Christmas Cushion Covers
FailPrices span $0.88–$13.21, mostly outside the sweet spot, so Christmas Cushion Covers is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £48K/yr1.2M searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 37%top-5 click share · 24 brands · 30 sellers
Flapen Score
Christmas Cushion Covers against its category
The dotted line is the Home & Garden average. Past it, Christmas Cushion Covers is stronger. Inside it, weaker.
Market
The Christmas Cushion Covers market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Cushion Covers 1.2M times last year and spent an estimated £48K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £48Ka year
- Peak month
- December514.8× the quietest month
- Top search term
- christmas cushion covers399K searches a year
02 · Price
A sale here is worth £8.08.
Listings sell for £8.08 on average, from £0.88 to £13.21. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At £8.08 that is £808 to £2K a year per listing.
- Average price
- £8.08under the $15 to $100 sweet spot
- Price range
- £0.88–£13.21
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £808–£2K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 29.1% of listings are out of stock. The average listing ranks #2,406 within Cushions & Accessories. It carries 378 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 84%
- Out of stock, average day
- 29.1%
- Average rank
- #2,406in Cushions & Accessories
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 378per listing
- Listings tracked
- 31
04 · Newcomers
Amazon counts 0 of last year's 17 launches as successful.
17 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 17
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Christmas Cushion Covers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
BSITSSS 2 Pieces Christmas Cushion Covers 45x45cm Rabbit Elk Christmas Cushions Xmas Cushion Covers Old Man New CHRIstmas Pillows ChristmasPillowCases for Holiday Xmas Decor
- Price
- £7.96
- Rating
- 3.6/5
- Reviews
- 69
- Age
- 11mo ago
GADITIEK 45x45cm Christmas Cushion Covers Set of 2 Fluffy Soft Plush Throw Pillow Covers with Christmas Tree Decor White Xmas Cushion Covers Sofa Winter Pillow Cases 18x18 Inch (White C)
- Price
- £12.71
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 9mo ago
QhgPnt 4 Pcs Christmas Cushion Covers White Pillow Cases Christmas Themed Cushion Covers Festive Holiday Design for Sofa and Bed Soft and Durable Fabric
- Price
- £5.41
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 9mo ago
Christmas Cushion Covers Set Of 4 45x45 cm Pine Trees Reindeer Christmas Pillowcases Linen Sofa Cushions for Holiday Decorations Living Room Winter Xmas Decor
- Price
- £4.96
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 10mo ago
Catherine Lansfield Christmas Gingerbread 3D Shaped Cushion Brown
- Price
- £9.40
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 1y ago
Trending
90-day click momentum
Sonvie Christmas Cushion Covers Set Of 2 with Gingerbread Decor for Christmas Soft Decorative Square Throw Pillow Cover 45x45cm (18x18 in) Pillows Cases for Bedroom Sofa Couch Decorations
- Price
- £4.61
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 1y ago
ALUNME 2 Pack Pillow Covers Decor 18x18 Inch Red and White Candy Cane Striped Throw Pillow Covers with 3D Embroidered Towel Pattern for Sofa Couch Living Room Bedroom Holiday Decor
- Price
- £6.06
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 8mo ago
Sonvie Christmas Cushion Covers Set Of 2 with Gingerbread & Candy Cane Decor Soft Decorative Square Throw Pillow Cover 45x45cm (18x18 in) Pillows Cases for Bedroom Sofa Couch Decorations
- Price
- £11.03
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 1y ago
QhgPnt 4 Pcs Christmas Cushion Covers White Pillow Cases Christmas Themed Cushion Covers Festive Holiday Design for Sofa and Bed Soft and Durable Fabric
- Price
- £5.41
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 9mo ago
Sonive Pillow Christmas Candy Design 50 * 30cm Washable Soft Cute Throw Pillow Decrative Cushion for Bedroom Living Room Decor Festival Decoration Aesthetic Pillow
- Price
- £8.00
- Rating
- 3.8/5
- Reviews
- 73
- Age
- 1y ago
Newest
by launch dateALUNME 2 Pack Pillow Covers Decor 18x18 Inch Red and White Candy Cane Striped Throw Pillow Covers with 3D Embroidered Towel Pattern for Sofa Couch Living Room Bedroom Holiday Decor
- Price
- £6.06
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 8mo ago
BSITSSS 2 Pieces Christmas Cushion Covers 45x45cm Rabbit Elk Christmas Cushions Xmas Cushion Covers Old Man New CHRIstmas Pillows ChristmasPillowCases for Holiday Xmas Decor
- Price
- £8.08
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 9mo ago
QhgPnt 4 Pcs Christmas Cushion Covers White Pillow Cases Christmas Themed Cushion Covers Festive Holiday Design for Sofa and Bed Soft and Durable Fabric
- Price
- £5.41
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 9mo ago
GADITIEK 45x45cm Christmas Cushion Covers Set of 2 Fluffy Soft Plush Throw Pillow Covers with Christmas Tree Decor White Xmas Cushion Covers Sofa Winter Pillow Cases 18x18 Inch (White C)
- Price
- £12.71
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 9mo ago
Christmas Throw Pillow Covers 17.5x17.5 Linen Xmas Deer & Snowman Plaid Cushion Cover Decorative Square Pillowcases with Invisible Zipper for Living Room Sofa Bedroom(Style 3)
- Price
- £0.88
- Rating
- 4.4/5
- Reviews
- 445
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
24 rising
Sellers
30
Top-5 brand share
53%
Top 20: 96%
Top-5 click share
37%
Top 20: 87%
Open market
47%
- BSITSSS14%
- Sonive11%
- GADITIEK8%
- Tivleed7%
- QhgPnt7%
- CeruleTree7%
Demand
Christmas Cushion Covers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 514.8×
Search terms
Top Christmas Cushion Covers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas cushion covers399K/yr
- christmas cushions258K/yr
- christmas pillows50K/yr
- christmas cushion covers 45 x 45105K/yr
- christmas cushion65K/yr
- xmas cushion covers47K/yr
- christmas pillow24K/yr
- christmas pillow cases53K/yr
- xmas cushions28K/yr
- christmas cushion cover19K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Cushion Covers
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap and nasty
Rubbish
Average quality
wrong size
am assuming they are correct size so will be too big for the inners
Small product
Very misleading
None of the photos showed that plasticky weave so I didnt realise until they arrived
Mis- leading, only 2 pillows not 4
Only 1 design arrived although advertising 2
Not wrapped and not clean
Love
Excellent Quality
well made
Amazing quality covers
Comfy cushion
Beautiful cushions
Look great in cushion covers
Good price
Very reasonable price
Excellent value for money
Perfect Fit
Fit perfect with the covers
Size is standard and fits well
Exactly what I was looking for
As advertised
Better than expected
Return
0.4% Return rate 45% Fixable by listing
wrong size
am assuming they are correct size so will be too big for the inners
Small product
cushions nearly out the packet
Cheap and nasty
Rubbish
Average quality
Very misleading
None of the photos showed that plasticky weave so I didnt realise until they arrived
Mis- leading, only 2 pillows not 4
material is not the best quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Cushion Covers questions
Answered from the same tracked data.