Candle Plate
FailDemand is soft, at -52.7% this quarter, so Candle Plate is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £29K/yr126K searches / yr
- 90-day growth
- -52.7%search demand this quarter
- Competition
- 32%top-5 click share · 44 brands · 52 sellers
Flapen Score
Candle Plate against its category
The dotted line is the Home & Garden average. Past it, Candle Plate is stronger. Inside it, weaker.
Market
The Candle Plate market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Candle Plate 126K times last year and spent an estimated £29K. The top 5 brands take 48% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
3.1% of searches ended in a purchase last week.
Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -52.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.
- Searches, last 12 months
- 126K
- Growth, 90 days vs prior 90
- -52.7%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £29Ka year
- Peak month
- December6.0× the quietest month
- Top search term
- candle plate49K searches a year
02 · Price
A sale here is worth £7.46.
Listings sell for £7.46 on average, from £2.12 to £16.63. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £7.46 that is £0 to £746 a year per listing.
- Average price
- £7.46under the $15 to $100 sweet spot
- Price range
- £2.12–£16.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£746
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 17.4% of listings are out of stock. The average listing ranks #147 within Candles & Holders. It carries 288 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 98%
- Out of stock, average day
- 17.4%
- Average rank
- #147in Candles & Holders
- Average rating
- 4.34 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 288per listing
- Listings tracked
- 54
04 · Newcomers
Amazon counts 0 of last year's 23 launches as successful.
23 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 23
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Candle Plate products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
YoHyien 4 Pcs 3.5 in Glass Candle Plates for Pillar Candles Round Pillar Candle Holders Transparent Candle Dish for Party Decoration Wedding Christmas Spa Table Centrepieces & Gifts (Clear)
- Price
- £7.36
- Rating
- 4.4/5
- Reviews
- 138
- Age
- 1y ago

Hanobe Wooden Candle Holder Tray: Round Decorative Candle Plate Farmhouse Table Centerpiece Rustic Wood Tealight Pillar Trays for Christmas Wedding Halloween Home Decor
- Price
- £10.32
- Rating
- 4.4/5
- Reviews
- 3,039
- Age
- 2y ago

CREATCABIN Tree of Life Offering Bowl Stainless Steel Silvery 5.55Inch
- Price
- £4.18
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 11mo ago

Thindolex Black/Gold Iron Candle Plate Set of 2 Metal Saucer Style Candle Holder for Pillar/Scented/Flameless/Ball Candles Decorative Candle Stand for Table Centerpiece - Black/Gold
- Price
- £8.14
- Rating
- 4.6/5
- Reviews
- 603
- Age
- 1y ago

Hanobe Wooden Candle Holder Tray: Round Decorative Candle Plate Farmhouse Table Centerpiece Rustic Wood Tealight Pillar Trays for Christmas Wedding Halloween Home Decor
- Price
- £10.57
- Rating
- 4.4/5
- Reviews
- 3,039
- Age
- 2y ago
Trending
90-day click momentum
Gold Candle Plates for Pillar Candles 2 Pack Decorative Candle Trays Centrepiece Set Candle Holder Base Plates Candle Drip Trays for Table Elegant Home Décor Candle Display
- Price
- £2.64
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 6mo ago

2 PCS Round Candle Plate Candlestick Holders Candle Plates and Trays Candle Dish Glass Candle Holders for Pillar Candles for Weddings Parties Home Decor Table Centrepieces
- Price
- £4.09
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Black Candle Plates for Pillar Candles 2 Pack Decorative Candle Trays Centrepiece Set Sturdy Candle Holder Base Plates Candle Drip Trays for Table Home Décor Candle Display
- Price
- £2.90
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

Black Candle Plate for Pillar Candles Decorative Candle Tray Centrepiece Sturdy Candle Holder Base Plate Candle Drip Tray for Table Home Décor Candle Display Trays
- Price
- £2.12
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 6mo ago

2PCS Retro Metal Candle Holder Plates (3.5 Inch) - Pillar Candle Stand & Tray Set Premium Round Metal Plates & Trays for Christmas Wedding Party & Home Dinner Table Decor (Gold)
- Price
- £4.22
- Rating
- 3.3/5
- Reviews
- 6
- Age
- 5mo ago
Newest
by launch date
2PCS Retro Metal Candle Holder Plates (3.5 Inch) - Pillar Candle Stand & Tray Set Premium Round Metal Plates & Trays for Christmas Wedding Party & Home Dinner Table Decor (Gold)
- Price
- £4.22
- Rating
- 3.3/5
- Reviews
- 6
- Age
- 5mo ago

2 PCS Round Candle Plate Candlestick Holders Candle Plates and Trays Candle Dish Glass Candle Holders for Pillar Candles for Weddings Parties Home Decor Table Centrepieces
- Price
- £4.09
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Black Candle Plates for Pillar Candles 2 Pack Decorative Candle Trays Centrepiece Set Sturdy Candle Holder Base Plates Candle Drip Trays for Table Home Décor Candle Display
- Price
- £2.90
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

Black Candle Plate for Pillar Candles Decorative Candle Tray Centrepiece Sturdy Candle Holder Base Plate Candle Drip Tray for Table Home Décor Candle Display Trays
- Price
- £2.12
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 6mo ago

Gold Candle Plates for Pillar Candles 2 Pack Decorative Candle Trays Centrepiece Set Candle Holder Base Plates Candle Drip Trays for Table Elegant Home Décor Candle Display
- Price
- £2.64
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
44 falling
Sellers
52
Top-5 brand share
48%
Top 20: 79%
Top-5 click share
32%
Top 20: 68%
Open market
48%
- Hanobe17%
- YoHyien13%
- Thindolex7%
- YEFENGRHUI6%
- CREATCABIN5%
- Ajcotahm4%
Demand
Candle Plate search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 6.0×
Search terms
Top Candle Plate search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- candle plate49K/yr
- candle plates and trays34K/yr
- candle dish11K/yr
- candle plates11K/yr
- glass candle plate7K/yr
- candle mat4K/yr
- large candle plate6K/yr
- candle tray plate4K/yr
Reviews and returns
What reviews say buyers love and hate about Candle Plate
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
a bit too big for what I wanted
very tiny
The trays are small
expensive for what it is
On the expensive side
rather expensive
Looks cheaply made
Poor quality
I was disappointed its very light
not as heavy or robust as I was expecting for a solid wood tray
Love
they are good quality trays
Good quality
Looked strong and really lovely quality gift
Just what I wanted
Exactly as shown, really nice
As described
Good price
Good value for money
Worth it
Just the right size for camping pots and kettles and simply gives you somewhere to put a hot pot
The size is also worth noting
Fits perfectly
Solid decorative piece
Very stylish
Very pretty and well made
Return
2.0% Return rate 80% Fixable by listing
a bit too big for what I wanted
very tiny
The trays are small
Wrong colour
Looks cheaply made
Poor quality
not as heavy or robust as I was expecting for a solid wood tray
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Candle Plate questions
Answered from the same tracked data.









