Carving Board
FailDemand is soft, at -51.6% this quarter, so Carving Board is a Fail.
- Flapen Score
- 45 / 100Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 5145
- Market size
- £77K/yr48K searches / yr
- 90-day growth
- -51.6%search demand this quarter
- Competition
- 69%top-5 click share · 13 brands · 29 sellers
Flapen Score
Carving Board against its category
The dotted line is the Home & Garden average. Past it, Carving Board is stronger. Inside it, weaker.
Market
The Carving Board market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Carving Board 48K times last year and spent an estimated £77K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -51.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- -51.6%
- Conversion, latest week
- 5.9%
- Market size, estimated
- £77Ka year
- Peak month
- December9.7× the quietest month
- Top search term
- carving board26K searches a year
02 · Price
A sale here is worth £27.30.
Listings sell for £27.30 on average, from £8.98 to £156.66. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £27.30 that is £3K to £7K a year per listing.
- Average price
- £27.30inside the $15 to $100 sweet spot
- Price range
- £8.98–£156.66
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£7K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #661 within Chopping Boards. It carries 795 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 88%
- Out of stock, average day
- 13.3%
- Average rank
- #661in Chopping Boards
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 795per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Carving Board products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Joseph Joseph Cut&Carve Plus - Non-Slip Multi-Function Double-Sided Chopping Board for Food Preparation and Carving- Dishwasher Safe Large Black
- Price
- £16.60
- Rating
- 4.7/5
- Reviews
- 1,401
- Age
- 4y ago

andrew james Stainless Steel Meat Carving Tray with Spikes Non-Slip Grip Heavy-Duty Carving Board for Meat Poultry & BBQ Includes Safety Guards & Lipped Rim (Carving Tray)
- Price
- £11.23
- Rating
- 4.6/5
- Reviews
- 825
- Age
- 11y ago

Tala Performance Stainless Steel Carving Tray with 5 Spikes to Hold Meat Whilst Carving 35.5cm x 25 cm
- Price
- £8.98
- Rating
- 4.3/5
- Reviews
- 323
- Age
- 4y ago

Tower Wooden Carving Board with Meat Spikes
- Price
- £18.69
- Rating
- 3.1/5
- Reviews
- 38
- Age
- 2y ago

Salter Bamboo Carving Board 40 X 30 Cm Textured Meat Rest
- Price
- £11.81
- Rating
- 4.6/5
- Reviews
- 905
- Age
- 7y ago
Trending
estimated 90-day click momentum
HexClad Hybrid Large Beechwood Carving and Cutting Board with Stainless Steel Drip Tray Carrying Handle and Juice Trenches Double-Sided
- Price
- £156.66
- Rating
- 4.5/5
- Reviews
- 91
- Age
- 3y ago

Joseph Joseph Cut&Carve Plus - Non-Slip Multi-Function Double-Sided Chopping Board for Food Preparation and Carving- Dishwasher Safe X-Large Red
- Price
- £20.98
- Rating
- 4.7/5
- Reviews
- 1,401
- Age
- 4y ago

Joseph Joseph Cut&Carve Plus - Non-Slip Multi-Function Double-Sided Chopping Board for Food Preparation and Carving- Dishwasher Safe Large Black
- Price
- £16.60
- Rating
- 4.7/5
- Reviews
- 1,401
- Age
- 4y ago

andrew james Stainless Steel Meat Carving Tray with Spikes Non-Slip Grip Heavy-Duty Carving Board for Meat Poultry & BBQ Includes Safety Guards & Lipped Rim (Carving Tray)
- Price
- £11.23
- Rating
- 4.6/5
- Reviews
- 825
- Age
- 11y ago

Tower Wooden Carving Board with Meat Spikes
- Price
- £18.69
- Rating
- 3.1/5
- Reviews
- 38
- Age
- 2y ago
Newest
by launch date
Deer & Oak Large Carbonised Cutting Board 38 x 25 x 2cm Pre-Oiled Wooden Bamboo Chopping Board for Carving Meat Fish Vegetables Fruits Cheese Bread
- Price
- £11.38
- Rating
- 4.5/5
- Reviews
- 259
- Age
- 1y ago

Cooks Professional Reversible Bamboo Carving and Chopping Board with Juice Groove Smooth & Textured Spiked Side | Dual-Sided Antibacterial Non-Porous Wooden Cutting Boards or Serving Tray | 44 x 33cm
- Price
- £23.01
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 1y ago

Tower Wooden Carving Board with Meat Spikes
- Price
- £18.69
- Rating
- 3.1/5
- Reviews
- 38
- Age
- 2y ago

Wrenbury Pro Meat Carving Tray Board - Stainless Steel Carving Dish with Spikes - Spiked Cutting Platter - 38cm - Perfect for Turkey Serving
- Price
- £12.27
- Rating
- 4.6/5
- Reviews
- 123
- Age
- 3y ago

HexClad Hybrid Large Beechwood Carving and Cutting Board with Stainless Steel Drip Tray Carrying Handle and Juice Trenches Double-Sided
- Price
- £156.66
- Rating
- 4.5/5
- Reviews
- 91
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
29
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
20%
- Joseph Joseph32%
- andrew james17%
- Tala10%
- Tower9%
- Salter8%
- Dan&Co5%
Demand
Carving Board search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 9.7×
Search terms
Top Carving Board search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- carving board26K/yr
- meat carving board12K/yr
- carving tray5K/yr
- carving tray with spikes4K/yr
Reviews and returns
What reviews say buyers love and hate about Carving Board
We read the reviews and the return reasons for every product selling here.
“Middle spike broke first use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Carving Board questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









