Skip to content

Chinois Strainer

Fail

Demand is soft, at -28.3% this quarter, so Chinois Strainer is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£52K/yr38K searches / yr
90-day growth
-28.3%search demand this quarter
Competition
63%top-5 click share · 13 brands · 33 sellers

Flapen Score

Chinois Strainer against its category

The dotted line is the Home & Garden average. Past it, Chinois Strainer is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chinois Strainer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chinois Strainer 38K times last year and spent an estimated £52K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-28.3%
Conversion, latest week
6.2%
Market size, estimated
£52Ka year
Peak month
December2.9× the quietest month
Top search term
chinois strainer14K searches a year

02 · Price

A sale here is worth £22.29.

Listings sell for £22.29 on average, from £5.48 to £65.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £22.29 that is £0 to £2K a year per listing.

Average price
£22.29inside the $15 to $100 sweet spot
Price range
£5.48–£65.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #112 within Colanders & Food Strainers. It carries 231 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
81%
Out of stock, average day
0.4%
Average rank
#112in Colanders & Food Strainers
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
231per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Chinois Strainer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£16K£21K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

33

Est. top-5 brand share

78%

Top 20: 100%

Est. top-5 click share

63%

Top 20: 100%

Open market

16%

  • Taylors Eye Witness24%
  • Zodiac21%
  • KitchenCraft12%
  • Samuel Groves11%
  • Vogue10%
  • Anchy7%
  • Open — no brand owns it (7 brands, 16%)

Demand

Chinois Strainer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Black Friday '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Chinois Strainer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • chinois strainer14K/yr
  • chinois11K/yr
  • conical sieve8K/yr
  • conical strainer5K/yr

Reviews and returns

What reviews say buyers love and hate about Chinois Strainer

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
75%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Too big”
A buyer, on “Size-Overall”75% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Chinois Strainer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data