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Chongz

Maybe

The average product has only 34 reviews. But shoppers spend only $49K a year here, so Chongz is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£49K/yr156K searches / yr
90-day growth
-2.0%search demand this quarter
Competition
32%top-5 click share · 10 brands · 15 sellers

Flapen Score

Chongz against its category

The dotted line is the Home & Garden average. Past it, Chongz is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chongz market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chongz 156K times last year and spent an estimated £49K. The top 5 brands take 95% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
-2.0%
Conversion, latest week
1.5%
Market size, estimated
£49Ka year
Top search term
chongz57K searches a year

02 · Price

A sale here is worth £21.34.

Listings sell for £21.34 on average, from £7.12 to £57.85. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £21.34 that is £0 to £2K a year per listing.

Average price
£21.34inside the $15 to $100 sweet spot
Price range
£7.12–£57.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

6% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 35.1% of listings are out of stock. The average listing ranks #1,221 within Barware. It carries 34 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings
6%
Prime listings
100%
Out of stock, average day
35.1%
Average rank
#1,221in Barware
Average rating
3.98 starsAmazon United Kingdom average 4.36 stars
Average reviews
34per listing
Listings tracked
54

04 · Newcomers

Amazon counts 0 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Chongz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£988£2K£3K£4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

15

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

32%

Top 20: 76%

Open market

3%

  • CHONGZ75%
  • OEM6%
  • Vastu6%
  • Generic6%
  • bongbongbong2%
  • ZACTLY2%
  • Open — no brand owns it (4 brands, 3%)

Demand

Chongz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.7× · 8 of 12 months tracked

Search terms

Top Chongz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chongz57K/yr
  • chongz bong36K/yr
  • acrylic bong28K/yr
  • plastic bong22K/yr
  • chongz bongo13K/yr

Reviews and returns

What reviews say buyers love and hate about Chongz

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall29%−0.13

everything else is tiny like the tube

is bigger than you might expect

much smaller than expected

Leak-Proof15%

Leaking when I put water in it

Both leaked

Leaking from the bottom as soon as I put water in it

Quality-Overall12%−0.09

Cheap and theres a reason why

Garbage

Rubbish

Advertised Vs Actual Product8%−0.07

the advertising is not accurate

which is misleading

what I have been sent looks nothing like any of the pictures on the product picture

Filtration4%−0.09

This arrived used as you can see and filter missing

Love

Weight Heavy14%+0.49

Nicely made and really heavy

Heavyweight champion

Quality-Overall12%−0.09

high quality brand

Really nice piece

fantastic quality and super heavy weight

Ease Of Cleaning8%+0.35

Easy to clean

This bong is perfect for cleaning, 2 mins and it looks new

Easy to clean: Having all these fancy ones with pipes running through it or multiple chambers makes for an annoying time cleaning

Size-Overall7%−0.13

nice size

Very nice and a good size

Compactness7%+0.65

Small and compact

Return

0.8% Return rate 54% Fixable by listing

Size-Overall51%▇█▆▁▆▄

everything else is tiny like the tube

is bigger than you might expect

much smaller than expected

Material Quality11%▁█▆▁▁█

The material is like a hard plastic

Weight Heavy5%▁▁▁▁▇█
Quality-Overall5%▁▁▆▁▁█

Cheap and theres a reason why

Garbage

Rubbish

Durability5%▂▁▁█▁▁

FAQ

Common Chongz questions

Answered from the same tracked data.