Christmas Decorations

Shoppers searched for this 17.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +47.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £571K a year.

Searches, last 12 months

17.4M

Growth, 90 days vs prior 90

+47.5%

Conversion, latest week

0.3%

Market size, estimated

£571Ka year

Peak month

November149.3× the quietest month

Top search term

christmas3.5M searches a year

Listings sell for £9.64 on average, from £1.52 to £39.39. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 1,000 to 1,250 of them. At £9.64 that is £10K to £12K a year per listing.

Average price

£9.64under the $15 to $100 sweet spot

Price range

£1.52–£39.39

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

1,000–1,250

Revenue per listing a year

£10K–£12K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

52% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 25.1% of listings are out of stock. The average listing ranks #790 within Decorative Accessories. It carries 1,008 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

92%

Out of stock, average day

25.1%

Average rank

#790in Decorative Accessories

Average rating

4.14 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,008per listing

Listings tracked

77

21 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months