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Bobo Balloon

Maybe

The products selling today average only 3.7★. But prices span $3.32–$12.53, mostly outside the sweet spot, so Bobo Balloon is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£40K/yr77K searches / yr
90-day growth
-36.4%search demand this quarter
Competition
38%top-5 click share · 38 brands · 43 sellers

Flapen Score

Bobo Balloon against its category

The dotted line is the Home & Garden average. Past it, Bobo Balloon is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bobo Balloon market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bobo Balloon 77K times last year and spent an estimated £40K. The top 5 brands take 40% of clicks. Demand peaks in Feb–Mar–Nov. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

7.8% of searches ended in a purchase last week.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-36.4%
Conversion, latest week
7.8%
Market size, estimated
£40Ka year
Peak month
February1.9× the quietest month
Top search term
bobo balloons44K searches a year

02 · Price

A sale here is worth £6.62.

Listings sell for £6.62 on average, from £3.32 to £12.53. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £6.62 that is £662 to £2K a year per listing.

Average price
£6.62under the $15 to $100 sweet spot
Price range
£3.32–£12.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£662–£2K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #1,458 within Party Supplies. It carries 151 reviews at 3.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
13.4%
Average rank
#1,458in Party Supplies
Average rating
3.72 starsAmazon United Kingdom average 4.36 stars
Average reviews
151per listing
Listings tracked
44

04 · Newcomers

Amazon counts 0 of last year's 29 launches as successful.

29 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
29
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Bobo Balloon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£1K£2K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted

Brands

38 rising

Sellers

43

Top-5 brand share

40%

Top 20: 84%

Top-5 click share

38%

Top 20: 81%

Open market

55%

  • Adeyoo11%
  • Mienocol9%
  • Tniytru9%
  • Sumind6%
  • JNGTKL5%
  • Larrel5%

Demand

Bobo Balloon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Bobo Balloon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bobo balloons44K/yr
  • bubble balloons12K/yr
  • bobo balloons 24 inch6K/yr
  • bobo balloon6K/yr
  • bubble balloon4K/yr
  • bobo4K/yr

Reviews and returns

What reviews say buyers love and hate about Bobo Balloon

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Stretchability/Expandability/Elasticity23%−0.33

didnt stretch when inflated with either air or helium

It was difficult to stretch out and kept popping

found it non stretchy when I tried

Inflation/Deflation20%−0.17

All balloons broke on inflation

My balloons have a misaligned seem which means I cannot use them

Didn't inflate

Size-Overall15%−0.05

They are small

not big enough to fit a babies outfit inside

Despite purchasing the larger ones of these

Quality-Overall11%+2.16

Not great quality

Rubbish

Rubbish quality

Functionality-Overall5%−0.07

Not functional

Love

Quality-Overall36%+2.16

Great quality and super easy to put together

great quality balloons

Amazing quality

Size-Overall13%−0.05

Good size

Big size

a mixture of sizes great for the project I needed them for

Efficiency5%+0.48

Worked good for me

Leak-Proof5%

Very clear, and on day 3 and still up with no leaked air

Heating5%+0.48

Works like a charm you just need the heat sealer press machine to help you seal it up to how you like it

Return

1.2% Return rate 52% Fixable by listing

Size-Overall27%▃▄█▆▄▃

They are small

not big enough to fit a babies outfit inside

Despite purchasing the larger ones of these

Inflation/Deflation16%█▅▃▃▆▃

All balloons broke on inflation

My balloons have a misaligned seem which means I cannot use them

Didn't inflate

Quality-Overall13%▄██▅▂▆

Not great quality

Rubbish

Rubbish quality

Advertised Vs Actual Product13%▂▅▃█▆▇

Not as described

Not as displayed on the picture

Shape/Style8%▃▅▁▃▄█

when inflated not round shaped

FAQ

Common Bobo Balloon questions

Answered from the same tracked data.