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67

camping mattress double

Worth a look

Shows demand growing +238.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 18Growth 98Conversion 32Competition 81Returns 60Price range 90Avg price 95Brand share 87Review moat 45Quality gap 78

Growth

Incredible+238.6%

90-day search growth — must beat 0% to launch

Avg price

Incredible£38.28

avg listing price — sweet spot $15–$100

Price range

Great£10.90–£102.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great48%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.6%

return rate — above 5% kills the launch gate

Review moat

Okay2,011.84

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£70K

£70K/yr · 71K searches

According to Flapen's Amazon United Kingdom niche tracking, camping mattress double is a £70K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 67/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

camping mattress double market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
£48K–£57K
units × avg price
Conversion rate
2.6%
Avg BSR
#47
Page quality
0%
Prime
84%
Sponsored
84%
Out of stock
10.6%
Avg brand age
32 months
Avg seller age
188 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

29 rising

Sellers

62

Top-5 brand share

48%

Top 20: 93%

Top-5 click share

34%

Top 20: 78%

Open market

45%

  • FORRINX16%
  • ROPODA11%
  • Origem8%
  • HiiPeak7%
  • Voyager7%
  • Bestway7%

Demand & seasonality

Weekly Amazon search volume, last 56 weeks — +238.6% search growth over the last 90 days.
5K4KPrime Day '25Spike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May, Jun, Jul · busiest ÷ quietest = 11.6×

Top camping mattress double products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£4K9%£6K12%£8K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about camping mattress double

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall30%

“Great comfy”

Quality-Overall11%

“high-quality build of this camping mat are genuinely impressive”

Value For Money10%

“Good value for money”

Ease Of Use6%

“Easy to use”

Advertised Vs Actual Product4%

“Product as described”

Size-Overall4%

“Good size”

Foam3%

“Perfect bed”

Inflation/Deflation3%

“quick to inflate with the included pump”

Cushion3%

“it provides good cushioning”

Durability2%

“Comfortable and durable”

What buyers complain about

Durability15%

“Broken”

Size-Overall10%

“small”

Inflation/Deflation8%

“Deflated overnight on second use”

Quality-Overall8%

“Bad quality”

Value For Money7%

“Not worth the price at all”

Comfort-Overall6%

“Not very comfortable”

Leak-Proof3%

“it sprung a leak”

Advertised Vs Actual Product2%

“Size are different from what reported in the description”

Thickness2%

“Needs to be a little thicker”

Maintenance And Repair1%

“That looks likes its been tried to be repaired”

Top return reasons

Size-Overall29%
Inflation/Deflation12%
Comfort-Overall10%
Functionality-Overall8%
Leak-Proof5%
Quality-Overall5%
Defective Material/Parts5%
Durability4%
Value For Money2%
Advertised Vs Actual Product2%

Common questions

Is camping mattress double profitable to sell on Amazon United Kingdom?
The niche generates £70K/yr across 45 tracked products. 11 of 24 products launched in the last 360 days are still selling. 90-day search growth is +238.6%. Flapen's verdict: Worth a look (67/100).
How competitive is the camping mattress double niche?
29 brands and 62 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in camping mattress double?
Top complaints mined from reviews: Durability, Size-Overall, Inflation/Deflation. The return rate is 2.6%.
When does demand for camping mattress double peak?
Demand peaks in May–Jun–Jul; the busiest month runs 11.6× the quietest.
What does it cost to enter the camping mattress double niche?
Listings span £10.90–£102.07; the average listing price is £38.28 (sweet spot $15–$100). The average incumbent carries 2,012 reviews — the moat a new listing must climb.