Skip to content

Christmas Balloons

Fail

The top 5 brands take 100% of clicks, so Christmas Balloons is a Fail.

Flapen Score
30
30 / 100
Ranks 5,558 of 5,777 Home & Garden niches · −21 vs the category median of 51
Market size
£5K/yr169K searches / yr
90-day growth
-4.1%search demand this quarter
Competition
79%top-5 click share · 6 brands · 18 sellers

Flapen Score

Christmas Balloons against its category

The dotted line is the Home & Garden average. Past it, Christmas Balloons is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Balloons market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Christmas Balloons 169K times last year and spent an estimated £5K. The top 5 brands take 100% of clicks. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £5K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
-4.1%
Conversion, latest week
0.5%
Market size, estimated
£5Ka year
Peak month
December331.6× the quietest month
Top search term
christmas balloons113K searches a year

02 · Price

A sale here is worth £5.64.

Listings sell for £5.64 on average, from £2.60 to £7.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £5.64 that is £1K to £3K a year per listing.

Average price
£5.64under the $15 to $100 sweet spot
Price range
£2.60–£7.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 30.3% of listings are out of stock. The average listing ranks #3,236 within Party Supplies. It carries 141 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
100%
Out of stock, average day
30.3%
Average rank
#3,236in Party Supplies
Average rating
4.17 starsAmazon United Kingdom average 4.36 stars
Average reviews
141per listing
Listings tracked
7

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Christmas Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£263£525£788£1K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

18

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • HENBRANDT29%
  • COSORO18%
  • KAHEIGN17%
  • DKLQXCE15%
  • CHANGZHONG10%
  • Conleke10%
  • Open — no brand owns it (0%)

Demand

Christmas Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 331.6×

Search terms

Top Christmas Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • christmas balloons113K/yr
  • merry christmas balloons9K/yr
  • christmas foil balloons14K/yr
  • xmas balloons9K/yr
  • christmas balloon11K/yr
  • christmas ballons3K/yr
  • christmas helium balloons5K/yr
  • christmas balloons decorations5K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Balloons

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall50%+4.90

Terrible quality

Durability50%−0.81

Most broke when blowing up

Love

Quality-Overall100%+4.90

The quality was better than expected

FAQ

Common Christmas Balloons questions

Answered from the same tracked data.