Christmas Card Holder
FailDemand is soft, at -55.2% this quarter, so Christmas Card Holder is a Fail.
- Flapen Score
- 29 / 100Ranks 5,595 of 5,777 Home & Garden niches · −22 vs the category median of 5129
- Market size
- £17K/yr416K searches / yr
- 90-day growth
- -55.2%search demand this quarter
- Competition
- 90%top-5 click share · 7 brands · 12 sellers
Flapen Score
Christmas Card Holder against its category
The dotted line is the Home & Garden average. Past it, Christmas Card Holder is stronger. Inside it, weaker.
Market
The Christmas Card Holder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Card Holder 416K times last year and spent an estimated £17K. The top 5 brands take 90% of clicks. Demand peaks in Dec. Flapen scores it 29 out of 100, a Fail.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 416K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -55.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.
- Searches, last 12 months
- 416K
- Growth, 90 days vs prior 90
- -55.2%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £17Ka year
- Peak month
- December667.6× the quietest month
- Top search term
- christmas card holder201K searches a year
02 · Price
A sale here is worth £8.68.
Listings sell for £8.68 on average, from £3.29 to £13.21. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £8.68 that is £868 to £2K a year per listing.
- Average price
- £8.68under the $15 to $100 sweet spot
- Price range
- £3.29–£13.21
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £868–£2K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 29.9% of listings are out of stock. The average listing ranks #110 within Photo Albums, Frames & Accessories. It carries 342 reviews at 4.10 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 29.9%
- Average rank
- #110in Photo Albums, Frames & Accessories
- Average rating
- 4.10 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 342per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Christmas Card Holder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
2 PCS Hanging Photo Display Board Wooden Photo String with Clips and Hook Wall Card Hanger for DIY Home Decoration
- Price
- £8.42
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 7mo ago
Furuising 150Pcs 2.5cm Mini Wooden Pegs with 10M Jute String and 5 Pins
- Price
- £4.61
- Rating
- 4.1/5
- Reviews
- 242
- Age
- 3y ago
36 Mini Wooden Pegs with 2m of Jute String Christmas Cards Photos Notes
- Price
- £3.29
- Rating
- 4.1/5
- Reviews
- 2,030
- Age
- 10y ago
Christmas Tree Greetings Card Holder Metal Silver Tree Shape Holds 80 Cards 50cm
- Price
- £13.21
- Rating
- 2.8/5
- Reviews
- 78
- Age
- 4y ago
Lamiishop Easter Day Hanging Photo Display with 30 Clips Personalised Photo Gifts Diy Card Holder with Clips for Home/School/Office DecoHappy Easter Day Gifts for Wife/Girlfriend
- Price
- £11.99
- Rating
- 4.1/5
- Reviews
- 2
- Age
- 9mo ago
Trending
90-day click momentum2 PCS Hanging Photo Display Board Wooden Photo String with Clips and Hook Wall Card Hanger for DIY Home Decoration
- Price
- £8.42
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 7mo ago
Furuising 150Pcs 2.5cm Mini Wooden Pegs with 10M Jute String and 5 Pins
- Price
- £4.61
- Rating
- 4.1/5
- Reviews
- 242
- Age
- 3y ago
Hanging Photo Display with Clips Boho Wooden Bead Garland Collage Picture Frame with 28 Wood Clips Photo Hanging Clips Wall Decor for Bedroom Living Room Office Dorm Decor
- Price
- £8.32
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 11mo ago
36 Mini Wooden Pegs with 2m of Jute String Christmas Cards Photos Notes
- Price
- £3.29
- Rating
- 4.1/5
- Reviews
- 2,030
- Age
- 10y ago
MOVEONSTEP Hanging Photo Display for Wall DIY Picture Frames Collage with 30 Clips Collage Photo Holder Organizer Greeting Card Holder Photo Display Board for Living Room Bedroom Home Decor
- Price
- £10.94
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 1y ago
Newest
by launch date2 PCS Hanging Photo Display Board Wooden Photo String with Clips and Hook Wall Card Hanger for DIY Home Decoration
- Price
- £8.42
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 7mo ago
Lamiishop Easter Day Hanging Photo Display with 30 Clips Personalised Photo Gifts Diy Card Holder with Clips for Home/School/Office DecoHappy Easter Day Gifts for Wife/Girlfriend
- Price
- £11.99
- Rating
- 4.1/5
- Reviews
- 2
- Age
- 9mo ago
Hanging Photo Display with Clips Boho Wooden Bead Garland Collage Picture Frame with 28 Wood Clips Photo Hanging Clips Wall Decor for Bedroom Living Room Office Dorm Decor
- Price
- £8.32
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 11mo ago
MOVEONSTEP Hanging Photo Display for Wall DIY Picture Frames Collage with 30 Clips Collage Photo Holder Organizer Greeting Card Holder Photo Display Board for Living Room Bedroom Home Decor
- Price
- £10.94
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 1y ago
Furuising 150Pcs 2.5cm Mini Wooden Pegs with 10M Jute String and 5 Pins
- Price
- £4.61
- Rating
- 4.1/5
- Reviews
- 242
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
12
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
10%
- YMTWSRY22%
- Furuising17%
- Craft16%
- Shop4allsorts14%
- Lamiishop11%
- MOVEONSTEP11%
- Open — no brand owns it (1 brand, 10%)
Demand
Christmas Card Holder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 667.6×
Search terms
Top Christmas Card Holder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas card holder201K/yr
- card hanger5K/yr
- over door christmas card hanger24K/yr
- christmas card holders22K/yr
- christmas card display7K/yr
- christmas card hanger20K/yr
- xmas card holder23K/yr
- christmas card display holder8K/yr
- christmas card holders free standing6K/yr
- christmas card holders hanging wall21K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Card Holder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
A little flimsy
Fragile
Is a bit wobbly
Only observation is that the rope should be better quality
Very bad quality
Terrible quality, the pegs snap when you attach them to a photo
Terrible quality, the pegs snap when you attach them to a photo
Bit wobbly
Is a bit wobbly
Love
Good value
Quirky hanging photo display with clips
Fantastic product
Interesting
Easy to set up
Return
0.8% Return rate 47% Fixable by listing
Only observation is that the rope should be better quality
Very bad quality
Terrible quality, the pegs snap when you attach them to a photo
A little flimsy
Fragile
Is a bit wobbly
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Card Holder questions
Answered from the same tracked data.