chemex
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Incredible£23.70avg listing price — sweet spot $15–$100
Price range
Great£11.35–£40.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad11,661.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-29.9%90-day search growth — must beat 0% to launch
Market size
Bad£34K£34K/yr · 28K searches
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, chemex is a £34K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
chemex market data
- Units sold / yr
- 1K–1K
- avg 100–250/product
- Revenue / yr
- £24K–£30K
- units × avg price
- Conversion rate
- 5.2%
- Avg BSR
- #94
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 38%
- Out of stock
- 3.9%
- Avg brand age
- 47 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
24
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Chemex85%
- Bodum9%
- Amazon Basics3%
- Lalord3%
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -29.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Top chemex products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Chemex Pour-Over Glass Coffeemaker - Classic Series - 6-Cup - Exclusive Packaging
Chemex£38.534.8★20,616 rev
Chemex Pour-Over Glass Coffeemaker - Classic Series - 3-Cup - Exclusive Packaging
Chemex£35.054.8★20,616 rev
Bodum 34oz Pour Over Coffee Maker High-Heat Borosilicate Glass with Reusable Stainless Steel Filter and Cork Grip - Made in Portugal
Bodum£17.254.4★17,783 rev
Chemex Pour-Over Glass Coffeemaker - Classic Series - 8-Cup - Exclusive Packaging
Chemex£40.174.8★20,616 rev
Chemex Bonded Unbleached Pre-Folded Square Coffee Filters 100 Count
Chemex£11.954.7★3,723 rev
Newest
by launch date
Amazon Basics Pour Over Coffee Maker 1L Borosilicate Glass BPA-Free Reusable Stainless Steel Filter
Amazon Basics£17.41129 rev
Lalord Pour Over Coffee Maker with Reusable Stainless Steel Filter 600 ml Borosilicate Glass Coffee Carafe Wooden Collar Coffee Dripper Brewer Hold 3 Cups 600ml
Lalord£17.871,129 rev
Bodum 34oz Pour Over Coffee Maker High-Heat Borosilicate Glass with Reusable Stainless Steel Filter and Cork Grip - Made in Portugal
Bodum£17.2517,783 rev
Chemex Classic Coffee Filters Squares 100 ct - Exclusive Packaging
Chemex£11.358,682 rev
Chemex Pour-Over Glass Coffeemaker - Classic Series - 6-Cup - Exclusive Packaging
Chemex£38.5320,616 rev
Trending
90-day click momentumAmazon Basics Pour Over Coffee Maker 1L Borosilicate Glass BPA-Free Reusable Stainless Steel Filter
Amazon Basics£17.414.2★
Chemex Bonded Unbleached Pre-Folded Square Coffee Filters 100 Count
Chemex£11.954.7★
Chemex Pour-Over Glass Coffeemaker - Classic Series - 3-Cup - Exclusive Packaging
Chemex£35.054.8★
Bodum 34oz Pour Over Coffee Maker High-Heat Borosilicate Glass with Reusable Stainless Steel Filter and Cork Grip - Made in Portugal
Bodum£17.254.4★
Lalord Pour Over Coffee Maker with Reusable Stainless Steel Filter 600 ml Borosilicate Glass Coffee Carafe Wooden Collar Coffee Dripper Brewer Hold 3 Cups 600ml
Lalord£17.874.5★
What buyers say about chemex
What buyers praise and complain about, mined from review topics.What buyers love
“Beautifully made”
“good value”
“Easy to use”
“easy to clean”
“Looks super stylish”
“Great product, looks good, works a charm and the filter has stood up to the test of time after several months of daily use”
“While the style is very nice, with a smart wooder collar and leather tie, it is clearly a replica Chemex”
“Every filter fits perfectly”
“The coffee maker itself is quite large and made of borosilicate glass, to make it safe for both hot and cold temperatures”
“which is great for the environment”
What buyers complain about
“Probably probably dont pre rinse with water”
“I found that more trouble than it was worth”
“I don't have any of the right size in to test that”
“The wooden anti-scolding handles are flimsy, don't interlock and the rope you're meant to fasten it with doesn't hold it firmly in place”
“That wooden collar is awful”
“has started to fall apart after only a month of use”
“just a little expensive”
“No instructions in the box”
“It's a bit slow to fill up the whole jug while it filters through”
“I always seem to manage to spill a few drops of coffee”
Top return reasons
Common questions
- Is chemex profitable to sell on Amazon United Kingdom?
- The niche generates £34K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -29.9%. Flapen's verdict: Skip it (32/100).
- How competitive is the chemex niche?
- 4 brands and 24 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in chemex?
- Top complaints mined from reviews: Ease Of Cleaning, Ease Of Use, Size-Overall. The return rate is 1.0%.
- When does demand for chemex peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the chemex niche?
- Listings span £11.35–£40.17; the average listing price is £23.70 (sweet spot $15–$100). The average incumbent carries 11,662 reviews — the moat a new listing must climb.