candle making kit
Worth a lookShows low returns (0.7%), but soft demand (-52.8% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible£24.02avg listing price — sweet spot $15–$100
Price range
Good£4.90–£43.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good674.14avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Market size
Good£367K£367K/yr · 757K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-52.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, candle making kit is a £367K/yr Amazon United Kingdom market (757K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
candle making kit market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- £480K–£601K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #32
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 15.6%
- Avg brand age
- 30 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
20
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
26%
- ETUOLIFE35%
- ZEROMX14%
- SUPERSUN8%
- LFENYIGI8%
- Ksedcon5%
- Nex-Gen5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -52.8% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.6×
Top candle making kit search terms
- candle making kit362K/yr
- candle making kits for adults104K/yr
- candle making74K/yr
- candle making supplies76K/yr
- candle making kits22K/yr
- wax melt kit15K/yr
- wax melt making kit17K/yr
- candle kit14K/yr
- candle-making kit13K/yr
- candle maker7K/yr
Top candle making kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Candle Making Kits for Adults Beginners Soy Wax for Candle Making Candle Making Supplies Accessory Make Your Own Candles Melting Pot Fragrance Oils Candle Tins Wicks Dye Wax Christmas Candle Kit
ETUOLIFE£18.344.6★3,858 rev
ZEROMX Candle Making Kits for Adults Beginners 91PCS 1200g Wax DIY Candle Making Kit with Electric Wax Melter Pot All in Kit Candle Making Supplies Accessory Candle Maker Set to Make Your Own
ZEROMX£40.694.4★623 rev
Candle Making Kit Wax Melt Making Kit Make Your Own Scented Candles 480g Beeswax Pellets 50 Wicks 4 Colour Dyes 500ml Wax Melting Pot 100 Wick Stickers 9 Empty Tins
SUPERSUN£17.504.5★1,248 rev
ETUOLIFE Candle Making Kit Candle Making Supplies Include Soy Wax Candle Wax Melting Pot Magic Paper Candle Wicks and More-Full Candle Making Kits for Adults Beginner Make Your Own Candles
ETUOLIFE£11.164.5★1,683 rev
NexGen Soy Wax Candle Making Kit for Adults w/ 20+ Candle Making Supplies - Includes Melting Pot Wicks Jars Soy Wax Essential Oils Dyes & More - DIY Art & Craft Melt Set for Starters & Beginners
Nex-Gen£36.275.0★7 rev
Newest
by launch date
OFUN Candle Making Kit for Adults Wax Melt Making Kit for Starter DIY Candle Set Scented Candle Making Gifts with Soy Wax 9 Tins Fragrance Oils Wax Melting Pot Moulds Candle Wicks Wick Sticker
OFUN£13.7476 rev
ZEROMX Candle Making Kits for Adults Beginners 103PCS 1200g Wax DIY Candle Making Kit with Electric Wax Melter Pot All in Kit Candle Making Supplies Accessory Candle Maker Set to Make Your Own
ZEROMX£43.08623 rev
venpow Candle Wax Melter with Pour Spout Candle Making Kit for Adult Beginners for Candle Making Set Includes Wax Melting Pot Stirring Spoon Thermometer Wick Wick Sticker and Centering Device
venpow£23.88108 rev
Candle Making Kits for Adults Beginners Electric Wax Melter 480g Colored Soy Wax for Candle Making Candle Making Supplies Includes Tins Fragrance Oils Candle Wicks Stickers Anti-Scald Mats
Trulloyoo£25.4354 rev
LFENYIGI Wax Melter for Candle Making Soy Candle Making Kit with Wax Melting Pot DIY Candles Making Supplies Including 1lbs Soy Wax Candle Wax Melter Stirring Spoon Wicks and Centering Device
LFENYIGI£17.1645 rev
Trending
90-day click momentumNexGen Soy Wax Candle Making Kit for Adults w/ 20+ Candle Making Supplies - Includes Melting Pot Wicks Jars Soy Wax Essential Oils Dyes & More - DIY Art & Craft Melt Set for Starters & Beginners
Nex-Gen£36.275.0★
LINGQIAN Candle Making Kit for Adults with 12 Jars 900g Soy Wax DIY Succulent Mould Wax Melts Kit with Beeswax 454g Make Your Own Scented Candle at Home
LINGQIAN£43.934.8★
venpow Candle Wax Melter with Pour Spout Candle Making Kit for Adult Beginners for Candle Making Set Includes Wax Melting Pot Stirring Spoon Thermometer Wick Wick Sticker and Centering Device
venpow£23.884.5★
Ksedcon Soy Wax Candle Making Kit for Adults Wax Melts Kit with Electric Wax Melter to Make Your Own Scented Candles (900g)
Ksedcon£41.624.6★
Candle Making Kit Make Your Own Candles Candle Making Supplies for Beginners with Beeswax Wicks Candle Tins and More Arts and Crafts for Adults Christmas DIY Gift for Beginners and Adults
LFENYIGI£18.014.4★
What buyers say about candle making kit
What buyers praise and complain about, mined from review topics.What buyers love
“Very good as had all products needed”
“Definitely worth getting”
“Easy to use”
“Got as a present it was very well received”
“Great fun”
“As advertised”
“Came with clear instructions”
“really nice scents”
“heats up very quick”
“It is very easy to use, to clean, and works perfectly”
What buyers complain about
“instructions very poor”
“the candle isnt melting effectively”
“Poor quity”
“The fragrance oils are also a disappointment”
“Broke after 3 minutes”
“value for money is debatable”
“I hate bad advertising”
“Very small”
“Caught fire to jar”
“do not get as a gift, the box it came in was very beat up and not good”
Top return reasons
Common questions
- Is candle making kit profitable to sell on Amazon United Kingdom?
- The niche generates £367K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -52.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the candle making kit niche?
- 15 brands and 20 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in candle making kit?
- Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Heating, Quality-Overall. The return rate is 0.7%.
- When does demand for candle making kit peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 5.6× the quietest.
- What does it cost to enter the candle making kit niche?
- Listings span £4.90–£43.93; the average listing price is £24.02 (sweet spot $15–$100). The average incumbent carries 674 reviews — the moat a new listing must climb.