Blinds
MaybeProducts sell for $22.59 on average, inside the sweet spot. But buyers convert on only 0.4% of searches, so Blinds is a Maybe.
- Flapen Score
- 59 / 100Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 5159
- Market size
- £526K/yr5.8M searches / yr
- 90-day growth
- +3.6%search demand this quarter
- Competition
- 34%top-5 click share · 24 brands · 40 sellers
Flapen Score
Blinds against its category
The dotted line is the Home & Garden average. Past it, Blinds is stronger. Inside it, weaker.
Market
The Blinds market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Blinds 5.8M times last year and spent an estimated £526K. The top 5 brands take 61% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 5.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £526K a year.
- Searches, last 12 months
- 5.8M
- Growth, 90 days vs prior 90
- +3.6%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £526Ka year
- Peak month
- April1.4× the quietest month
- Top search term
- blinds994K searches a year
02 · Price
A sale here is worth £22.59.
Listings sell for £22.59 on average, from £6.08 to £117.03. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At £22.59 that is £2K to £6K a year per listing.
- Average price
- £22.59inside the $15 to $100 sweet spot
- Price range
- £6.08–£117.03
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #18 within Window Treatments. It carries 2,535 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 55%
- Out of stock, average day
- 8.2%
- Average rank
- #18in Window Treatments
- Average rating
- 4.34 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,535per listing
- Listings tracked
- 47
04 · Newcomers
Amazon counts 2 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Blinds products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control Grey 20W x 185H cm
- Price
- £10.25
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control White 20W x 185H cm
- Price
- £10.55
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

No Drill Blinds Non-woven Fabric Cut to Size Easy Fit Self Adhesive Stick On Pleated Temporary Shades Clip In Paper Blinds for Windows Patio Doors Kitchen Bathroom Bedroom
- Price
- £9.24
- Rating
- 4.2/5
- Reviews
- 1,084
- Age
- 3y ago

Ruby Deals PVC Venetian Blind Blinds Window (Black 90W x 150H cm)
- Price
- £12.14
- Rating
- 4.4/5
- Reviews
- 1,787
- Age
- 3y ago

No Drill Blinds Non-woven Fabric Cut to Size Thermal Easy Fit Self Adhesive Stick On Pleated Temporary Shades Clip In Paper Blinds for Windows Patio Doors Kitchen Bathroom Bedroom
- Price
- £7.43
- Rating
- 4.2/5
- Reviews
- 1,084
- Age
- 3y ago
Trending
90-day click momentum
FURNISHED Roller Blinds Thermal Blackout Roller Blind - Trimmable Insulated UV Protection Child Safe Easy Fit Home Office Window Blinds Dark Grey 120 cm Wide x 165 cm Long
- Price
- £24.86
- Rating
- 4.3/5
- Reviews
- 8,176
- Age
- 8y ago

A.Unique Home Premium Trimmable Thermal Blackout Roller Window Blind in a Variety of Colours and Sizes Ideal for any Room - 4FT - SAGE - 120cm (W) x 170cm (L) | 47.2 (W) x 66.9 (L)
- Price
- £18.27
- Rating
- 4.5/5
- Reviews
- 1,923
- Age
- 4y ago

DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control Grey 20W x 185H cm
- Price
- £10.25
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control White 20W x 185H cm
- Price
- £10.55
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control Black 20W x 185H cm
- Price
- £10.37
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago
Newest
by launch date
DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control Grey 20W x 185H cm
- Price
- £10.25
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control White 20W x 185H cm
- Price
- £10.55
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

DHSVFCR 100% Blackout Roller Blind UV Blocking Thermal Insulated Fabric Child Safe Easy to Install and Use Fit Bathroom Kitchen Bedroom Home Office Window Cord Control Black 20W x 185H cm
- Price
- £10.37
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 9mo ago

Blackout Curtains for Travel Portable Blackout Blind Stick On No Drill Blinds for Window Blinds Temporary Black Out Material Cut to Any Size Window Cover Film for Bedroom Dorm 148X100CM
- Price
- £7.51
- Rating
- 4.2/5
- Reviews
- 233
- Age
- 1y ago

Maritown No Drill Blackout Blind Stick on Thermal Curtains 66W x 180H cm
- Price
- £10.90
- Rating
- 4.0/5
- Reviews
- 265
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
24 falling
Sellers
40
Top-5 brand share
61%
Top 20: 96%
Top-5 click share
34%
Top 20: 72%
Open market
35%
- DHSVFCR21%
- Maritown15%
- funky gadgets12%
- FURNISHED8%
- Home In Style 4U6%
- Amazon Basics4%
Demand
Blinds search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Blinds search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blinds994K/yr
- roller blinds845K/yr
- no drill blinds for windows485K/yr
- blackout blind381K/yr
- blinds window441K/yr
- window blinds415K/yr
- no drill blinds283K/yr
- blackout blinds144K/yr
- blinds window roller no drilling243K/yr
- venetian blinds262K/yr
Reviews and returns
What reviews say buyers love and hate about Blinds
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
adhesion was poor
But adhesion does not work
Not sticky enough
I find the price-to-quality ratio very hard to justify
Poor quality
Expensive for the quality
especially as it's not a particularly cheap product
Cheaper elsewhere
Here is why I wouldn't recommend investing double the price:
it has a very bad chemical smell
smells awful
The box smells strongly of plastic
comes unstuck in heat
Not good for heat
It creates too much of a heat build up
Love
Good well made product
Excellent Product
They look very nice, good quality, great price beautiful white color
Affordable
Good value for money
Good value
Easy to put on
Easy to use
Easy to put and to remove
Easy to fit
Easy fit
Its cut to size so fits perfectly
Easy to install
Easy to set up
Took 15 minutes to install
Return
1.7% Return rate 71% Fixable by listing
difficult to fit
as they were bigger than I expected
too small
Didnt work on the blinds
They thing do not work they don't hold blinds up waste of money very
Doesnt work
adhesion was poor
But adhesion does not work
Not sticky enough
I find the price-to-quality ratio very hard to justify
Poor quality
Expensive for the quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blinds questions
Answered from the same tracked data.









