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Cake Tin Liners

Fail

Prices span $2.67–$11.35, mostly outside the sweet spot, so Cake Tin Liners is a Fail.

Flapen Score
44
44 / 100
Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 51
Market size
£85K/yr118K searches / yr
90-day growth
-24.2%search demand this quarter
Competition
56%top-5 click share · 14 brands · 40 sellers

Flapen Score

Cake Tin Liners against its category

The dotted line is the Home & Garden average. Past it, Cake Tin Liners is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cake Tin Liners market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cake Tin Liners 118K times last year and spent an estimated £85K. The top 5 brands take 76% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

11.6% of searches ended in a purchase last week.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
-24.2%
Conversion, latest week
11.6%
Market size, estimated
£85Ka year
Peak month
November2.0× the quietest month
Top search term
cake tin liners46K searches a year

02 · Price

A sale here is worth £6.18.

Listings sell for £6.18 on average, from £2.67 to £11.35. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £6.18 that is £2K to £3K a year per listing.

Average price
£6.18under the $15 to $100 sweet spot
Price range
£2.67–£11.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #198 within Bakeware. It carries 746 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
96%
Out of stock, average day
0.3%
Average rank
#198in Bakeware
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
746per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Cake Tin Liners products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 falling

Sellers

40

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

20%

  • BYKITCHEN38%
  • Tala13%
  • KitchenCraft11%
  • Lanjue8%
  • Caterserve6%
  • Doric4%

Demand

Cake Tin Liners search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Cake Tin Liners search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cake tin liners46K/yr
  • cake liners16K/yr
  • cake tin liners 8 inch round14K/yr
  • 8 inch cake tin liners8K/yr
  • round cake tin liners5K/yr
  • cake liners 8 inch round5K/yr
  • baking tin liners5K/yr
  • 20cm cake tin liners4K/yr
  • cake tin liner4K/yr
  • 8inch cake tin liners3K/yr

Reviews and returns

What reviews say buyers love and hate about Cake Tin Liners

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall58%−0.23

They are to big for my 1lb tin

Size not correct for 2lb

Quite small

Quality-Overall8%+1.31

Poor quality

Rubbish

Very disappointing quality

Advertised Vs Actual Product6%+0.34

Bad advert and picture

not as the advert shows in the picture

The packacking and description of this item is misrepresentative

Thickness6%−0.02

too shallow for standard cake tins

Value For Money3%+1.02

Grwt price too

Love

Quality-Overall22%+1.31

I was very pleased with the quality of these liners

Excellent product

Excellent quality, great loaf tin liners and good value

Size-Overall16%−0.23

Fit well

Fit the tins well

fits my baking tin perfectly

Ease Of Use14%+0.68

Ease of use

Very handy

these make life so easy

Advertised Vs Actual Product12%+0.34

Product as described

It was exactly what I wanted

Exactly as advertised

Value For Money11%+1.02

good value for money

Excellent value

Good price

Return

0.3% Return rate 92% Fixable by listing

Size-Overall87%▇████▇

They are to big for my 1lb tin

Size not correct for 2lb

Quite small

Advertised Vs Actual Product3%█▁▃▃▅▃

Bad advert and picture

not as the advert shows in the picture

The packacking and description of this item is misrepresentative

Quality-Overall3%▄▁▅▁▁█

Poor quality

Rubbish

Very disappointing quality

Shape/Style2%▁▁█▇▁█
Adhesion/Stickiness1%▁█▁▄▁▁

FAQ

Common Cake Tin Liners questions

Answered from the same tracked data.