Skip to content

Candle Wick Trimmer

Fail

Demand is soft, at -57.1% this quarter, so Candle Wick Trimmer is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£44K/yr54K searches / yr
90-day growth
-57.1%search demand this quarter
Competition
76%top-5 click share · 10 brands · 16 sellers

Flapen Score

Candle Wick Trimmer against its category

The dotted line is the Home & Garden average. Past it, Candle Wick Trimmer is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Candle Wick Trimmer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Candle Wick Trimmer 54K times last year and spent an estimated £44K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -57.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-57.1%
Conversion, latest week
13.4%
Market size, estimated
£44Ka year
Peak month
December6.5× the quietest month
Top search term
candle wick trimmer28K searches a year

02 · Price

A sale here is worth £6.05.

Listings sell for £6.05 on average, from £3.98 to £10.86. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £6.05 that is £2K to £3K a year per listing.

Average price
£6.05under the $15 to $100 sweet spot
Price range
£3.98–£10.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #17 within Candles & Holders. It carries 1,411 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
45%
Prime listings
100%
Out of stock, average day
11.8%
Average rank
#17in Candles & Holders
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,411per listing
Listings tracked
11

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Candle Wick Trimmer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.

£0£4K£9K£13K£17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

16

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

76%

Top 20: 100%

Open market

14%

  • Ninoclar39%
  • Fangsu13%
  • RONXS11%
  • Xiciki8%
  • Winhuey7%
  • EVERMARKET7%
  • Open — no brand owns it (4 brands, 14%)

Demand

Candle Wick Trimmer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 6.5×

Search terms

Top Candle Wick Trimmer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • candle wick trimmer28K/yr
  • wick trimmer15K/yr
  • wick cutter4K/yr
  • candle wick cutter4K/yr
  • candle trimmer3K/yr

Reviews and returns

What reviews say buyers love and hate about Candle Wick Trimmer

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Use”
33%of negative reviews mention “Durability”
0.5%of orders come back
“Not last”
A buyer, on “Durability”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Candle Wick Trimmer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data