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Christmas Flag

Fail

The top 5 products take 100% of clicks, so Christmas Flag is a Fail.

Flapen Score
36
36 / 100
Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 51
Market size
£9K/yr30K searches / yr
90-day growth
+67.4%search demand this quarter
Competition
100%top-5 click share · 2 brands · 5 sellers

Flapen Score

Christmas Flag against its category

The dotted line is the Home & Garden average. Past it, Christmas Flag is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Flag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Christmas Flag 30K times last year and spent an estimated £9K. All 2 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

3.6% of searches ended in a purchase last week.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +67.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £9K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
+67.4%
Conversion, latest week
3.6%
Market size, estimated
£9Ka year
Top search term
christmas flag14K searches a year

02 · Price

A sale here is worth £8.07.

Listings sell for £8.07 on average, from £6.70 to £9.38. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £8.07 that is £0 to £807 a year per listing.

Average price
£8.07under the $15 to $100 sweet spot
Price range
£6.70–£9.38
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£807
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 40.6% of listings are out of stock. The average listing ranks #2,139 within Garden Décor. It carries 84 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
40.6%
Average rank
#2,139in Garden Décor
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
84per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Christmas Flag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£884£2K£3K£4K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Flagtex52%
  • KASKANA48%

Demand

Christmas Flag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Prime Day '25Holiday '25Spike '26JanFebMarMayJunJulAugSepOctNovDecJanJun

Peak months: Nov, Dec · busiest ÷ quietest = 119.6× · 11 of 12 months tracked

Search terms

Top Christmas Flag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • christmas flag14K/yr
  • christmas flags 5ft x 3ft with eyelets11K/yr
  • christmas flags5K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Flag

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Advertised Vs Actual Product50%

Just s it looks in the picture

Durability50%

durable for year after year use

Look great and long lasting

FAQ

Common Christmas Flag questions

Answered from the same tracked data.