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Chopping Board Rack

Fail

Shoppers spend only $46K a year here, so Chopping Board Rack is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£46K/yr106K searches / yr
90-day growth
-24.4%search demand this quarter
Competition
48%top-5 click share · 30 brands · 110 sellers

Flapen Score

Chopping Board Rack against its category

The dotted line is the Home & Garden average. Past it, Chopping Board Rack is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chopping Board Rack market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chopping Board Rack 106K times last year and spent an estimated £46K. The top 5 brands take 52% of clicks. Demand peaks in Jan. Flapen scores it 49 out of 100, a Fail.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
106K
Growth, 90 days vs prior 90
-24.4%
Conversion, latest week
4.1%
Market size, estimated
£46Ka year
Peak month
January1.7× the quietest month
Top search term
chopping board holder46K searches a year

02 · Price

A sale here is worth £10.56.

Listings sell for £10.56 on average, from £3.75 to £25.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £10.56 that is £0 to £1K a year per listing.

Average price
£10.56under the $15 to $100 sweet spot
Price range
£3.75–£25.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #70 within Racks & Holders. It carries 445 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
88%
Out of stock, average day
10.5%
Average rank
#70in Racks & Holders
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
445per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Chopping Board Rack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

30 falling

Sellers

110

Top-5 brand share

52%

Top 20: 91%

Top-5 click share

48%

Top 20: 86%

Open market

43%

  • PAVSTINE13%
  • GmeDhc12%
  • SUNFICON11%
  • efbock9%
  • SZZHIYONG7%
  • Clove6%

Demand

Chopping Board Rack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Chopping Board Rack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chopping board holder46K/yr
  • chopping board stand23K/yr
  • chopping board rack13K/yr
  • cutting board holder8K/yr
  • cutting board rack7K/yr
  • chopping board storage5K/yr
  • cutting board stand4K/yr

Reviews and returns

What reviews say buyers love and hate about Chopping Board Rack

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall18%−0.05

Not impressed, returning mine can't fit my trays and boards in the slots

Quite big, think half the size would be better, as a bit tight under the kitchen cabinets,

Is quite small

Quality-Overall9%+0.72

Terrible quality

Ok thought they would be better quality and bigger

its probably worth spending a bit more for better quality

Strength5%+0.85

Very flimsy

I wish it was slightly sturdier

Okay - wish it was a bit sturdier

Functionality-Overall3%−0.04
Value For Money3%−0.03

money absolutely rubbish

Waste of money dont buy

Love

Quality-Overall22%+0.72

Excellent quality

Really good quality chopping board set

Great quality, lets me chop my vegetable up smoothly

Strength17%+0.85

A sturdy stand

A good sturdy

Good strong rack

Ease Of Use7%+0.22

useful

Very handy

the holder is a handy touch

Value For Money7%−0.03

Good value

Great value for money

Good value for money

Size-Overall6%−0.05

Good sizes

love the selection of sizes

Great fit to my kitchen

Return

1.8% Return rate 78% Fixable by listing

Size-Overall67%▇██▇▅▇

Not impressed, returning mine can't fit my trays and boards in the slots

Quite big, think half the size would be better, as a bit tight under the kitchen cabinets,

Is quite small

Strength4%▅▃▂▁█▂

Very flimsy

I wish it was slightly sturdier

Okay - wish it was a bit sturdier

Functionality-Overall4%▅▅█▅█▄
Quality-Overall4%▄▇▁▃██

Terrible quality

Ok thought they would be better quality and bigger

its probably worth spending a bit more for better quality

Defective Material/Parts2%▁▂▇▁█▄

FAQ

Common Chopping Board Rack questions

Answered from the same tracked data.