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Burr Grinder

Fail

Demand is soft, at -22.4% this quarter, so Burr Grinder is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£172K/yr151K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
48%top-5 click share · 22 brands · 53 sellers

Flapen Score

Burr Grinder against its category

The dotted line is the Home & Garden average. Past it, Burr Grinder is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Burr Grinder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Burr Grinder 151K times last year and spent an estimated £172K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

2.5% of searches ended in a purchase last week.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £172K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
2.5%
Market size, estimated
£172Ka year
Peak month
December2.1× the quietest month
Top search term
burr coffee grinder72K searches a year

02 · Price

A sale here is worth £45.25.

Listings sell for £45.25 on average, from £10.63 to £157.85. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £45.25 that is £0 to £5K a year per listing.

Average price
£45.25inside the $15 to $100 sweet spot
Price range
£10.63–£157.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£5K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #12 within Coffee, Tea & Espresso. It carries 3,366 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
17.8%
Average rank
#12in Coffee, Tea & Espresso
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,366per listing
Listings tracked
31

04 · Newcomers

Amazon counts 3 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Burr Grinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£27K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

53

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

48%

Top 20: 89%

Open market

29%

  • Wancle21%
  • SHARDOR13%
  • De'Longhi11%
  • KRUPS10%
  • Amazon Basics9%
  • AMZCHEF7%

Demand

Burr Grinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Burr Grinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • burr coffee grinder72K/yr
  • coffee grinder burr26K/yr
  • espresso grinder21K/yr
  • burr grinder17K/yr
  • electric burr coffee grinders12K/yr
  • burr coffee grinders3K/yr

Reviews and returns

What reviews say buyers love and hate about Burr Grinder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability24%−0.31

Broke

Stopped working after a few uses

Stopped working after one use

Ease Of Cleaning11%+0.07

tricky to clean thoroughly

Hard to clean

Cleaning is difficult

Functionality-Overall9%−0.08

Poor performance

Doesnt work

Stopped working

Quality-Overall7%+1.11

it feels low quality

Cheap rubbish

shonky quality

Size-Overall4%

every now and then it's way short

It is small

Small bean hopper

Love

Quality-Overall21%+1.11

Excellent product

Solid build quality

Decent build quality

Value For Money13%+0.60

Excellent value

Good value for money

Good for the money

Ease Of Use13%+0.95

Easy to use

Easy to operate

The container is easy to remove

Ease Of Cleaning6%+0.07

keeps mess to a minimum

Easy to set up and clean

Easy to clean

Advertised Vs Actual Product5%+0.35

As described

Just what I wanted

Does the job perfectly

Return

2.4% Return rate 18% Fixable by listing

Functionality-Overall42%█▇▇▇██

Poor performance

Doesnt work

Stopped working

Size-Overall12%▅▇▆▆█▆

every now and then it's way short

It is small

Small bean hopper

Quality-Overall6%▄█▄▄▄▄

it feels low quality

Cheap rubbish

shonky quality

Durability5%█▂▆▆▃▆

Broke

Stopped working after a few uses

Stopped working after one use

Touch/Button Controls3%▃▂▁▃▃█

after some time the button broke on both

now the dose/cup size buttons are flickering

I did have some errors with the touchscreen control not responding

FAQ

Common Burr Grinder questions

Answered from the same tracked data.