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Bobo Balloon

Bobo Balloon shows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

56
Worth a look
Market size 10Growth 7Conversion 78Competition 77Returns 91Price range 0Avg price 18Brand share 95Review moat 92Quality gap 98
This niche Category average

Is Bobo Balloon profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Bobo Balloon is a £40K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Feb–Mar–Nov. Verdict: Worth a look — 56/100.

Bobo Balloon: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -36.4% over the last 90 days and 7.8% of searches end in a purchase.

£40K

revenue / yr

Units sold / yr6K
Search volume / yr-36.4%77K
Conversion rate7.8%
Avg price£6.62

Who owns the niche?

The top 5 brands hold 40% of demand, so 60% of the market is open.

60%

open market share

Brands · sellers38 · 43
Top-5 product click share38%
Open market60%
Avg brand age20 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.7★ — the gap to enter on.

0/100

page quality · 44 products

Sponsored placement95%
New entrants (1y)29· 0 succeeded
Avg rating3.7★
Avg reviews151

Top Bobo Balloon products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

£0£1K£2K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted

Brands

38 rising

Sellers

43

Top-5 brand share

40%

Top 20: 84%

Top-5 click share

38%

Top 20: 81%

Open market

55%

  • Adeyoo11%
  • Mienocol9%
  • Tniytru9%
  • Sumind6%
  • JNGTKL5%
  • Larrel5%

Bobo Balloon demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume77KCVR7.8%Products44Brands38Top 5 Brands40%OOS Rate13.4%Rating3.7★Reviews151Avg BSR#1,458
3K2KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Nov · busiest ÷ quietest = 1.9×

Top Bobo Balloon search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bobo balloons44K/yr
  • bubble balloons12K/yr
  • bobo balloons 24 inch6K/yr
  • bobo balloon6K/yr
  • bubble balloon4K/yr
  • bobo4K/yr

What reviews say buyers love and hate about Bobo Balloon

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Quality-Overall36%

Great quality and super easy to put together

Size-Overall13%

Good size

Efficiency5%

Worked good for me

Leak-Proof5%

Very clear, and on day 3 and still up with no leaked air

Heating5%

Works like a charm you just need the heat sealer press machine to help you seal it up to how you like it

What buyers complain about

86% of reviews
Stretchability/Expandability/Elasticity23%

didnt stretch when inflated with either air or helium

Inflation/Deflation20%

All balloons broke on inflation

Size-Overall15%

They are small

Quality-Overall11%

Not great quality

Functionality-Overall5%

Not functional

Bobo Balloon return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

52%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
27%
2Inflation/Deflation
16%
3Quality-Overall
13%
4Advertised Vs Actual Product
13%
5Shape/Style
8%

Common Bobo Balloon questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bobo Balloon 56/100 on Amazon United Kingdom — Worth a look. The niche generates £40K/yr across 44 tracked products. 0 of 29 products launched in the last 360 days are still selling. Search demand moved -36.4% over the last 90 days.
Search demand for Bobo Balloon on Amazon United Kingdom peaks in Feb–Mar–Nov, where the busiest month runs 1.9× the quietest.