card table
Worth a lookShows low returns (0.7%), but soft demand (-34.6% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible£36.08avg listing price — sweet spot $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Great397.72avg incumbent reviews — the moat a new listing must climb
Price range
Good£9.66–£132.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£37K£37K/yr · 44K searches
Growth
Bad-34.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, card table is a £37K/yr Amazon United Kingdom market (44K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
card table market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- £27K–£36K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #73
- Page quality
- 0%
- Prime
- 31%
- Sponsored
- 78%
- Out of stock
- 20.8%
- Avg brand age
- 49 months
- Avg seller age
- 200 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
26
Top-5 brand share
52%
Top 20: 99%
Top-5 click share
46%
Top 20: 88%
Open market
41%
- Amazon Basics14%
- Oypla12%
- Bonnlo9%
- JYW8%
- Engelhart8%
- EAZYGOODS8%
Demand
Weekly Amazon search volume, last 31 weeks — -34.6% search growth over the last 90 days.Top card table search terms
- card table19K/yr
- square folding table8K/yr
- card tables with folding legs7K/yr
- folding card table7K/yr
- bridge table4K/yr
Top card table products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Square Folding Table with Carrying Handle Indoor & Outdoor Portable Lightweight Travel and Dining Table Picnic Camping Black 86.1 x 86.1 x 74 cm
Amazon Basics£28.774.6★637 rev
Oypla Square Folding Standard Bridge Card Game Black Table
Oypla£33.244.5★424 rev
JYW Wooden Folding Bridge Poker Card Table Deluxe Portable Card Games Table Green Baize Felt Playing Surface Lockable Legs Heavy Duty Frame Home Casino Games Night
JYW£103.434.3★109 rev
Pandoras Upholstery 150cm 59 Wide Felt Baize Poker Bridge Card Craft Table - Olive Green - Per Full Metre
Pandoras Upholstery£9.664.5★316 rev
EAZYGOODS Standard Bridge Card Game Table With Folding Legs In Square Black Design
EAZYGOODS£32.154.2★50 rev
Newest
by launch date
COSTWAY 34(3ft) Folding Table Fold in Half Square Tables with Handle Portable Plastic Dining Camping Trestle Table for Indoor Outdoor Use 100kg Capacity (White + Silver)
COSTWAY£31.5792 rev
Bonnlo 34 Foldable Mahjong Table 4 Player Square Card Table with Cup Holders and Chip Trays Portable Poker Table for Blackjack Texas Holdem Board Game Pre-Assembled Black
Bonnlo£35.053 rev
Crystals 3FT Square Folding Table White Portable Plastic Table for Picnic Camping Kitchen Garden & Outdoor Use Lightweight Foldable Dining Table Easy Storage & Carry
Crystals£21.859 rev
LALAHO 34-Inch Folding Mahjong Table Portable Card Table with Cup Holders & Tile Slots Easy-Clean Surface for Home or Game Nights 86 x 86 x 74 cm (Black)
LALAHO£32.413 rev
Crystals 3FT Square Folding Table Heavy-Duty 3 Feet Foldable Trestle Table for Indoor & Outdoor Use Ideal for Camping Garden Dining Kitchen Party or Picnic Portable & Easy to Store White
Crystals£20.2325 rev
Trending
90-day click momentumLALAHO 34-Inch Folding Mahjong Table Portable Card Table with Cup Holders & Tile Slots Easy-Clean Surface for Home or Game Nights 86 x 86 x 74 cm (Black)
LALAHO£32.414.6★
Crystals 3FT Square Folding Table White Portable Plastic Table for Picnic Camping Kitchen Garden & Outdoor Use Lightweight Foldable Dining Table Easy Storage & Carry
Crystals£21.854.8★
COSTWAY 34(3ft) Folding Table Fold in Half Square Tables with Handle Portable Plastic Dining Camping Trestle Table for Indoor Outdoor Use 100kg Capacity (White + Silver)
COSTWAY£31.574.5★
Bonnlo 34 Foldable Mahjong Table 4 Player Square Card Table with Cup Holders and Chip Trays Portable Poker Table for Blackjack Texas Holdem Board Game Pre-Assembled Black
Bonnlo£35.053.5★
JYW Wooden Folding Bridge Poker Card Table Deluxe Portable Card Games Table Green Baize Felt Playing Surface Lockable Legs Heavy Duty Frame Home Casino Games Night
JYW£103.434.3★
What buyers say about card table
What buyers praise and complain about, mined from review topics.What buyers love
“It's very sturdy”
“Good quality”
“Good value for money”
“Brilliant very easy to put together”
“Light and foldable”
“As advertised”
“Great portable table”
“easy to use”
“Perfect size”
“reasonably steady folds away for easy storage”
What buyers complain about
“Kind of flimsy”
“Unstable”
“very poor workmanship”
“Wasn' fit for purpose”
“Expensive”
“the whole thing has fallen apart”
“Good table, bad workmanship”
“loose screw”
“The build didnt quite go to plan when following the instructions”
“It is a deal breaker as it is not wood nor plastic”
Top return reasons
Common questions
- Is card table profitable to sell on Amazon United Kingdom?
- The niche generates £37K/yr across 32 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -34.6%. Flapen's verdict: Worth a look (51/100).
- How competitive is the card table niche?
- 21 brands and 26 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in card table?
- Top complaints mined from reviews: Strength, Balance/Stability, Quality-Overall. The return rate is 0.7%.
- What does it cost to enter the card table niche?
- Listings span £9.66–£132.15; the average listing price is £36.08 (sweet spot $15–$100). The average incumbent carries 398 reviews — the moat a new listing must climb.