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Bulb Compost

Fail

Demand is soft, at -68.5% this quarter, so Bulb Compost is a Fail.

Flapen Score
24
24 / 100
Ranks 5,700 of 5,777 Home & Garden niches · −27 vs the category median of 51
Market size
£6K/yr20K searches / yr
90-day growth
-68.5%search demand this quarter
Competition
100%top-5 click share · 4 brands · 14 sellers

Flapen Score

Bulb Compost against its category

The dotted line is the Home & Garden average. Past it, Bulb Compost is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulb Compost market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bulb Compost 20K times last year and spent an estimated £6K. All 4 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 24 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -68.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £6K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
-68.5%
Conversion, latest week
3.5%
Market size, estimated
£6Ka year
Peak month
October52.0× the quietest month
Top search term
bulb compost7K searches a year

02 · Price

A sale here is worth £8.95.

Listings sell for £8.95 on average, from £6.63 to £15.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £8.95 that is £2K to £4K a year per listing.

Average price
£8.95under the $15 to $100 sweet spot
Price range
£6.63–£15.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

20% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #688 within Soils, Mulches & Planting Media. It carries 198 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
60%
Out of stock, average day
0.0%
Average rank
#688in Soils, Mulches & Planting Media
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
198per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Bulb Compost products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£630£1K£2K£3K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Miracle-Gro36%
  • Jamieson Brothers31%
  • SuperGift.com22%
  • Westland11%
  • Open — no brand owns it (0%)

Demand

Bulb Compost search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 52.0×

Search terms

Top Bulb Compost search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bulb compost7K/yr
  • bulb compost for outdoor bulbs in pots5K/yr
  • bulb fibre4K/yr
  • bulb fibre potting compost4K/yr

Reviews and returns

What reviews say buyers love and hate about Bulb Compost

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Plant Growth67%0.00

My flowers and bulbs are growing nicely

I plant a lot of bulbs every year

Quality-Overall33%

you can tell its QUALITY I am so glad I bought the best

Return

0.0% Return rate 0% Fixable by listing

Water Resistance100%▁▁▁█▁▁

FAQ

Common Bulb Compost questions

Answered from the same tracked data.