Cafiza
brand-locked demand (top 5 brands take 100% of clicks) — Cafiza doesn't clear our bar today.
Flapen Score
Is Cafiza profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cafiza is a £39K/yr Amazon United Kingdom market (16K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.
Cafiza: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.5% over the last 90 days and 18.3% of searches end in a purchase.
£39K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 7 products
Top Cafiza products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Urnex Cafiza Espresso Machine Cleaning Powder 566 g
- Price
- £10.00
- Rating
- 4.8/5
- Reviews
- 7,133
- Age
- 18y ago

Urnex URN0401 Cafiza2 Espresso Machine Cleaner Powder 900G Tub White
- Price
- £11.79
- Rating
- 4.7/5
- Reviews
- 827
- Age
- 15y ago

Urnex Cafiza Espresso Machine Cleaning Tablets Pack of 100
- Price
- £12.12
- Rating
- 4.7/5
- Reviews
- 3,452
- Age
- 14y ago

Urnex Cafiza Espresso Machine Cleaning Tablets 1.2 g Pack of 100
- Price
- £11.71
- Rating
- 4.7/5
- Reviews
- 4,080
- Age
- 13y ago

Puly Caff Coffee Machine Cleaner 900g
- Price
- £7.41
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 1y ago
Trending
90-day click momentum
Puly Caff Coffee Machine Cleaner 900g
- Price
- £7.41
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 1y ago

Urnex URN0401 Cafiza2 Espresso Machine Cleaner Powder 900G Tub White
- Price
- £11.79
- Rating
- 4.7/5
- Reviews
- 827
- Age
- 15y ago

Urnex Cafiza Espresso Machine Cleaning Powder 566 g
- Price
- £10.00
- Rating
- 4.8/5
- Reviews
- 7,133
- Age
- 18y ago

Ufixt Fits Puly Caff Coffee Machine Cleaning Powder 900g
- Price
- £10.15
- Rating
- 4.8/5
- Reviews
- 1,326
- Age
- 18y ago

Urnex Cafiza 2 Espresso Machine Cleaner Cleaning Powder 2 x 900g
- Price
- £24.19
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 7y ago
Newest
by launch date
Puly Caff Coffee Machine Cleaner 900g
- Price
- £7.41
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 1y ago

Urnex Cafiza 2 Espresso Machine Cleaner Cleaning Powder 2 x 900g
- Price
- £24.19
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 7y ago

Urnex Cafiza Espresso Machine Cleaning Tablets 1.2 g Pack of 100
- Price
- £11.71
- Rating
- 4.7/5
- Reviews
- 4,080
- Age
- 13y ago

Urnex Cafiza Espresso Machine Cleaning Tablets Pack of 100
- Price
- £12.12
- Rating
- 4.7/5
- Reviews
- 3,452
- Age
- 14y ago

Urnex URN0401 Cafiza2 Espresso Machine Cleaner Powder 900G Tub White
- Price
- £11.79
- Rating
- 4.7/5
- Reviews
- 827
- Age
- 15y ago
Competition: brands, sellers & click share
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 falling
Sellers
23
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Urnex65%
- Motta30%
- Puly Caff6%
- Open — no brand owns it (0%)
What reviews say buyers love and hate about Cafiza
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Cleans well an is easy to use”
“great product”
“It does the job”
“So much cheaper than the branded option”
“fits great into my sage machine”
Cafiza return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
17%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cafiza questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









