Butter Bell
soft demand (-32.2% this quarter) — Butter Bell doesn't clear our bar today.
Flapen Score
Is Butter Bell profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Butter Bell is a £115K/yr Amazon United Kingdom market (223K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 46/100.
Butter Bell: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -32.2% over the last 90 days and 3.6% of searches end in a purchase.
£115K
revenue / yr
Who owns the niche?
The top 5 brands hold 64% of demand, so 36% of the market is open.
36%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 24 products
Top Butter Bell products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Kilner Glass Butter Crock | 200ml Glass Butter Keeper with Water-Seal Lid Classic French Butter Bell Style Keeps Butter Fresh & Spreadable at Room Temperature
- Price
- £11.06
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 10mo ago
French Butter Crock with Spreader Ceramic Butter Dish with Water Line for Fresh Spreadable Butter Reactive Glaze Blue
- Price
- £13.95
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 5mo ago
Round Butter Dish with Lid French Butter with Knife for Soft Butter Ceramic Butter Crock with Waterline - Porcelain Butter Dish - Dishwasher Safe ( Blue )
- Price
- £12.38
- Rating
- 4.4/5
- Reviews
- 83
- Age
- 12mo ago
DOWAN Butter Crock Ceramic Butter Dish with Waterline French Butter Crock for Fresh Spreadable & Soft Butter Porcelain White Butter Dish Dishwasher Safe
- Price
- £13.45
- Rating
- 4.5/5
- Reviews
- 2,841
- Age
- 6y ago
HOME DECOR Butter Dish with Lid Reactive Glaze Ceramic Butter Dish for Counter French Butter Crock with Waterline for Storing Fresh Spreadable Butter-Reactive White
- Price
- £13.76
- Rating
- 4.4/5
- Reviews
- 697
- Age
- 3y ago
Trending
90-day click momentum
LE TAUCI Butter Crock Butter Dish with Lid Butter Container for Counter with Water Line Embossed French Butter Keeper for Spreadable Butter Suit For Housewarming - Set of 1 Arctic White Bee
- Price
- £14.27
- Rating
- 4.7/5
- Reviews
- 88
- Age
- 8mo ago
French Butter Crock with Spreader Ceramic Butter Dish with Water Line for Fresh Spreadable Butter Reactive Glaze Blue
- Price
- £13.95
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 5mo ago
Butter Bell - The Original Butter Bell Crock by L Tremain a Countertop French Ceramic Butter Dish Keeper for Spreadable Butter Café Matte Collection White
- Price
- £26.19
- Rating
- 4.6/5
- Reviews
- 10,557
- Age
- 9y ago
Butter Bell - The Original Butter Bell Crock by L Tremain a Countertop French Ceramic Butter Dish Keeper for Spreadable Butter Antique Collection Sea Spray
- Price
- £26.48
- Rating
- 4.7/5
- Reviews
- 8,239
- Age
- 15y ago
Kilner Glass Butter Crock | 200ml Glass Butter Keeper with Water-Seal Lid Classic French Butter Bell Style Keeps Butter Fresh & Spreadable at Room Temperature
- Price
- £11.06
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 10mo ago
Newest
by launch dateFrench Butter Crock with Spreader Ceramic Butter Dish with Water Line for Fresh Spreadable Butter Reactive Glaze Blue
- Price
- £13.95
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 5mo ago
LE TAUCI Butter Crock Butter Dish with Lid Butter Container for Counter with Water Line Embossed French Butter Keeper for Spreadable Butter Suit For Housewarming - Set of 1 Arctic White Bee
- Price
- £14.27
- Rating
- 4.7/5
- Reviews
- 88
- Age
- 8mo ago
Kilner Glass Butter Crock | 200ml Glass Butter Keeper with Water-Seal Lid Classic French Butter Bell Style Keeps Butter Fresh & Spreadable at Room Temperature
- Price
- £11.06
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 10mo ago
Round Butter Dish with Lid French Butter with Knife for Soft Butter Ceramic Butter Crock with Waterline - Porcelain Butter Dish - Dishwasher Safe ( Blue )
- Price
- £12.38
- Rating
- 4.4/5
- Reviews
- 83
- Age
- 12mo ago
DOWAN Butter Crock French Butter Keeper Ceramic Butter Keeper with Water Line for Soft Fresh Butter No More Hard Keeper Housewarming Gift & Indoor Home Kitchen Decor
- Price
- £16.54
- Rating
- 4.5/5
- Reviews
- 1,139
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
27
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
56%
Top 20: 94%
Open market
30%
- Kilner25%
- DOLLGIFT15%
- DOWAN10%
- Duscdesp7%
- NBBENG7%
- HOME DECOR6%
Butter Bell demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.0×
Top Butter Bell search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- butter bell105K/yr
- butter crock38K/yr
- french butter dish23K/yr
- butter bell uk13K/yr
- butter crock with lid9K/yr
- butter keeper11K/yr
- french butter keeper8K/yr
- butter bell crock4K/yr
- kilner butter crock3K/yr
- butter pot3K/yr
What reviews say buyers love and hate about Butter Bell
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“Product is well made and looks good”
“Amazing easy to use”
“Works like a charm”
“Great value”
“Yes Excellent made storing butter at room temperature a breeze”
What buyers complain about
64% of reviews“Size is deceiving”
“This is WAY overpriced for what it is”
“the build quality is very poor”
“Does not work”
“when I washed it I realised the dust was actually in the glaze so can't be cleaned off”
Butter Bell return rate & reasons
Why buyers send it back, as a share of all return requests.
1.8%
Return rate
69%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Butter Bell questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
