Book Ends

Shoppers searched for this 897K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £353K a year.

Searches, last 12 months

897K

Growth, 90 days vs prior 90

-23.8%

Conversion, latest week

3.5%

Market size, estimated

£353Ka year

Peak month

January1.9× the quietest month

Top search term

book ends383K searches a year

Listings sell for £11.13 on average, from £4.70 to £39.13. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £11.13 that is £3K to £6K a year per listing.

Average price

£11.13under the $15 to $100 sweet spot

Price range

£4.70–£39.13

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #29 within Decorative Accessories. It carries 582 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

98%

Out of stock, average day

5.6%

Average rank

#29in Decorative Accessories

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

582per listing

Listings tracked

43

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months