capybara
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Great£1.1M£1.1M/yr · 2.2M searches
Avg price
Good£14.84avg listing price — sweet spot $15–$100
Price range
Good£9.70–£23.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,947.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, capybara is a £1.1M/yr Amazon United Kingdom market (2.2M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
capybara market data
- Units sold / yr
- 60K–80K
- avg 2,500–3,000/product
- Revenue / yr
- £890K–£1.2M
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #62
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.6%
- Avg brand age
- 13 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Shoppawhile82%
- PonFxp9%
- Bukbas5%
- Jeasona4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
Top capybara search terms
- capybara1.1M/yr
- capybara gifts541K/yr
- capybara plush230K/yr
- capybara teddy54K/yr
- capybara toy42K/yr
- capybara toys28K/yr
- capybara gifts for girls23K/yr
- capybara stuff21K/yr
- jellycat capybara21K/yr
- capybara squishmallow21K/yr
Top capybara products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Shoppawhile Capybara Blanket Fluffy Capybara Gifts for Adults Girls Boys Teenage Cute Wearable Hooded Blanket 59 * 51 inch Christmas Birthday Gifts for Women Her Sister Girlfriend Wife Daughter Son
Shoppawhile£23.594.6★1,617 rev
Capybara Plush 25cm Soft Stuffed Animal with Birthday Hat Capybara Teddy
PonFxp£9.704.5★84 rev
Capybara Pencil Case Cute Capybara Stationery Set Gifts for Girls Boys
Bukbas£15.914.7★15 rev
Jeasona Capybara Socks for Women & Girls Cotton 5 Pairs
Jeasona£10.154.7★14,074 rev
Newest
by launch dateShoppawhile Capybara Blanket Fluffy Capybara Gifts for Adults Girls Boys Teenage Cute Wearable Hooded Blanket 59 * 51 inch Christmas Birthday Gifts for Women Her Sister Girlfriend Wife Daughter Son
Shoppawhile£23.591,617 rev
Capybara Pencil Case Cute Capybara Stationery Set Gifts for Girls Boys
Bukbas£15.9115 rev
Capybara Plush 25cm Soft Stuffed Animal with Birthday Hat Capybara Teddy
PonFxp£9.7084 rev
Jeasona Capybara Socks for Women & Girls Cotton 5 Pairs
Jeasona£10.1514,074 rev
Trending
90-day click momentumShoppawhile Capybara Blanket Fluffy Capybara Gifts for Adults Girls Boys Teenage Cute Wearable Hooded Blanket 59 * 51 inch Christmas Birthday Gifts for Women Her Sister Girlfriend Wife Daughter Son
Shoppawhile£23.594.6★
Capybara Pencil Case Cute Capybara Stationery Set Gifts for Girls Boys
Bukbas£15.914.7★
Jeasona Capybara Socks for Women & Girls Cotton 5 Pairs
Jeasona£10.154.7★
Capybara Plush 25cm Soft Stuffed Animal with Birthday Hat Capybara Teddy
PonFxp£9.704.5★
What buyers say about capybara
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“But when it got to its correct size it was very nice”
“Comfort”
“Soft and cuddly”
“Good value for money”
“Perfect for a birthday present”
“they fit really well whilst being stretchy enough”
“The colours and design is exactly as shown and the colours are perfectly vibrant”
What buyers complain about
“in a bag hard to open”
“Did not look like toy in picture - cheap quality”
“still had glue”
“Did not look like toy in picture - cheap quality”
Top return reasons
Common questions
- Is capybara profitable to sell on Amazon United Kingdom?
- The niche generates £1.1M/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.3%. Flapen's verdict: Skip it (40/100).
- How competitive is the capybara niche?
- 4 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in capybara?
- Top complaints mined from reviews: Ease Of Use, Quality-Overall, Adhesion/Stickiness. The return rate is 0.4%.
- When does demand for capybara peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.3× the quietest.
- What does it cost to enter the capybara niche?
- Listings span £9.70–£23.59; the average listing price is £14.84 (sweet spot $15–$100). The average incumbent carries 3,948 reviews — the moat a new listing must climb.