- Flapen Score
- 49 / 100Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 5149
- Market size
- £91K/yr260K searches / yr
- 90-day growth
- +4.1%search demand this quarter
- Competition
- 67%top-5 click share · 10 brands · 23 sellers
Flapen Score
Cap Gun against its category
The dotted line is the Home & Garden average. Past it, Cap Gun is stronger. Inside it, weaker.
Market
The Cap Gun market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cap Gun 260K times last year and spent an estimated £91K. The top 5 brands take 86% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £91K a year.
- Searches, last 12 months
- 260K
- Growth, 90 days vs prior 90
- +4.1%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £91Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- cap gun191K searches a year
02 · Price
A sale here is worth £16.71.
Listings sell for £16.71 on average, from £4.99 to £58.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £16.71 that is £4K to £8K a year per listing.
- Average price
- £16.71inside the $15 to $100 sweet spot
- Price range
- £4.99–£58.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£8K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
47% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #640 within Barware. It carries 669 reviews at 3.85 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 47%
- Prime listings
- 41%
- Out of stock, average day
- 1.5%
- Average rank
- #640in Barware
- Average rating
- 3.85 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 669per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Cap Gun products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Gonher Diecast Metal 8 Ring Shot Cowboy Gun
- Price
- £9.88
- Rating
- 4.2/5
- Reviews
- 3,713
- Age
- 15y ago

Classic Die Cast Full Metal Cowboy Toy Blaster with 3 Sheet Metal 8-Shot Rings Cap Blaster for Kids Includes 27 Rings Caps (220 Shots) Vintage Western Style Toy Blaster
- Price
- £18.09
- Rating
- 4.8/5
- Reviews
- 137
- Age
- 1y ago

PETERKIN | Classic Gonher 8 Shot Rifle Gun Toy | Diecast metal pretend cowboy rifle with western detailing and wood effect plastic butt | Roleplay Toys | Fancy Dress Accessories | Ages 3+
- Price
- £20.13
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 12y ago

Toyland 28cm Die Cast Metal Cowboy Toy Pistol - 8 Shot Cap Gun & 96 Shots
- Price
- £23.54
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 1y ago

Toyland 19cm (8) Die-Cast Metal Cowboy Toy Pistol - Cap Gun With 1200 Shot Paper Caps Included - Sound & Smoke Effects
- Price
- £18.97
- Rating
- 3.0/5
- Reviews
- 13
- Age
- 1y ago
Trending
90-day click momentum
Cap Gun Bottle Opener Beer Bottle Opener Cap Launches for World Cup Parties BBQs Sports Events and Football Match Nights Fun Gadget Gift for Men Fathers Husbands and Friends (Black)
- Price
- £5.97
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 2mo ago

SGM Kids Cap Gun with Caps 144 shots plus gun + 3 IN 1
- Price
- £7.43
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 3y ago

Classic Die Cast Full Metal Cowboy Toy Blaster with 3 Sheet Metal 8-Shot Rings Cap Blaster for Kids Includes 27 Rings Caps (220 Shots) Vintage Western Style Toy Blaster
- Price
- £18.09
- Rating
- 4.8/5
- Reviews
- 137
- Age
- 1y ago

Toyland 28cm Die Cast Metal Cowboy Toy Pistol - 8 Shot Cap Gun & 96 Shots
- Price
- £23.54
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 1y ago

Bottle Opener Cap Gun 2 Pcs Funny Bottle Cap Gun Beer Gifts for Men Bottle Openers Novelty for Home Bar or Party Use (Grey Red)
- Price
- £7.97
- Rating
- 4.4/5
- Reviews
- 54
- Age
- 1y ago
Newest
by launch date
Cap Gun Bottle Opener Beer Bottle Opener Cap Launches for World Cup Parties BBQs Sports Events and Football Match Nights Fun Gadget Gift for Men Fathers Husbands and Friends (Black)
- Price
- £5.97
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 2mo ago

Classic Die Cast-Metal Cowboy Toy Gun Metal 8-Shot Rings Cap Blaster for Kids(Ages 14+) Vintage Western Style Toy Blaster (Only Cowboy GUN-Silver)
- Price
- £15.04
- Rating
- 4.8/5
- Reviews
- 137
- Age
- 7mo ago

Classic Die Cast Full Metal Cowboy Toy Blaster with 3 Sheet Metal 8-Shot Rings Cap Blaster for Kids Includes 27 Rings Caps (220 Shots) Vintage Western Style Toy Blaster
- Price
- £18.09
- Rating
- 4.8/5
- Reviews
- 137
- Age
- 1y ago

Toyland 28cm Die Cast Metal Cowboy Toy Pistol - 8 Shot Cap Gun & 96 Shots
- Price
- £23.54
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 1y ago

Toyland 19cm (8) Die-Cast Metal Cowboy Toy Pistol - Cap Gun With 1200 Shot Paper Caps Included - Sound & Smoke Effects
- Price
- £18.97
- Rating
- 3.0/5
- Reviews
- 13
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
23
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
10%
- Gonher41%
- Toyland21%
- VastCart17%
- Wicke4%
- SGM4%
- UNKJIN4%
- Open — no brand owns it (4 brands, 10%)
Demand
Cap Gun search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Cap Gun search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cap gun191K/yr
- cap guns19K/yr
- cap gun rifle9K/yr
- die cast metal cap gun5K/yr
- metal cap gun8K/yr
- cap guns for kids6K/yr
- cap guns for adults7K/yr
- gonher6K/yr
- cap gun revolver5K/yr
- toy cap gun4K/yr
Reviews and returns
What reviews say buyers love and hate about Cap Gun
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quite expensive for what they are though
seems overpriced to me
Expected more for the cost as was not Cheap
It's loud
Really loud bang
Not very loud
Extremely poor quality
cheap quality
Cheap rubbish
not durable at all
Immediately fell apart
Broken
None of these caps work
Didnt work
Doesnt work
Love
Good value and quality arrived quickly
the build quality is on point
Excellent Quality
the caps for it are a bit quiet
A loud bang works well
Works well, loud bangs,
Great gun very strong
The gun is excellent
All guns functioning very well
Awesome little toy
Great fun
Fun toy
it is fairly cheap
Good price
Excellent value
Return
0.8% Return rate 20% Fixable by listing
None of these caps work
Didnt work
Doesnt work
Small
Too small really for an adult
Too small for adults
not durable at all
Immediately fell apart
Broken
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cap Gun questions
Answered from the same tracked data.









