Chenille Yarn
FailDemand is soft, at -35.6% this quarter, so Chenille Yarn is a Fail.
- Flapen Score
- 37 / 100Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 5137
- Market size
- £36K/yr372K searches / yr
- 90-day growth
- -35.6%search demand this quarter
- Competition
- 43%top-5 click share · 12 brands · 24 sellers
Flapen Score
Chenille Yarn against its category
The dotted line is the Home & Garden average. Past it, Chenille Yarn is stronger. Inside it, weaker.
Market
The Chenille Yarn market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chenille Yarn 372K times last year and spent an estimated £36K. The top 5 brands take 90% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.
- Searches, last 12 months
- 372K
- Growth, 90 days vs prior 90
- -35.6%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £36Ka year
- Top search term
- chenille yarn172K searches a year
02 · Price
A sale here is worth £7.86.
Listings sell for £7.86 on average, from £2.41 to £18.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £7.86 that is £0 to £786 a year per listing.
- Average price
- £7.86under the $15 to $100 sweet spot
- Price range
- £2.41–£18.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£786
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #217 within Art & Craft Supplies. It carries 1,635 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 87%
- Out of stock, average day
- 2.8%
- Average rank
- #217in Art & Craft Supplies
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,635per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 0 of last year's 11 launches as successful.
11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Chenille Yarn products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Utopia Crafts Velvet Lux Chenille Yarn 100g (Ivory)
- Price
- £3.05
- Rating
- 4.2/5
- Reviews
- 3,970
- Age
- 3y ago

Utopia Crafts Velvet Lux Chenille Yarn 100g (Sun Yellow)
- Price
- £3.26
- Rating
- 4.2/5
- Reviews
- 3,970
- Age
- 3y ago

ilauke 20x30g Chenille Yarn Soft Chenille Chunky Yarn for Knitting and Crocheting with Needles Crochet Accessories and Handbag for Clothes Blankets Bags DIY
- Price
- £16.29
- Rating
- 4.5/5
- Reviews
- 1,609
- Age
- 2y ago

Utopia Crafts Cuddle Super Chunky Chenille Soft Yarn 100g (White)
- Price
- £3.22
- Rating
- 4.6/5
- Reviews
- 4,050
- Age
- 3y ago

LittleWoolShop Snuggle Puff Chunky Chenille Yarn 100g - 100% Supersoft Polyester (Vanilla Bean 025 Single (1 Ball))
- Price
- £2.48
- Rating
- 4.5/5
- Reviews
- 202
- Age
- 1y ago
Trending
90-day click momentum
Chenille Yarn 600g(20x30g) Velvet Yarn for Crochet Chenille Chunky for Knitting and Crocheting& Needles Crochet Accessories Plush Wool for Clothes Blankets Bags DIY Crafts Amigurumi
- Price
- £16.62
- Rating
- 3.6/5
- Reviews
- 4
- Age
- 5mo ago

YINVA Chenille Yarn Chunky 21 Vibrant Colours for Enthusiasts Velvet Yarn for Relaxing No Shed Plush Yarn with Hook Stitch Markers and Handbag Chenille Wool for Clothes Blankets DIY
- Price
- £13.32
- Rating
- 4.6/5
- Reviews
- 344
- Age
- 3mo ago

Utopia Crafts Velvet Lux Chenille Yarn 100g (Pastel Brown)
- Price
- £3.23
- Rating
- 4.2/5
- Reviews
- 3,970
- Age
- 3y ago

Reessy Chenille Yarn 600g(6×100g) Super Soft Fluffy Velvet Yarn Set Thick Yarns Knitting Wool for Knitting and Crochet Amigurumi Handbag Blankets DIY(Ice Blue)
- Price
- £13.94
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 11mo ago

Utopia Crafts Velvet Lux Chenille Yarn 100g (Grey)
- Price
- £3.26
- Rating
- 4.2/5
- Reviews
- 3,970
- Age
- 3y ago
Newest
by launch date
YINVA Chenille Yarn Chunky 21 Vibrant Colours for Enthusiasts Velvet Yarn for Relaxing No Shed Plush Yarn with Hook Stitch Markers and Handbag Chenille Wool for Clothes Blankets DIY
- Price
- £13.32
- Rating
- 4.6/5
- Reviews
- 344
- Age
- 3mo ago

Chenille Yarn 600g(20x30g) Velvet Yarn for Crochet Chenille Chunky for Knitting and Crocheting& Needles Crochet Accessories Plush Wool for Clothes Blankets Bags DIY Crafts Amigurumi
- Price
- £16.62
- Rating
- 3.6/5
- Reviews
- 4
- Age
- 5mo ago

Reessy Chenille Yarn 750g(15×50g) Skinny Velvet Chenille Yarn for Crochet and Knitting Soft Thin Plush Chenille Wool Yarns Set Multi Color- Suitable for Exquisite Crafts Amigurumi Baby Blanket
- Price
- £18.19
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 7mo ago

Coopay Chenille Yarn 600g(12×50g) Skinny Chenille Yarn for Crocheting and Knitting Soft Velvet Thin Chenille Yarns Set for Crochet Blankets Plush Dolls Scarves Socks & DIY Crafts Colorful
- Price
- £16.86
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 9mo ago

Reessy Chenille Yarn 600g(6×100g) Super Soft Fluffy Velvet Yarn Set Thick Yarns Knitting Wool for Knitting and Crochet Amigurumi Handbag Blankets DIY(Ice Blue)
- Price
- £13.94
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
24
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
43%
Top 20: 83%
Open market
7%
- Utopia Crafts57%
- Little Wool Shop14%
- ilauke10%
- Reessy5%
- Coopay4%
- YINVA3%
- Open — no brand owns it (6 brands, 7%)
Demand
Chenille Yarn search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9× · 9 of 12 months tracked
Search terms
Top Chenille Yarn search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- chenille yarn172K/yr
- chenille yarn chunky52K/yr
- plush yarn22K/yr
- blanket yarn31K/yr
- chunky chenille yarn24K/yr
- velvet yarn19K/yr
- chenille wool15K/yr
- plush yarn for crochet9K/yr
- velvet lux yarn6K/yr
- super chunky chenille yarn8K/yr
Reviews and returns
What reviews say buyers love and hate about Chenille Yarn
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not great quality, breaks easily and constantly sheds, so there is white fluff everywhere
the quality is different
Bad quality
The white simply looked dirty like it had brown undertones
Inaccurate colour
colour not quiet there
Not worth the money
I know I cant really expect much for the price paid
I did initially think it was a bit pricey
There are breaks throughout
breaks too easily
fell apart trying crochet
Quite breaky, even for a chenille
Fragile
however very fragile
Love
This particular shade is the smooth
Smooth as butter going through stitches
Feels soft
Really nice yard
A lovely kit
Amazing quality
Lovely colour
the colours are so vibrant
The pink color is beautiful
It's excellent quality chenille yarn
The yarn itself is very high quality
perfect for this yarn
Very easy to use
are very easy to work with
easy to stuff
Return
0.6% Return rate 52% Fixable by listing
The white simply looked dirty like it had brown undertones
Inaccurate colour
colour not quiet there
have given 3 stars simply because the ball is a lot smaller than lead to believe
Just be aware that these are small 25g balls
small yarn balls
why is it thinner
Thinner than previous batch I bought
The only thing is that the yarn isn't very thick
Not great quality, breaks easily and constantly sheds, so there is white fluff everywhere
the quality is different
Bad quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chenille Yarn questions
Answered from the same tracked data.









