Carbon Steel Wok
FailDemand is soft, at -33.7% this quarter, so Carbon Steel Wok is a Fail.
- Flapen Score
- 49 / 100Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 5149
- Market size
- £69K/yr91K searches / yr
- 90-day growth
- -33.7%search demand this quarter
- Competition
- 46%top-5 click share · 19 brands · 37 sellers
Flapen Score
Carbon Steel Wok against its category
The dotted line is the Home & Garden average. Past it, Carbon Steel Wok is stronger. Inside it, weaker.
Market
The Carbon Steel Wok market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Carbon Steel Wok 91K times last year and spent an estimated £69K. The top 5 brands take 59% of clicks. Demand peaks in Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -33.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.
- Searches, last 12 months
- 91K
- Growth, 90 days vs prior 90
- -33.7%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £69Ka year
- Peak month
- November1.9× the quietest month
- Top search term
- carbon steel wok57K searches a year
02 · Price
A sale here is worth £30.04.
Listings sell for £30.04 on average, from £12.77 to £64.91. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £30.04 that is £0 to £3K a year per listing.
- Average price
- £30.04inside the $15 to $100 sweet spot
- Price range
- £12.77–£64.91
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 2.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #2,750 within Cookware. It carries 1,573 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #2,750in Cookware
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,573per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 267 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 267 months
Products
Top Carbon Steel Wok products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Craft Wok Traditional Hand Hammered Carbon Steel Pow Wok with Wooden and Steel Helper Handle (14 Inch Round Bottom)/731W88
- Price
- £43.41
- Rating
- 4.5/5
- Reviews
- 12,384
- Age
- 10y ago

Amazon Basics Carbon Steel Pre-Seasoned Wok with Acacia Wood Handle All Cooktop Friendly 32cm
- Price
- £21.93
- Rating
- 4.2/5
- Reviews
- 258
- Age
- 9mo ago

School of Wok - 13/33cm Carbon Steel Wok Authentic Round Bottom Bamboo Handle
- Price
- £22.48
- Rating
- 4.1/5
- Reviews
- 412
- Age
- 10y ago

Kordisen 32cm Carbon Steel Wok with Lid Flat Bottom Stir Fry Pan for Asian Cooking Naturally Nonstick Wok for Induction Gas Electric & Hobs Large Capacity for 36 People
- Price
- £28.62
- Rating
- 3.8/5
- Reviews
- 79
- Age
- 6mo ago

School of Wok - 14/36cm Carbon Steel Wok Flat Bottom Bamboo Handle
- Price
- £24.76
- Rating
- 4.3/5
- Reviews
- 419
- Age
- 10y ago
Trending
90-day click momentum
Carbon Steel Wok Pan - 11.8 Inch Pre-Seasoned Flat Bottom Chinese Woks & Stir Fry Pans with Lid Lightweight Kitchen Cookware for All Stovetops Gas Electric Gift for Women/Mom with Spatula Spoon
- Price
- £24.86
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Kordisen 32cm Carbon Steel Wok with Lid Flat Bottom Stir Fry Pan for Asian Cooking Naturally Nonstick Wok for Induction Gas Electric & Hobs Large Capacity for 36 People
- Price
- £28.62
- Rating
- 3.8/5
- Reviews
- 79
- Age
- 6mo ago

Frskalet 13-Inch/33cm Wok Non Stick with Glass Cove Carbon Steel Wok for 3-6 People Non-Stick Surface Chinese Wok Cooking for Induction/Electric/Gas Stoves
- Price
- £30.30
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 7mo ago

Sanho Carbon Steel Wok with Lid - 30cm/3.8L Non Stick Wok Pre-Seasoned & 0 Chemical Coating Healthy Stir Fry Pan for All Hobs (Gas Induction (<800W) Electric Ceramic) Multipurpose Cooking
- Price
- £37.47
- Rating
- 4.5/5
- Reviews
- 78
- Age
- 7mo ago

School of Wok - 14/36cm Carbon Steel Wok Flat Bottom Bamboo Handle
- Price
- £24.76
- Rating
- 4.3/5
- Reviews
- 419
- Age
- 10y ago
Newest
by launch date
Colourcoco 12.99 Carbon Steel Wok - Nonstick Stir-Fry Pan with Lid Professional Chef Cookware for Fast & Uniform Heat Conduction Flat Bottom Stainless Steel Wok
- Price
- £23.63
- Rating
- 3.9/5
- Reviews
- 12
- Age
- 3mo ago

Kordisen 32cm Carbon Steel Wok with Lid Flat Bottom Stir Fry Pan for Asian Cooking Naturally Nonstick Wok for Induction Gas Electric & Hobs Large Capacity for 36 People
- Price
- £28.62
- Rating
- 3.8/5
- Reviews
- 79
- Age
- 6mo ago

Frskalet 13-Inch/33cm Wok Non Stick with Glass Cove Carbon Steel Wok for 3-6 People Non-Stick Surface Chinese Wok Cooking for Induction/Electric/Gas Stoves
- Price
- £30.30
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 7mo ago

Sanho Carbon Steel Wok with Lid - 30cm/3.8L Non Stick Wok Pre-Seasoned & 0 Chemical Coating Healthy Stir Fry Pan for All Hobs (Gas Induction (<800W) Electric Ceramic) Multipurpose Cooking
- Price
- £37.47
- Rating
- 4.5/5
- Reviews
- 78
- Age
- 7mo ago

Amazon Basics Carbon Steel Pre-Seasoned Wok with Acacia Wood Handle All Cooktop Friendly 32cm
- Price
- £21.93
- Rating
- 4.2/5
- Reviews
- 258
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
37
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
46%
Top 20: 92%
Open market
34%
- Craft Wok18%
- School of Wok16%
- Amazon Basics10%
- Kordisen8%
- Souped Up Recipes7%
- Ken Hom7%
Demand
Carbon Steel Wok search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.9×
Search terms
Top Carbon Steel Wok search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- carbon steel wok57K/yr
- chinese wok13K/yr
- steel wok11K/yr
- wok carbon steel6K/yr
- carbon steel woks5K/yr
Reviews and returns
What reviews say buyers love and hate about Carbon Steel Wok
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not non stick
everything sticks to the pan
EVERYTHING STICKS TO IT
Rusted after 2 months
its already rusting
Rusts easily
Bad quality
Very Poor Quality – Not Non-Stick at All
Not the best quality to expensive
very heavy. too heavy
It weighs an absolute tonne so its not easy to use one handed
its quite heavy
handle split
No handle
Why isnt the handle attached
Love
Really good quality wok
the quality of the pan is good
Excellent product
cooks very well
the food cooks really nicely in it
I am able to cook a wide variety of food in it with ease
Good size
the best size for a couple
Love the size
Good price
Excellent value
Excellent value for money
Cooks Great - Cleans Well
Cleans easy just a quick wipe over
Easy cleaning
Return
2.8% Return rate 40% Fixable by listing
It is huge
Small
was too big for me
very heavy. too heavy
It weighs an absolute tonne so its not easy to use one handed
its quite heavy
Not non stick
everything sticks to the pan
EVERYTHING STICKS TO IT
Rusted after 2 months
its already rusting
Rusts easily
Bad quality
Very Poor Quality – Not Non-Stick at All
Not the best quality to expensive
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Carbon Steel Wok questions
Answered from the same tracked data.









