burgundy velvet ribbon
Skip itPrices mostly outside the sweet spot ($4.23–$9.24) — this niche doesn't clear our bar today.
Review moat
Incredible5.67avg incumbent reviews — the moat a new listing must climb
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Bad£6.11avg listing price — sweet spot $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad£48K£48K/yr · 62K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad96%top-5 click share — a locked-up shelf
Growth
Bad-43.7%90-day search growth — must beat 0% to launch
Price range
Bad£4.23–£9.24cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, burgundy velvet ribbon is a £48K/yr Amazon United Kingdom market (62K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 28/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
burgundy velvet ribbon market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £31K–£37K
- units × avg price
- Conversion rate
- 12.5%
- Avg BSR
- #1,605
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 16.2%
- Avg brand age
- 27 months
- Avg seller age
- 269 days
Competition & brand share
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 rising
Sellers
8
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- DYSWTUE32%
- RARITYLL23%
- Bafiwu21%
- loacuony14%
- Xiwlaikeqi6%
- Migasum4%
Demand
Weekly Amazon search volume, last 35 weeks — -43.7% search growth over the last 90 days.Top burgundy velvet ribbon search terms
- burgundy velvet ribbon49K/yr
- burgundy ribbon velvet7K/yr
- velvet burgundy ribbon6K/yr
Top burgundy velvet ribbon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DYSWTUE Red Velvet Ribbon 20 MM Wide 10 Yards Single Sided Luxurious Soft Burgundy Ribbon for Christmas Tree Decoration Hair Accessories Red Bow Making and Gift Packaging
DYSWTUE£5.634.4★4 rev
Burgundy Velvet Ribbon - 10mm x 22.8m (3/8 inch x 25 Yards) RARITYLL Single-Faced Roll for Gift Wrapping Christmas Tree Decorations Bows Wedding & Craft Projects
RARITYLL£4.295.0★3 rev
Red Velvet Ribbon 38mm x 20yards Burgundy Thick Velvet Ribbon for Gift Wrapping Christmas Tree Decorations Bows & Craft Projects (Red)
Bafiwu£9.244.2★14 rev
Burgundy Velvet Ribbon 1cm X 23m Roll Velvet Ribbon Ribbons for Gift Wrapping Premium Craft Ribbons for Christmas Bows Tree Decoration Bouquets & Crafts
loacuony£7.125.0★5 rev
20mm Dark Red Velvet Ribbon 10 Yards Christmas Ribbon for Gift Wrapping Xmas Tree Decoration Bouquets Burgundy Velvet Ribbons for Bows Making Holiday & Party Decoration
Xiwlaikeqi£4.235.0★3 rev
Newest
by launch date20mm Dark Red Velvet Ribbon 10 Yards Christmas Ribbon for Gift Wrapping Xmas Tree Decoration Bouquets Burgundy Velvet Ribbons for Bows Making Holiday & Party Decoration
Xiwlaikeqi£4.233 rev
Burgundy Velvet Ribbon - 10mm x 22.8m (3/8 inch x 25 Yards) RARITYLL Single-Faced Roll for Gift Wrapping Christmas Tree Decorations Bows Wedding & Craft Projects
RARITYLL£4.293 rev
Red Velvet Ribbon 38mm x 20yards Burgundy Thick Velvet Ribbon for Gift Wrapping Christmas Tree Decorations Bows & Craft Projects (Red)
Bafiwu£9.2414 rev
DYSWTUE Red Velvet Ribbon 20 MM Wide 10 Yards Single Sided Luxurious Soft Burgundy Ribbon for Christmas Tree Decoration Hair Accessories Red Bow Making and Gift Packaging
DYSWTUE£5.634 rev
Burgundy Velvet Ribbon 1cm X 23m Roll Velvet Ribbon Ribbons for Gift Wrapping Premium Craft Ribbons for Christmas Bows Tree Decoration Bouquets & Crafts
loacuony£7.125 rev
Trending
90-day click momentum20mm Dark Red Velvet Ribbon 10 Yards Christmas Ribbon for Gift Wrapping Xmas Tree Decoration Bouquets Burgundy Velvet Ribbons for Bows Making Holiday & Party Decoration
Xiwlaikeqi£4.235.0★
Burgundy Velvet Ribbon - 10mm x 22.8m (3/8 inch x 25 Yards) RARITYLL Single-Faced Roll for Gift Wrapping Christmas Tree Decorations Bows Wedding & Craft Projects
RARITYLL£4.295.0★
DYSWTUE Red Velvet Ribbon 20 MM Wide 10 Yards Single Sided Luxurious Soft Burgundy Ribbon for Christmas Tree Decoration Hair Accessories Red Bow Making and Gift Packaging
DYSWTUE£5.634.4★
Red Velvet Ribbon 38mm x 20yards Burgundy Thick Velvet Ribbon for Gift Wrapping Christmas Tree Decorations Bows & Craft Projects (Red)
Bafiwu£9.244.2★
Burgundy Velvet Ribbon 1cm X 23m Roll Velvet Ribbon Ribbons for Gift Wrapping Premium Craft Ribbons for Christmas Bows Tree Decoration Bouquets & Crafts
loacuony£7.125.0★
What buyers say about burgundy velvet ribbon
What buyers praise and complain about, mined from review topics.What buyers love
“It feels like very good quality ribbon”
“just what I was looking for”
“Nice tray for price nice size to”
“I think it is excellent value for money”
“has a good thickness”
“I stitched it onto a project without any trouble”
“The spool design is practical”
“Cutting it to size is simple”
“The vintage-style burgundy shade gives everything a warm, elegant feel”
“It shapes beautifully into bows”
What buyers complain about
“Waste of money”
Top return reasons
Common questions
- Is burgundy velvet ribbon profitable to sell on Amazon United Kingdom?
- The niche generates £48K/yr across 6 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -43.7%. Flapen's verdict: Skip it (28/100).
- How competitive is the burgundy velvet ribbon niche?
- 6 brands and 8 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in burgundy velvet ribbon?
- Top complaints mined from reviews: Value For Money. The return rate is 1.9%.
- What does it cost to enter the burgundy velvet ribbon niche?
- Listings span £4.23–£9.24; the average listing price is £6.11 (sweet spot $15–$100). The average incumbent carries 6 reviews — the moat a new listing must climb.