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Chopsticks

Fail

Prices span $1.76–$12.76, mostly outside the sweet spot, so Chopsticks is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£328K/yr741K searches / yr
90-day growth
-28.4%search demand this quarter
Competition
49%top-5 click share · 19 brands · 28 sellers

Flapen Score

Chopsticks against its category

The dotted line is the Home & Garden average. Past it, Chopsticks is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chopsticks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chopsticks 741K times last year and spent an estimated £328K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 741K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £328K a year.

Searches, last 12 months
741K
Growth, 90 days vs prior 90
-28.4%
Conversion, latest week
8.1%
Market size, estimated
£328Ka year
Peak month
December2.1× the quietest month
Top search term
chopsticks526K searches a year

02 · Price

A sale here is worth £5.44.

Listings sell for £5.44 on average, from £1.76 to £12.76. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £5.44 that is £11K to £14K a year per listing.

Average price
£5.44under the $15 to $100 sweet spot
Price range
£1.76–£12.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
2,000–2,500
Revenue per listing a year
£11K–£14K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #25 within Cutlery. It carries 2,337 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#25in Cutlery
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,337per listing
Listings tracked
24

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Chopsticks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£26K£39K£52K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

28

Est. top-5 brand share

61%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 97%

Open market

31%

  • YTZJ Direct19%
  • Ken Chiku13%
  • REVOKO12%
  • AMFUN9%
  • Rpanle8%
  • LALACOOK8%

Demand

Chopsticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Chopsticks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • chopsticks526K/yr
  • chop sticks76K/yr
  • chopsticks reusable56K/yr
  • japanese chopsticks21K/yr
  • reusable chopsticks14K/yr
  • chopstick14K/yr
  • chinese chopsticks10K/yr
  • chopsticks set9K/yr
  • chopstix4K/yr
  • plastic chopsticks5K/yr

Reviews and returns

What reviews say buyers love and hate about Chopsticks

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“These are some poor quality chopsticks”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Chopsticks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data