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Cake Tin Storage

Cake Tin Storage shows low returns (2.1%), but soft demand (-32.1% this quarter) keeps it on the watch list.

Flapen Score

51
Worth a look
Market size 46Growth 9Conversion 47Competition 65Returns 73Price range 64Avg price 66Brand share 63Review moat 67Quality gap 53
This niche Category average

Is Cake Tin Storage profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cake Tin Storage is a £249K/yr Amazon United Kingdom market (480K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 51/100.

Cake Tin Storage: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -32.1% over the last 90 days and 3.7% of searches end in a purchase.

£249K

revenue / yr

Units sold / yr15K
Search volume / yr-32.1%480K
Conversion rate3.7%
Avg price£13.89

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers19 · 49
Top-5 product click share46%
Open market33%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement60%
New entrants (1y)4· 0 succeeded
Avg rating4.4★
Avg reviews810

Top Cake Tin Storage products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

£0£12K£25K£37K£50K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

49

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

46%

Top 20: 88%

Open market

27%

  • Premier25%
  • Cooksmart20%
  • Mason Cash9%
  • SiXsigma Sports8%
  • SPOTTED DOG GIFT COMPANY6%
  • lakeland6%

Cake Tin Storage demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume480KCVR3.7%Products30Brands19Top 5 Brands67%OOS Rate16.2%Rating4.4★Reviews810Avg BSR#116
25K15KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.2×

Top Cake Tin Storage search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cake tin storage153K/yr
  • cake storage tin104K/yr
  • cake tins for storing cakes74K/yr
  • cake storage tins53K/yr
  • cake tins with lids13K/yr
  • large cake tin14K/yr
  • cake storage tins airtight20K/yr
  • cake tins storage18K/yr
  • cake tin with lid10K/yr
  • cake storage tin metal5K/yr

What reviews say buyers love and hate about Cake Tin Storage

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Quality-Overall19%

Good quality

Size-Overall16%

well fitting lids and good sizes

Value For Money15%

Excellent value for money

Storage Capacity11%

Nice cake storage container

Design-Overall8%

Great design

What buyers complain about

84% of reviews
Size-Overall29%

it doesn't fit my new packs of biscuits

Quality-Overall11%

One clip completely missing disappointed had to keep it as it was required for immediate use poor quality control

Durability8%

Broke within a few days

Locking Mechanism7%

Doesn't close tightly

Ease Of Cleaning7%

Item arrived dirty

Cake Tin Storage return rate & reasons

Why buyers send it back, as a share of all return requests.

2.1%

Return rate

64%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
54%
2Defective Material/Parts
10%
3Ease Of Cleaning
4%
4Ease Of Use
3%
5Functionality-Overall
3%

Common Cake Tin Storage questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cake Tin Storage 51/100 on Amazon United Kingdom — Worth a look. The niche generates £249K/yr across 30 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -32.1% over the last 90 days.
Search demand for Cake Tin Storage on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 4.2× the quietest.