) Cable
- Price
- £24.62
- Rating
- 3.6/5
- Reviews
- 335
- Age
- 14y ago
Trending
90-day click momentum
Christmas Lantern 3PCS Christmas Decorations Lights Vintage Xmas Candle LED Wind Lantern with Santa Claus Elk Snowman Pattern Decor Christmas Lanterns for Christmas Table Decoration
- Price
- £5.67
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago

Konstsmide LED Snow Globe Lantern - Snowmen 5 Hour Timer Battery Operated: 3xAA 1.5V Warm White Diodes
- Price
- £27.78
- Rating
- 4.5/5
- Reviews
- 57
- Age
- 5y ago

Christmas Concepts 40 Multi-coloured Retro Party/Barbecue/Garden Party String Lantern Lights (Indoor and Outdoor use) - 11m (36ft) Cable
- Price
- £24.62
- Rating
- 3.6/5
- Reviews
- 335
- Age
- 14y ago

The Christmas Workshop 71200 Snow Topped Wooden Lamppost / 10 Warm White LED Lights/Indoor Christmas Decorations/Frosted Star Windows/Battery Powered / 85cm x 16cm x 16cm
- Price
- £22.36
- Rating
- 4.4/5
- Reviews
- 736
- Age
- 8y ago

Burwells 28cm Christmas Lantern With 3 Flickering LED Electric Candles - Warm White Glow Black Tall Square Frosted Snowy Pine Needles Red Berries
- Price
- £15.63
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 6y ago
Newest
by launch date
Christmas Lantern 3PCS Christmas Decorations Lights Vintage Xmas Candle LED Wind Lantern with Santa Claus Elk Snowman Pattern Decor Christmas Lanterns for Christmas Table Decoration
- Price
- £5.67
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago

Konstsmide Christmas Lights/LED Winter Christmas Village Wooden Lantern/Indoor Use (IP20)/Battery Operation 2xAA (Excl.)/Warm White Diodes/Transparent Cable
- Price
- £13.54
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 4y ago

Konstsmide LED Snow Globe Lantern - Snowmen 5 Hour Timer Battery Operated: 3xAA 1.5V Warm White Diodes
- Price
- £27.78
- Rating
- 4.5/5
- Reviews
- 57
- Age
- 5y ago

Burwells 28cm Christmas Lantern With 3 Flickering LED Electric Candles - Warm White Glow Black Tall Square Frosted Snowy Pine Needles Red Berries
- Price
- £15.63
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 6y ago

The Christmas Workshop 71200 Snow Topped Wooden Lamppost / 10 Warm White LED Lights/Indoor Christmas Decorations/Frosted Star Windows/Battery Powered / 85cm x 16cm x 16cm
- Price
- £22.36
- Rating
- 4.4/5
- Reviews
- 736
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
10
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Konstsmide31%
- The Christmas Workshop25%
- IXYHKB17%
- Burwells14%
- Christmas Concepts14%
Demand
Christmas Lantern search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 177.4×
Search terms
Top Christmas Lantern search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas lantern44K/yr
- christmas lanterns26K/yr
- christmas water spinner11K/yr
- christmas lantern lights5K/yr
- christmas lanterns outdoor13K/yr
- christmas lanterns indoor22K/yr
- xmas lanterns6K/yr
- lantern christmas lights4K/yr
- outdoor christmas lanterns6K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Lantern
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
.Assembly instructions were sparse
the light is not very bright
A little on the cheap looking
Love
And they were surprisingly bright after dark
Delightful Christmas lantern
Great value for the price
Putting them together
Return
1.8% Return rate 0% Fixable by listing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Lantern questions
Answered from the same tracked data.









