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Brazilian Wood Plant

Fail

Demand is soft, at -73.7% this quarter, so Brazilian Wood Plant is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£28K/yr36K searches / yr
90-day growth
-73.7%search demand this quarter
Competition
79%top-5 click share · 5 brands · 5 sellers

Flapen Score

Brazilian Wood Plant against its category

The dotted line is the Home & Garden average. Past it, Brazilian Wood Plant is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brazilian Wood Plant market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Brazilian Wood Plant 36K times last year and spent an estimated £28K. All 5 brands take every click. Demand peaks in Sep–Oct–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

9.1% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -73.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-73.7%
Conversion, latest week
9.1%
Market size, estimated
£28Ka year
Peak month
September8.6× the quietest month
Top search term
brazilian wood plant18K searches a year

02 · Price

A sale here is worth £8.51.

Listings sell for £8.51 on average, from £4.70 to £12.24. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £8.51 that is £0 to £851 a year per listing.

Average price
£8.51under the $15 to $100 sweet spot
Price range
£4.70–£12.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£851
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 26.1% of listings are out of stock. The average listing ranks #1,053 within Garden Tools & Watering Equipment. It carries 45 reviews at 3.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
91%
Out of stock, average day
26.1%
Average rank
#1,053in Garden Tools & Watering Equipment
Average rating
3.04 starsAmazon United Kingdom average 4.36 stars
Average reviews
45per listing
Listings tracked
11

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Brazilian Wood Plant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£8K£11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • BAGUBDR52%
  • VOOSUN25%
  • MXHBSTP16%
  • EujRcf4%
  • FYKZQWDS3%

Demand

Brazilian Wood Plant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Dec · busiest ÷ quietest = 8.6×

Search terms

Top Brazilian Wood Plant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brazilian wood plant18K/yr
  • brazilian lucky wood plant3K/yr
  • brazilian tree13K/yr
  • brazilian wood2K/yr

Reviews and returns

What reviews say buyers love and hate about Brazilian Wood Plant

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Plant Growth34%+3.64

No growth

nothing grows

Slow growing

Instructions/User Manual/Troubleshooting17%−0.38

Useless _- still waiting for any sign of it doing something despite me following instructions

No clear instructions

instruction was not cream

Smell10%−0.50

Arrived mouldy, bark was loose and it smelled bad

Smells bad

Dont buy this, it was rotten when it came, absolutely stinks

Value For Money8%−0.11

its a waste of money

Waste of money

Quality-Overall7%−0.14

Not good quality

Rubbish product

Rubbish

Love

Plant Growth44%+3.64

Great little plant to grow as long as you follow the instructions to the letter

I Recomend this plant

To see some growth would be nice

Instructions/User Manual/Troubleshooting15%−0.38

instructions are pretty clear I bought 2 well worth the money

just follow the instructions

Did everything the instructions said

Value For Money9%−0.11

Reasonably priced

worth it

Assembly/Installation6%+0.49

Easy to set up

Soft Feel6%

Came a bit soft

Return

1.4% Return rate 12% Fixable by listing

Smell26%▁▆▇▇█▁

Arrived mouldy, bark was loose and it smelled bad

Smells bad

Dont buy this, it was rotten when it came, absolutely stinks

Plant Growth20%▁█▃▄▅▁

No growth

nothing grows

Slow growing

Wood Quality16%▁▄▄█▇▁

has gone mouldy expensive for a bit of useless wood

honestly just looks like a lump of wood

The slice of wood was very mouldy

Advertised Vs Actual Product8%▁▁▃█▅▁
Material Quality8%▁█▅▁▁▁

FAQ

Common Brazilian Wood Plant questions

Answered from the same tracked data.