Brown Card
prices mostly outside the sweet spot ($2.16–$14.01) — Brown Card doesn't clear our bar today.
Flapen Score
Is Brown Card profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Brown Card is a £45K/yr Amazon United Kingdom market (51K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Brown Card: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -20.0% over the last 90 days and 12.7% of searches end in a purchase.
£45K
revenue / yr
Who owns the niche?
The top 5 brands hold 78% of demand, so 22% of the market is open.
22%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 26 products
Top Brown Card products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Brown Kraft Card A4 Card 250GSM Thick Kraft Card Stock for Cards Making Scrapbook Office Printing and Arts or Crafts DIY (25 Sheets)
- Price
- £4.94
- Rating
- 4.6/5
- Reviews
- 668
- Age
- 1y ago
Hawksbill 50Pack Brown Card A4 280GSM Thick Kraft Card for Arts & Crafts
- Price
- £4.37
- Rating
- 4.5/5
- Reviews
- 139
- Age
- 1y ago
House of Card & Paper Brown Kraft Card 280gsm A4 x 50 Sheets
- Price
- £4.69
- Rating
- 4.7/5
- Reviews
- 241
- Age
- 5y ago
Hawksbill A4 Dark Brown Card 180 GSM Premium Brown Cardstock Pack of 100 | Ideal for Arts Crafts Printouts Stationery and DIY Projects
- Price
- £5.80
- Rating
- 3.7/5
- Reviews
- 12
- Age
- 1y ago
40 Sheets 300gsm - Brown Kraft Paper Thick Cardstock A4 Card
- Price
- £7.35
- Rating
- 4.7/5
- Reviews
- 1,296
- Age
- 6y ago
Trending
90-day click momentum
Brown Kraft Card A4 50 Sheets 200GSM Thick Brown Craft Cardstock Paper Matte Heavy Duty Card for Art Printing Scrapbooking and DIY Craft Projects
- Price
- £5.63
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
Brown Card A4 100 Sheets 5 Colours Brown Coloured Card 92lb/250gsm for DIY Crafting Scrapbook Decoration
- Price
- £13.41
- Rating
- 4.6/5
- Reviews
- 100
- Age
- 11mo ago
100 Sheets Brown Kraft Paper A4 Sheets 100gsm
- Price
- £6.95
- Rating
- 4.4/5
- Reviews
- 1,028
- Age
- 6y ago
300GSM A5 Kraft Brown Cardstock - 40 Sheets Card Paper 110lb Thick Paper for Christmas Card Making Postcards Invitation PAC01KP040
- Price
- £4.98
- Rating
- 4.7/5
- Reviews
- 620
- Age
- 1y ago
Hawksbill A4 Dark Brown Card 180 GSM Premium Brown Cardstock Pack of 100 | Ideal for Arts Crafts Printouts Stationery and DIY Projects
- Price
- £5.80
- Rating
- 3.7/5
- Reviews
- 12
- Age
- 1y ago
Newest
by launch dateBrown Kraft Card A4 50 Sheets 200GSM Thick Brown Craft Cardstock Paper Matte Heavy Duty Card for Art Printing Scrapbooking and DIY Craft Projects
- Price
- £5.63
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
MUWINC Brown & Neutral A4 Cardstock Pack - 35 Sheets 180gsm Coloured Craft Card Paper for Vintage Crafts and Elegant Projects
- Price
- £8.07
- Rating
- 4.2/5
- Reviews
- 76
- Age
- 10mo ago
Brown Card A4 100 Sheets 5 Colours Brown Coloured Card 92lb/250gsm for DIY Crafting Scrapbook Decoration
- Price
- £13.41
- Rating
- 4.6/5
- Reviews
- 100
- Age
- 11mo ago
300GSM A5 Kraft Brown Cardstock - 40 Sheets Card Paper 110lb Thick Paper for Christmas Card Making Postcards Invitation PAC01KP040
- Price
- £4.98
- Rating
- 4.7/5
- Reviews
- 620
- Age
- 1y ago
Pack of 100 A4 Brown Coloured Paper 75gsm Sheets
- Price
- £6.23
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 rising
Sellers
23
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
61%
Top 20: 95%
Open market
18%
- Hawksbill28%
- TownStix17%
- AZVIEY15%
- House of Card & Paper14%
- genXon5%
- upkpvid4%
- Open — no brand owns it (12 brands, 18%)
Brown Card demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 4.0×
Top Brown Card search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- brown card34K/yr
- kraft card8K/yr
- brown card a46K/yr
- kraft card a43K/yr
What reviews say buyers love and hate about Brown Card
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“It ran through my printer perfectly with no issues at all”
“Great value for money”
“Great quality card”
“Thickness was good, nice colour and handy size for the project I was doing”
“It is nice and sturdy”
What buyers complain about
95% of reviews“slightly dark”
“this batch I received was a different quality”
“Unfortunately had loads of troubleshooting as to why my design wouldn't work”
“However, the final print turned out a bit darker than I expected and looked in the pictures”
“Damaged paper and wrong colours”
Brown Card return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
52%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Brown Card questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
