Christmas Blanket

Shoppers searched for this 637K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months

637K

Growth, 90 days vs prior 90

+23.4%

Conversion, latest week

0.5%

Market size, estimated

£33Ka year

Peak month

December426.9× the quietest month

Top search term

christmas blanket159K searches a year

Listings sell for £11.18 on average, from £4.17 to £23.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £11.18 that is £1K to £3K a year per listing.

Average price

£11.18under the $15 to $100 sweet spot

Price range

£4.17–£23.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 51.6% of listings are out of stock. The average listing ranks #1,429 within Home Textiles. It carries 359 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

75%

Out of stock, average day

51.6%

Average rank

#1,429in Home Textiles

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

359per listing

Listings tracked

28

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months