Bosch Air Fryer
FailThe top 5 brands take 100% of clicks, so Bosch Air Fryer is a Fail.
- Flapen Score
- 27 / 100Ranks 5,644 of 5,777 Home & Garden niches · −24 vs the category median of 5127
- Market size
- £60K/yr38K searches / yr
- 90-day growth
- -25.8%search demand this quarter
- Competition
- 96%top-5 click share · 3 brands · 58 sellers
Flapen Score
Bosch Air Fryer against its category
The dotted line is the Home & Garden average. Past it, Bosch Air Fryer is stronger. Inside it, weaker.
Market
The Bosch Air Fryer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bosch Air Fryer 38K times last year and spent an estimated £60K. All 3 brands take every click. Flapen scores it 27 out of 100, a Fail.
01 · Demand
2.0% of searches ended in a purchase last week.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- -25.8%
- Conversion, latest week
- 2.0%
- Market size, estimated
- £60Ka year
- Top search term
- bosch air fryer28K searches a year
02 · Price
A sale here is worth £78.85.
Listings sell for £78.85 on average, from £53.00 to £142.14. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At £78.85 that is £8K to £20K a year per listing.
- Average price
- £78.85inside the $15 to $100 sweet spot
- Price range
- £53.00–£142.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 100–250
- Revenue per listing a year
- £8K–£20K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Small Kitchen Appliances. It carries 515 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #72in Small Kitchen Appliances
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 515per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Bosch Air Fryer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bosch Series 6 Air Fryer XXL with Viewing Window MAF671B0GB Black
- Price
- £76.86
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 1y ago

Bosch Series 6 Air Fryer XXL Double Stack 12L Capacity MAFD661B0G Black
- Price
- £142.14
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 4mo ago

Bosch Series 4 Air Fryer XL with Grilling Set MAF462B1GB Black
- Price
- £65.97
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 1y ago

Bosch Series 4 Air Fryer XL MAF462C0GB Satin Beige
- Price
- £69.42
- Rating
- 4.6/5
- Reviews
- 500
- Age
- 9mo ago

Philips Air Fryer 2000 Series Single basket 6.2L with Viewing Window
- Price
- £53.00
- Rating
- 4.7/5
- Reviews
- 643
- Age
- 2y ago
Trending
90-day click momentum
Bosch Series 6 Air Fryer XXL Double Stack 12L Capacity MAFD661B0G Black
- Price
- £142.14
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 4mo ago

Ninja Air Fryer PRO 4.7L Single Drawer 4-in-1 Black AF140UK
- Price
- £66.80
- Rating
- 4.8/5
- Reviews
- 879
- Age
- 2y ago

Bosch Series 4 Air Fryer XL MAF462C0GB Satin Beige
- Price
- £69.42
- Rating
- 4.6/5
- Reviews
- 500
- Age
- 9mo ago

Bosch Series 4 Air Fryer XL with Grilling Set MAF462B1GB Black
- Price
- £65.97
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 1y ago

Philips Air Fryer 3000 Series Dual Basket 9L (3L + 6L) Family sized
- Price
- £77.79
- Rating
- 4.6/5
- Reviews
- 1,005
- Age
- 2y ago
Newest
by launch date
Bosch Series 6 Air Fryer XXL Double Stack 12L Capacity MAFD661B0G Black
- Price
- £142.14
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 4mo ago

Bosch Series 4 Air Fryer XL MAF462C0GB Satin Beige
- Price
- £69.42
- Rating
- 4.6/5
- Reviews
- 500
- Age
- 9mo ago

Bosch Series 4 Air Fryer XL with Grilling Set MAF462B1GB Black
- Price
- £65.97
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 1y ago

Bosch Series 6 Air Fryer XXL with Viewing Window MAF671B0GB Black
- Price
- £76.86
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 1y ago

Ninja Air Fryer PRO 4.7L Single Drawer 4-in-1 Black AF140UK
- Price
- £66.80
- Rating
- 4.8/5
- Reviews
- 879
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
58
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Bosch94%
- PHILIPS4%
- Ninja2%
Demand
Bosch Air Fryer search demand
Weekly searches over the year. Pick a range.
Search terms
Top Bosch Air Fryer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bosch air fryer28K/yr
- air fryer bosch7K/yr
- bosch air fryer series 63K/yr
Reviews and returns
What reviews say buyers love and hate about Bosch Air Fryer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I didn't like size
Its big
It is small
No Instructions pretty poor
No instruction booklet
no instructions came with it
the stop and start button is going to cancel every time I try it and cant find any way to send it back
The controls are very unresponsive
very bad when hot
get very dirty
These will be impossible to clean
Couldnt even run the initial cleaning routine
Love
Great little fryer
Brilliant air fryer
Great fryer
Easy to use
easy enough to figure out and use
Easy to operate
Build quality is excellent
Great build quality
the build quality is excellent
Great price
Well worth it
Good value for money
Cleans really easily
The baskets are easy to clean and also, in comparison to the Ninja; less foot sticks onto the metal inlets within the baskets
they clean easily in the sink
Return
2.0% Return rate 61% Fixable by listing
I didn't like size
Its big
It is small
Not very impressive for the price paid
Its overpriced even with the generous discount
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bosch Air Fryer questions
Answered from the same tracked data.









