How competitive is the Capybara niche on Amazon United Kingdom?

4 brands and 7 sellers compete in Capybara on Amazon United Kingdom. The top 5 Capybara products take 100% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Capybara?

Capybara buyers on Amazon United Kingdom complain most about Ease Of Use, Quality-Overall, Adhesion/Stickiness, the themes mined from the niche's reviews. Its return rate is 0.4%.

What does it cost to enter the Capybara niche?

Capybara sells for £14.84 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £9.70–£23.59. The average incumbent carries 3,948 reviews — the moat a new listing must climb.

Capybara

a concentrated shelf (top 5 take 100% of clicks) — Capybara doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Capybara profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Capybara is a £1.1M/yr Amazon United Kingdom market (2.2M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Capybara: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.3% over the last 90 days and 3.5% of searches end in a purchase.

£1.1M

revenue / yr

Units sold / yr80K

Search volume / yr-10.3%2.2M

Conversion rate3.5%

Avg price£14.84

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 7

Top-5 product click share100%

Open market0%

Avg brand age13 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 4 products

Top Capybara products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Shoppawhile Capybara Blanket Fluffy Capybara Gifts for Adults Girls Boys Teenage Cute Wearable Hooded Blanket 59 * 51 inch Christmas Birthday Gifts for Women Her Sister Girlfriend Wife Daughter Son

Price: £23.59
Rating: 4.6/5
Reviews: 1,617
Age: 9mo ago

Capybara Plush 25cm Soft Stuffed Animal with Birthday Hat Capybara Teddy

Price: £9.70
Rating: 4.5/5
Reviews: 84
Age: 1y ago

Capybara Pencil Case Cute Capybara Stationery Set Gifts for Girls Boys

Price: £15.91
Rating: 4.7/5
Reviews: 15
Age: 1y ago

Jeasona Capybara Socks for Women & Girls Cotton 5 Pairs

Price: £10.15
Rating: 4.7/5
Reviews: 14,074
Age: 1y ago

Newest

by launch date

Shoppawhile Capybara Blanket Fluffy Capybara Gifts for Adults Girls Boys Teenage Cute Wearable Hooded Blanket 59 * 51 inch Christmas Birthday Gifts for Women Her Sister Girlfriend Wife Daughter Son

Price: £23.59
Rating: 4.6/5
Reviews: 1,617
Age: 9mo ago

Capybara Pencil Case Cute Capybara Stationery Set Gifts for Girls Boys

Price: £15.91
Rating: 4.7/5
Reviews: 15
Age: 1y ago

Capybara Plush 25cm Soft Stuffed Animal with Birthday Hat Capybara Teddy

Price: £9.70
Rating: 4.5/5
Reviews: 84
Age: 1y ago

Jeasona Capybara Socks for Women & Girls Cotton 5 Pairs

Price: £10.15
Rating: 4.7/5
Reviews: 14,074
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Shoppawhile82%
PonFxp9%
Bukbas5%
Jeasona4%

Capybara demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume2.2MCVR3.5%Products4Brands4Top 5 Brands100%OOS Rate0.6%Rating4.6★Reviews3,948Avg BSR#62

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Top Capybara search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

capybara1.1M/yr -8.9%0.4% conv.
capybara gifts541K/yr -9.7%0.4% conv.
capybara plush230K/yr -30.5%0.3% conv.
capybara teddy54K/yr -9.8%0.5% conv.
capybara toy42K/yr +8.6%0.3% conv.
capybara toys28K/yr +32.6%0.1% conv.
capybara gifts for girls23K/yr +30.8%0.0% conv.
capybara stuff21K/yr -28.9%0.1% conv.
jellycat capybara21K/yr -17.3%0.1% conv.
capybara squishmallow21K/yr -15.4%0.2% conv.

What reviews say buyers love and hate about Capybara

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Quality-Overall52%

“Good quality”

Size-Overall10%

“But when it got to its correct size it was very nice”

Comfort-Overall10%

“Comfort”

Soft Feel8%

“Soft and cuddly”

Value For Money8%

“Good value for money”

What buyers complain about

100% of reviews

Ease Of Use33%

“in a bag hard to open”

Quality-Overall33%

“Did not look like toy in picture - cheap quality”

Adhesion/Stickiness17%

“still had glue”

Advertised Vs Actual Product17%

“Did not look like toy in picture - cheap quality”

Capybara return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

19%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall

31%

2Gifting Purpose

13%

3Stitch/Finish/Polish

11%

4Material Quality

10%

5Size-Overall

Common Capybara questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Capybara 40/100 on Amazon United Kingdom — Skip it. The niche generates £1.1M/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -10.3% over the last 90 days.