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63

burger press

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 68Growth 42Conversion 82Competition 64Returns 97Price range 52Avg price 46Brand share 66Review moat 66Quality gap 42

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Market size

Good£693K

£693K/yr · 693K searches

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Review moat

Good862.61

avg incumbent reviews — the moat a new listing must climb

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Good£4.97–£25.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.53

avg listing price — sweet spot $15–$100

Growth

Okay+13.4%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United Kingdom niche tracking, burger press is a £693K/yr Amazon United Kingdom market (693K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in May. Verdict: Worth a look — 63/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

burger press market data

Units sold / yr
50K–60K
avg 1,500–2,000/product
Revenue / yr
£577K–£692K
units × avg price
Conversion rate
8.7%
Avg BSR
#1,113
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
10.3%
Avg brand age
32 months
Avg seller age
182 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 falling

Sellers

30

Top-5 brand share

65%

Top 20: 96%

Top-5 click share

47%

Top 20: 88%

Open market

30%

  • HULISEN38%
  • GWHOLE9%
  • LAWALEISHE6%
  • Barpre6%
  • YSSHUI5%
  • winmiya5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.4% search growth over the last 90 days.
18K13KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.3×

Top burger press search terms

  • burger press341K/yr
  • smash burger press132K/yr
  • burger smasher88K/yr
  • burger press patty maker31K/yr
  • burger maker27K/yr
  • smash burger21K/yr
  • burger smasher press9K/yr
  • hamburger press9K/yr
  • burger patty maker7K/yr
  • burger press stainless steel6K/yr
All search terms

Top burger press products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£28K8%£55K12%£83K16%£111K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about burger press

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Excellent Product”

Advertised Vs Actual Product9%

“As shown”

Ease Of Cleaning9%

“Clean-up is straightforward as long as you treat it like cast iron should be treated — wipe down while warm, light oil, done”

Value For Money8%

“Excellent value”

Strength6%

“Very strong”

Ease Of Use6%

“Easy to use”

Size-Overall4%

“happy with the size”

Weight Heavy3%

“properly heavy-duty in the hand”

Weight Light3%

“Excellent light and easy to use”

Grilling2%

“Great for BBQ's”

What buyers complain about

Rusts/Corrodes19%

“It rusted immediately”

Size-Overall8%

“The paper discs supplied are too big for the press”

Quality-Overall7%

“Quality is not so good”

Ease Of Use5%

“difficulty with removing”

Value For Money4%

“little bit more expensive than others”

Handle Quality4%

“I have to return it as the handle was cracked”

Durability4%

“not fit for long term use”

Advertised Vs Actual Product3%

“looks can be deceiving”

Adhesion/Stickiness3%

“It is not non-stick”

Dishwasher Safe2%

“Definitely NOT 'dishwasher-safe' This is most definitely NOT 'dishwasher-safe'”

Top return reasons

Size-Overall23%
Rusts/Corrodes17%
Quality-Overall12%
Weight Heavy8%
Add-Ons/Attachments4%
Handle Quality3%
Functionality-Overall3%
Strength3%
Value For Money2%
Product Condition2%

Common questions

Is burger press profitable to sell on Amazon United Kingdom?
The niche generates £693K/yr across 33 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Worth a look (63/100).
How competitive is the burger press niche?
25 brands and 30 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in burger press?
Top complaints mined from reviews: Rusts/Corrodes, Size-Overall, Quality-Overall. The return rate is 0.5%.
When does demand for burger press peak?
Demand peaks in May; the busiest month runs 2.3× the quietest.
What does it cost to enter the burger press niche?
Listings span £4.97–£25.86; the average listing price is £11.53 (sweet spot $15–$100). The average incumbent carries 863 reviews — the moat a new listing must climb.