Cake Turntable
Cake Turntable shows low returns (1.2%), but soft demand (-19.6% this quarter) keeps it on the watch list.
Flapen Score
Is Cake Turntable profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cake Turntable is a £301K/yr Amazon United Kingdom market (238K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 54/100.
Cake Turntable: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -19.6% over the last 90 days and 7.6% of searches end in a purchase.
£301K
revenue / yr
Who owns the niche?
The top 5 brands hold 77% of demand, so 23% of the market is open.
23%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 29 products
Top Cake Turntable products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Premier Housewares Rotating Cake Decorating Turntable | White Plastic Spinning Stand For Birthday & Wedding Cakes | Smooth Cake Spinner for Icing Piping & Finishing Touches
- Price
- £7.08
- Rating
- 4.5/5
- Reviews
- 1,808
- Age
- 13y ago
11 Inch Cake Turntable Stand Rotating Cake Stand Professional Rotating Icing Turntable
- Price
- £7.39
- Rating
- 4.4/5
- Reviews
- 156
- Age
- 3y ago
Cake Decorating Kits Supplies Include 1 Cake Turntable 2 Icing Spatula 4 Icing Smoother Scraper by WJIASI
- Price
- £10.20
- Rating
- 4.6/5
- Reviews
- 620
- Age
- 5y ago
RFAQK 65 PCs Cake Decorating Kit with Cake Turntable-Cake leveler-24 Numbered Piping Tips with Pattern Chart & E Book- Straight & Offset Spatula-30 Icings Bags- 3 Icing Smoother Scraper Set
- Price
- £17.84
- Rating
- 4.5/5
- Reviews
- 9,026
- Age
- 8y ago
Ohuhu Cake Turntable 12 Inch Aluminium Alloy Cake Spinner Turntable Rotating Cake Stand with 2 Icing Spatula and 3 Comb Icing Smoother for Cake Decoration Baking Gifts
- Price
- £23.70
- Rating
- 4.8/5
- Reviews
- 5,335
- Age
- 9y ago
Trending
90-day click momentum
Cake Decorating Kit 71Pcs Complete Baking Set Rotating Cake Turntable with Icing Nozzles Scrapers and TPU Bags All In One Tool Set for Home Baking and Cake Decoration
- Price
- £9.52
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 4mo ago
Premier Housewares Rotating Cake Decorating Turntable | White Plastic Spinning Stand For Birthday & Wedding Cakes | Smooth Cake Spinner for Icing Piping & Finishing Touches
- Price
- £7.08
- Rating
- 4.5/5
- Reviews
- 1,808
- Age
- 13y ago
Ohuhu Cake Turntable 12 Inch Aluminium Alloy Cake Spinner Turntable Rotating Cake Stand with 2 Icing Spatula and 3 Comb Icing Smoother for Cake Decoration Baking Gifts
- Price
- £24.23
- Rating
- 4.8/5
- Reviews
- 5,335
- Age
- 1y ago
8 Pcs Cake Decorating Kit with 1 Rotating Cake Stand 3 Palette Knives & 4 Icing Smoothers Professional White Baking Turntable Set for Beginners & Pros
- Price
- £10.31
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 10mo ago
12 Detachable Aluminium Cake Turntable - Smooth Rotation Stable Base Easy to Clean - Alloy Revolving cak Stand Ideal for Decorating Cakes and Pastries
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 1y ago
Newest
by launch dateCake Decorating Kit 71Pcs Complete Baking Set Rotating Cake Turntable with Icing Nozzles Scrapers and TPU Bags All In One Tool Set for Home Baking and Cake Decoration
- Price
- £9.52
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 4mo ago
Ohuhu Cake Turntable 11 Inch Cake Decorating Kit with Non-Slip Base and Baking Accessories - 2 Icing Spatulas and 3 Icing Scrapers Cake Turn Tables for Decorating Baking Gifts
- Price
- £10.53
- Rating
- 4.7/5
- Reviews
- 41
- Age
- 9mo ago
Ohuhu Cake Turntable 11 Inch Cake Decorating Kit with Non-Slip Base Professional Cake Turn Tables for Decorating Rotating Cake Stand Baking Tool for Cupcake Baking Gifts
- Price
- £8.52
- Rating
- 4.7/5
- Reviews
- 41
- Age
- 9mo ago
8 Pcs Cake Decorating Kit with 1 Rotating Cake Stand 3 Palette Knives & 4 Icing Smoothers Professional White Baking Turntable Set for Beginners & Pros
- Price
- £10.31
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 10mo ago
Cake Turntable Decorating Kit Enhanced Rotating Cake Stand with 3 Icing Scraper Piping Bag and Tips Set Stainless Steel Icing Spatula for for Baking Pastry Icing Patterns Light Green
- Price
- £12.74
- Rating
- 4.5/5
- Reviews
- 989
- Age
- 12mo ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 falling
Sellers
27
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
16%
- RFAQK27%
- Ohuhu15%
- Premier15%
- Generic12%
- SZJYG8%
- WJIASI7%
- Open — no brand owns it (7 brands, 16%)
Cake Turntable demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Cake Turntable search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cake turntable116K/yr
- cake turn tables for decorating22K/yr
- cake spinner14K/yr
- cake decorating turntable15K/yr
- rotating cake stand14K/yr
- turntable cake8K/yr
- cake turn table10K/yr
- cake spinner turntable9K/yr
- spinning cake stand5K/yr
- turn table cakes6K/yr
What reviews say buyers love and hate about Cake Turntable
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Good Quality”
“Excellent value for money”
“Sturdy and smooth”
“As advertised”
“Easy to use”
What buyers complain about
61% of reviews“Not the best quality the piping bag poor quality was not happy with this”
“A little small”
“doesnt look very sturdy”
“The product seems a bit cheap though the plastic doesnt seem too sturdy”
“Been used before”
Cake Turntable return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
22%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cake Turntable questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
