Christmas Cookie Cutter
FailPrices span $3.64–$8.33, mostly outside the sweet spot, so Christmas Cookie Cutter is a Fail.
- Flapen Score
- 36 / 100Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 5136
- Market size
- £14K/yr290K searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 56%top-5 click share · 14 brands · 19 sellers
Flapen Score
Christmas Cookie Cutter against its category
The dotted line is the Home & Garden average. Past it, Christmas Cookie Cutter is stronger. Inside it, weaker.
Market
The Christmas Cookie Cutter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Cookie Cutter 290K times last year and spent an estimated £14K. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £14K a year.
- Searches, last 12 months
- 290K
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £14Ka year
- Peak month
- December225.9× the quietest month
- Top search term
- christmas cookie cutters178K searches a year
02 · Price
A sale here is worth £5.35.
Listings sell for £5.35 on average, from £3.64 to £8.33. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £5.35 that is £3K to £4K a year per listing.
- Average price
- £5.35under the $15 to $100 sweet spot
- Price range
- £3.64–£8.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £3K–£4K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.8% of listings are out of stock. The average listing ranks #1,357 within Bakeware. It carries 433 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 28.8%
- Average rank
- #1,357in Bakeware
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 433per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Christmas Cookie Cutter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Christmas Biscuit and Cookie Cutters 18-Piece Stainless Steel Set
- Price
- £5.60
- Rating
- 4.6/5
- Reviews
- 248
- Age
- 4y ago

Christmas Cookie Cutters Set 25 Stainless Steel Xmas Shapes
- Price
- £6.22
- Rating
- 4.5/5
- Reviews
- 53
- Age
- 4y ago

Christmas Cookie Cutter Set 9 Pcs Stainless Steel Holiday Shapes
- Price
- £4.63
- Rating
- 4.7/5
- Reviews
- 43
- Age
- 3y ago

Christmas Biscuit and Cookie Cutters 5 Piece Stainless Steel Soft Rim
- Price
- £5.89
- Rating
- 4.5/5
- Reviews
- 48
- Age
- 1y ago

Large Christmas Cookie Cutter Set - 7 Piece - Santa Reindeer Gingerbread man Christmas Tree Angel Ugly Sweater Winter hat - Stainless Steel
- Price
- £6.15
- Rating
- 4.6/5
- Reviews
- 1,099
- Age
- 6y ago
Trending
estimated 90-day click momentum
Winter Snowflake Cookie Cutter Set - 5 Piece - Stainless Steel
- Price
- £3.64
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

CONGGUAN Christmas 3D Cookie Cutter Stamp Set 8pcs Festive Biscuit Moulds with Santa/Reindeer/Tree Designs Fondant Press Tool for Baking Cake Decorating Xmas Party DIY
- Price
- £4.65
- Rating
- 4.7/5
- Reviews
- 2
- Age
- 1y ago

JSTHHTT 18-Piece Christmas Cookie Cutter Set Plastic Biscuit Cutters Cookie Stamp for Baking Party Decorations Cake Decoration Chocolate Mould
- Price
- £8.33
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 1y ago

Calkkrer 9-Piece Christmas Cookie Cutter Set Cookie Cutters for Festive Christmas Cookies Baking and Festive Christmas Bakery
- Price
- £7.74
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 10mo ago

Christmas Cookie Cutters Set 25 Stainless Steel Xmas Shapes
- Price
- £6.22
- Rating
- 4.5/5
- Reviews
- 53
- Age
- 4y ago
Newest
by launch date
Calkkrer 9-Piece Christmas Cookie Cutter Set Cookie Cutters for Festive Christmas Cookies Baking and Festive Christmas Bakery
- Price
- £7.74
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 10mo ago

Large Christmas Cookie Cutters Set 6-Piece Stainless Steel Biscuit Cutter
- Price
- £5.92
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 1y ago

Christmas Biscuit and Cookie Cutters 5 Piece Stainless Steel Soft Rim
- Price
- £5.89
- Rating
- 4.5/5
- Reviews
- 48
- Age
- 1y ago

CONGGUAN Christmas 3D Cookie Cutter Stamp Set 8pcs Festive Biscuit Moulds with Santa/Reindeer/Tree Designs Fondant Press Tool for Baking Cake Decorating Xmas Party DIY
- Price
- £4.65
- Rating
- 4.7/5
- Reviews
- 2
- Age
- 1y ago

Armo 5 Pieces Stainless Steel Large Christmas Santa Snowman Angel Reindeer Gingerbread Man Biscuit Mould Xmas Cookie Cutter Set
- Price
- £3.82
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
19
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 100%
Open market
23%
- Keepaty30%
- Keepatyart15%
- ririess13%
- Keewah7%
- JSTHHTT6%
- MIUTME6%
Demand
Christmas Cookie Cutter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 225.9×
Search terms
Top Christmas Cookie Cutter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- christmas cookie cutters178K/yr
- christmas cutters32K/yr
- cookie cutters christmas11K/yr
- christmas cookie cutter13K/yr
- christmas cookie cutters large6K/yr
- christmas cutters for clay5K/yr
- christmas biscuit cutters12K/yr
- xmas cookie cutters10K/yr
- christmas cutters for baking12K/yr
- large christmas cookie cutters4K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Cookie Cutter
We read the reviews and the return reasons for every product selling here.
“Easy to use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
7 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Cookie Cutter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









