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burgundy christmas decorations

Skip it

A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 37Conversion 2Competition 42Returns 58Price range 31Avg price 36Brand share 72Review moat 82Quality gap 78

Review moat

Great351.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Returns

Good2.7%

return rate — above 5% kills the launch gate

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+10.0%

90-day search growth — must beat 0% to launch

Avg price

Okay£10.29

avg listing price — sweet spot $15–$100

Price range

Okay£5.59–£19.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£8K

£8K/yr · 551K searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, burgundy christmas decorations is a £8K/yr Amazon United Kingdom market (551K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

burgundy christmas decorations market data

Units sold / yr
8K–10K
avg 0–100/product
Revenue / yr
£82K–£103K
units × avg price
Conversion rate
0.1%
Avg BSR
#692
Page quality
0%
Prime
81%
Sponsored
56%
Out of stock
37.9%
Avg brand age
28 months
Avg seller age
205 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

21

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

32%

  • Gonggi29%
  • xinxinyu12%
  • COSORO9%
  • Aisszhao6%
  • ZAMETTER6%
  • Fangoo5%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — +10.0% search growth over the last 90 days.
80K60KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 437.0×

Top burgundy christmas decorations search terms

  • burgundy christmas decorations138K/yr
  • burgundy ornaments5K/yr
  • burgundy baubles101K/yr
  • velvet baubles43K/yr
  • burgundy christmas tree decorations30K/yr
  • burgundy christmas baubles43K/yr
  • burgundy christmas8K/yr
  • burgundy baubles for christmas tree31K/yr
  • velvet christmas baubles21K/yr
  • large burgundy baubles11K/yr
All search terms

Top burgundy christmas decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£79420%£2K30%£2K40%£3K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about burgundy christmas decorations

What buyers praise and complain about, mined from review topics.

Top return reasons

Size-Overall44%
Quality-Overall22%
Color22%
Material Quality11%

Common questions

Is burgundy christmas decorations profitable to sell on Amazon United Kingdom?
The niche generates £8K/yr across 16 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Skip it (41/100).
How competitive is the burgundy christmas decorations niche?
15 brands and 21 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 62% of demand.
When does demand for burgundy christmas decorations peak?
Demand peaks in Nov–Dec; the busiest month runs 437.0× the quietest.
What does it cost to enter the burgundy christmas decorations niche?
Listings span £5.59–£19.20; the average listing price is £10.29 (sweet spot $15–$100). The average incumbent carries 352 reviews — the moat a new listing must climb.