Bluey Colouring Book
brand-locked demand (top 5 brands take 100% of clicks) — Bluey Colouring Book doesn't clear our bar today.
Flapen Score
Is Bluey Colouring Book profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bluey Colouring Book is a £43K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 33/100.
Bluey Colouring Book: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -14.2% over the last 90 days and 10.6% of searches end in a purchase.
£43K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 10 products
Top Bluey Colouring Book products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
CRAYOLA Colouring Book - Bluey | 96 Pages of Bluey Colouring Fun | Sticker Sheet Included | Ideal for Kids Aged 3+
- Price
- £2.97
- Rating
- 4.6/5
- Reviews
- 1,105
- Age
- 2y ago

Bluey Aqua Magic - Colouring Books for Children Ages 3 Years Plus
- Price
- £5.03
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 3y ago

CRAYOLA Color Wonder - Bluey Colouring Mess-Free Book (Includes 18 Colouring Pages & 5 Magic Color Wonder Markers)
- Price
- £4.10
- Rating
- 4.7/5
- Reviews
- 7,349
- Age
- 4y ago

CRAYOLA Giant Colouring Book - Bluey | 18 Pages of Bluey Colouring Fun | Includes 100 Stickers | Ideal for Kids Aged 3+
- Price
- £5.69
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 4y ago

CRAYOLA Colour by Numbers - Bluey (Includes 16 Colouring Pages and 6 Mini-Markers) | Early Years Educational Colouring Fun | For Ages 3+
- Price
- £3.37
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 3y ago
Trending
90-day click momentum
Anilas Bluey Activity Set with Tattoos and Bluey Colouring & Activity Kit.
- Price
- £13.94
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 3y ago

Bluey Aqua Magic - Colouring Books for Children Ages 3 Years Plus
- Price
- £5.03
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 3y ago

CRAYOLA Giant Colouring Book - Bluey | 18 Pages of Bluey Colouring Fun | Includes 100 Stickers | Ideal for Kids Aged 3+
- Price
- £5.69
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 4y ago

Bluey A4 Colouring Pad with Stickers | Kids Colouring & Activity Book | Bluey Poster & Drawing Set | Bluey Gifts & Toys
- Price
- £8.17
- Rating
- 4.6/5
- Reviews
- 17
- Age
- 2y ago

CRAYOLA Colour by Numbers - Bluey (Includes 16 Colouring Pages and 6 Mini-Markers) | Early Years Educational Colouring Fun | For Ages 3+
- Price
- £3.37
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 3y ago
Newest
by launch date
CRAYOLA Colouring Book - Bluey | 96 Pages of Bluey Colouring Fun | Sticker Sheet Included | Ideal for Kids Aged 3+
- Price
- £2.97
- Rating
- 4.6/5
- Reviews
- 1,105
- Age
- 2y ago

Bluey A4 Colouring Pad with Stickers | Kids Colouring & Activity Book | Bluey Poster & Drawing Set | Bluey Gifts & Toys
- Price
- £8.17
- Rating
- 4.6/5
- Reviews
- 17
- Age
- 2y ago

Bluey Art Set for Kids Colouring Pencils Paints Felt Tip Pens Crayons Stationery Crafts Girls Boys Art Supplies Preschool Travel 40 Plus Pcs Gift Set (Blue 3 Tier)
- Price
- £13.11
- Rating
- 4.7/5
- Reviews
- 865
- Age
- 3y ago

Bluey Aqua Magic - Colouring Books for Children Ages 3 Years Plus
- Price
- £5.03
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 3y ago

Anilas Bluey Activity Set with Tattoos and Bluey Colouring & Activity Kit.
- Price
- £13.94
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 flat
Sellers
43
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- CRAYOLA72%
- Booghe12%
- Anila's9%
- Blueprint Collections3%
- Bluey3%
- Open — no brand owns it (0%)
Bluey Colouring Book demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Top Bluey Colouring Book search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bluey colouring book36K/yr
- bluey colouring10K/yr
- bluey colouring set5K/yr
What reviews say buyers love and hate about Bluey Colouring Book
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“My toddler loves colouring in”
“lots of fun”
“Good value for money”
“Super easy no mess activity”
“get him to do something creative with something he has an interest in”
What buyers complain about
89% of reviews“Absolute rubbish”
“Unfortunately the tip fell off on day two so my granddaughter hasnt been able to use it”
“Not for young impatient children”
“the colour appearing was too long for my 2 year old daughter”
Bluey Colouring Book return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bluey Colouring Book questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









