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Camping Stool

Pass

Camping Stool scores 65 out of 100, a Pass. Shoppers spend $98K a year here, search demand grew +89.7% this quarter, and returns run at 2.0% of orders.

Flapen Score
65
65 / 100
Top 9% of 5,777 Home & Garden niches · +14 vs the category median of 51
Market size
£98K/yr282K searches / yr
90-day growth
+89.7%search demand this quarter
Competition
36%top-5 click share · 30 brands · 45 sellers

Flapen Score

Camping Stool against its category

The dotted line is the Home & Garden average. Past it, Camping Stool is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Camping Stool market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Camping Stool 282K times last year and spent an estimated £98K. The top 5 brands take 54% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 282K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +89.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £98K a year.

Searches, last 12 months
282K
Growth, 90 days vs prior 90
+89.7%
Conversion, latest week
2.9%
Market size, estimated
£98Ka year
Peak month
August3.2× the quietest month
Top search term
camping stool71K searches a year

02 · Price

A sale here is worth £12.00.

Listings sell for £12.00 on average, from £5.86 to £29.60. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £12.00 that is £1K to £3K a year per listing.

Average price
£12.00under the $15 to $100 sweet spot
Price range
£5.86–£29.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #39 within Garden Furniture & Accessories. It carries 802 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
12.7%
Average rank
#39in Garden Furniture & Accessories
Average rating
4.11 starsAmazon United Kingdom average 4.36 stars
Average reviews
802per listing
Listings tracked
46

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Camping Stool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£3K£6K£9K£12K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

45

Top-5 brand share

54%

Top 20: 91%

Top-5 click share

36%

Top 20: 75%

Open market

42%

  • WedDecor18%
  • Milestone Camping11%
  • Trimming Shop9%
  • HOUSLUX8%
  • Harbour Housewares8%
  • SHANGFENG4%

Demand

Camping Stool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.2×

Search terms

Top Camping Stool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • camping stool71K/yr
  • portable stool31K/yr
  • portable seat23K/yr
  • folding camping stool17K/yr
  • camping stools15K/yr
  • camping stools folding lightweight11K/yr
  • folding seat12K/yr
  • portable folding stool13K/yr
  • outdoor stool10K/yr
  • portable seats for adults12K/yr

Reviews and returns

What reviews say buyers love and hate about Camping Stool

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability19%−0.20

broke easily

Broke immediately

Terrible - broke on first use

Size-Overall12%−0.08

NOT FIT FOR PURPOSE

Bit small

It is a little short

Ease Of Use6%+0.97

Tricky to use

Hard to use

Difficult to manipulate

Strength6%+0.80

Seems like its not strong enough

Weak plastic

feels flimsy

Quality-Overall6%

Very poor quality and unsafe

Poor quality

Absolutely rubbish

Love

Strength15%+0.80

Nice and strong

It appears to be sturdy and useful stool

Appears to be sturdily constructed

Ease Of Use11%+0.97

Easy to fold

Easy to use

easy to open

Quality-Overall11%

The build quality feels durable

Excellent product

well made

Portability9%+0.79

Portable stool

Very portable

Portable seat

Weight Light8%+0.38

Lightweight

lightweight bit of kit

Great light weight seat

Return

2.0% Return rate 33% Fixable by listing

Size-Overall26%█▆▆▅▆▇

NOT FIT FOR PURPOSE

Bit small

It is a little short

Weight Heavy13%▆▄█▅▆▇

quite heavy

a little heavier than expected

it's a little too heavy for that

Strength8%▆▇█▅▅▅

Seems like its not strong enough

Weak plastic

feels flimsy

Ease Of Use6%▅▇▆▇█▄

Tricky to use

Hard to use

Difficult to manipulate

Height5%█▆▃▅▄▃

FAQ

Common Camping Stool questions

Answered from the same tracked data.