Brabantia Ironing Board Cover Size C
FailThe top 5 brands take 100% of clicks, so Brabantia Ironing Board Cover Size C is a Fail.
- Flapen Score
- 42 / 100Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 5142
- Market size
- £102K/yr35K searches / yr
- 90-day growth
- -12.6%search demand this quarter
- Competition
- 73%top-5 click share · 1 brands · 21 sellers
Flapen Score
Brabantia Ironing Board Cover Size C against its category
The dotted line is the Home & Garden average. Past it, Brabantia Ironing Board Cover Size C is stronger. Inside it, weaker.
Market
The Brabantia Ironing Board Cover Size C market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Brabantia Ironing Board Cover Size C 35K times last year and spent an estimated £102K. One brand takes every click. Demand peaks in Sep. Flapen scores it 42 out of 100, a Fail.
01 · Demand
17.3% of searches ended in a purchase last week.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- -12.6%
- Conversion, latest week
- 17.3%
- Market size, estimated
- £102Ka year
- Peak month
- September1.7× the quietest month
- Top search term
- brabantia ironing board cover size c22K searches a year
02 · Price
A sale here is worth £17.11.
Listings sell for £17.11 on average, from £10.68 to £42.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £17.11 that is £2K to £4K a year per listing.
- Average price
- £17.11inside the $15 to $100 sweet spot
- Price range
- £10.68–£42.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #92 within Irons, Steamers & Accessories. It carries 2,413 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 93%
- Out of stock, average day
- 0.4%
- Average rank
- #92in Irons, Steamers & Accessories
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,413per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Brabantia Ironing Board Cover Size C products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Brabantia Ironing Board Cover C 124x45 cm Fresh Breeze | 100% Cotton Top Layer with 8mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £18.07
- Rating
- 4.7/5
- Reviews
- 270
- Age
- 3y ago
Brabantia Ironing Board Cover C 124x45 cm Fresh Breeze | 100% Cotton Top Layer with 2mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £12.47
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 3y ago
Brabantia Complete set - Cover Soothing Sea - Size C - 8mm foam
- Price
- £15.81
- Rating
- 4.5/5
- Reviews
- 1,048
- Age
- 1y ago
Brabantia Ironing Board Cover C 124x45 cm Colourful | 1x Random 100% Cotton Top Layer with 2mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £12.51
- Rating
- 4.4/5
- Reviews
- 8,751
- Age
- 22y ago
Brabantia Ironing Board Cover C 124x45 cm Denim Black | 100% Cotton Top Layer with 8mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £14.59
- Rating
- 4.5/5
- Reviews
- 1,048
- Age
- 5y ago
Trending
90-day click momentum
Brabantia Ironing Board Cover C (Lilac Waves) 124 x 45 cm with 2 mm Foam Padding Steam Iron Compatible Ironing Board Coverlet Padded Cover Made From Fairtrade Material
- Price
- £12.94
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 3mo ago
Brabantia 2mm Built-in-Foam Ironing Board Cover (B Board/Neutral Mixed Random Selection) Heat-Resistant Non-Slip Cord Fastener
- Price
- £12.42
- Rating
- 4.4/5
- Reviews
- 733
- Age
- 22y ago
Brabantia 8mm Thick Underlay Ironing Board Cover (D Board/Morning Breeze) Heat-Resistant Non-Slip Cord Fastener
- Price
- £21.35
- Rating
- 4.5/5
- Reviews
- 4,302
- Age
- 8y ago
Brabantia Ironing Board Cover C 124x45 cm Metallised | 100% Cotton Top Layer with 8mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £20.04
- Rating
- 4.5/5
- Reviews
- 1,048
- Age
- 5y ago
Brabantia Ironing Board Cover C 124x45 cm Colourful | 1x Random 100% Cotton Top Layer with 2mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £12.51
- Rating
- 4.4/5
- Reviews
- 8,751
- Age
- 22y ago
Newest
by launch dateBrabantia Ironing Board Cover C (Lilac Waves) 124 x 45 cm with 2 mm Foam Padding Steam Iron Compatible Ironing Board Coverlet Padded Cover Made From Fairtrade Material
- Price
- £12.94
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 3mo ago
Brabantia Complete set - Cover Soothing Sea - Size C - 8mm foam
- Price
- £15.81
- Rating
- 4.5/5
- Reviews
- 1,048
- Age
- 1y ago
Brabantia - Ironing Board Cover C with 8 mm Foam Padding Fairtrade Cotton Durable and Easy Fit for Enhanced Ironing Performance New Dawn 124 x 45 cm
- Price
- £19.91
- Rating
- 4.5/5
- Reviews
- 1,048
- Age
- 1y ago
Brabantia Ironing Board Cover C 124x45 cm Fresh Breeze | 100% Cotton Top Layer with 8mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £18.07
- Rating
- 4.7/5
- Reviews
- 270
- Age
- 3y ago
Brabantia Ironing Board Cover C 124x45 cm Fresh Breeze | 100% Cotton Top Layer with 2mm Foam Padding for Size C Ironing Boards | Durable Washable and Easy to Install
- Price
- £12.47
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
21
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
0%
- Brabantia100%
- Open — no brand owns it (0%)
Demand
Brabantia Ironing Board Cover Size C search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.7×
Search terms
Top Brabantia Ironing Board Cover Size C search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- brabantia ironing board cover size c22K/yr
- brabantia ironing board cover c7K/yr
- brabantia c ironing board cover5K/yr
Reviews and returns
What reviews say buyers love and hate about Brabantia Ironing Board Cover Size C
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It's a bit fiddly to fit
Was a bit of a struggle to get it tight enough though
Bit messy fitting
getting a cheaper product
not really that good of a price
This ironing Brabantia Iron Board Cover is very expensive
Very thin
it is extremely thin so only purchase if you are going to put it on top of an existing ironing board cover
VERY THIN POOR PRODUCT
Misleading description
This product is not well described
Not as pictured
Okay bit fiddly to fix on
Love
It fits like a glove
Excellent fit
Easy to fit
Good quality cover
Good quality replacement
Excellent product
Great value
Great value
Good value
very durable
Long lasting and great fit
Durable
Great adjustable board
Return
1.4% Return rate 79% Fixable by listing
It's a bit fiddly to fit
Was a bit of a struggle to get it tight enough though
Bit messy fitting
This was a very poor quality compared to my previous one in blue with a dandelion flower in white this one is rough material so much so I would be reluctant to iron anything delicate
Misleading description
This product is not well described
Not as pictured
Keep looking
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Best Flapen score
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FAQ
Common Brabantia Ironing Board Cover Size C questions
Answered from the same tracked data.