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Christmas Flowers

Fail

Prices span $4.73–$11.33, mostly outside the sweet spot, so Christmas Flowers is a Fail.

Flapen Score
38
38 / 100
Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51
Market size
£20K/yr411K searches / yr
90-day growth
-21.5%search demand this quarter
Competition
59%top-5 click share · 13 brands · 17 sellers

Flapen Score

Christmas Flowers against its category

The dotted line is the Home & Garden average. Past it, Christmas Flowers is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Flowers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Christmas Flowers 411K times last year and spent an estimated £20K. The top 5 brands take 67% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months
411K
Growth, 90 days vs prior 90
-21.5%
Conversion, latest week
0.7%
Market size, estimated
£20Ka year
Peak month
December199.0× the quietest month
Top search term
artificial christmas flowers41K searches a year

02 · Price

A sale here is worth £7.41.

Listings sell for £7.41 on average, from £4.73 to £11.33. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At £7.41 that is £0 to £741 a year per listing.

Average price
£7.41under the $15 to $100 sweet spot
Price range
£4.73–£11.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
0–100
Revenue per listing a year
£0–£741
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 29.0% of listings are out of stock. The average listing ranks #3,387 within Artificial Flora. It carries 104 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
94%
Out of stock, average day
29.0%
Average rank
#3,387in Artificial Flora
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
104per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Christmas Flowers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

13 falling

Sellers

17

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

28%

  • YIJOY26%
  • gyoyede13%
  • Dimetey11%
  • EujRcf9%
  • WUBAYI8%
  • Leixi6%

Demand

Christmas Flowers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 199.0×

Search terms

Top Christmas Flowers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • artificial christmas flowers41K/yr
  • christmas flowers59K/yr
  • poinsettia artificial flowers37K/yr
  • christmas flowers artificial48K/yr
  • christmas artificial flowers31K/yr
  • poinsettia christmas decorations48K/yr
  • poinsettia33K/yr
  • christmas tree flowers26K/yr
  • artificial xmas flowers6K/yr
  • artificial flowers christmas7K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Flowers

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Value For Money30%−0.57

value for the money

Pretty for price

Nice for price wish it came with something to attach them

Color20%+1.42

Pretty

Strength20%+1.42

Very effective

Quality-Overall20%+1.42

Brought for garland on the stairs very good quality

Size-Overall10%+0.63

lovely and big

Return

1.6% Return rate 50% Fixable by listing

Brightness/Shine/Glow40%█▁█▁▁▁
Color30%▁▁█▁▁▁
Advertised Vs Actual Product20%▁▁▁▁▁█
Quality-Overall10%█▁▁▁▁▁

FAQ

Common Christmas Flowers questions

Answered from the same tracked data.