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Blender Bottle

Blender Bottle shows beatable incumbent ratings (3.5★), but soft demand (-41.0% this quarter) keeps it on the watch list.

Flapen Score

51
Worth a look
Market size 21Growth 5Conversion 35Competition 59Returns 71Price range 72Avg price 86Brand share 68Review moat 50Quality gap 100
This niche Category average

Is Blender Bottle profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Blender Bottle is a £84K/yr Amazon United Kingdom market (153K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 51/100.

Blender Bottle: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -41.0% over the last 90 days and 2.8% of searches end in a purchase.

£84K

revenue / yr

Units sold / yr4K
Search volume / yr-41.0%153K
Conversion rate2.8%
Avg price£19.51

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers26 · 89
Top-5 product click share49%
Open market36%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.5★ — the gap to enter on.

0/100

page quality · 37 products

Sponsored placement97%
New entrants (1y)15· 3 succeeded
Avg rating3.5★
Avg reviews1,517

Top Blender Bottle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£7K£10K£14K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

89

Top-5 brand share

64%

Top 20: 95%

Top-5 click share

49%

Top 20: 83%

Open market

32%

  • Ninja22%
  • NutriBullet20%
  • MIAOKE12%
  • PEAMOO5%
  • Breville5%
  • Hoquare3%

Blender Bottle demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume153KCVR2.8%Products37Brands26Top 5 Brands64%OOS Rate32.4%Rating3.5★Reviews1,517Avg BSR#49
10K6KSpike '25Prime Day '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 2.8×

Top Blender Bottle search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • portable juicer45K/yr
  • portable juicer blender bottle19K/yr
  • fresh juice blender11K/yr
  • portable blender bottle8K/yr
  • portable juicer blender15K/yr
  • portable blender for protein shakes5K/yr
  • usb rechargeable portable blender5K/yr
  • battery blender4K/yr
  • fresh juice portable blender bottle5K/yr
  • portable mixer3K/yr

What reviews say buyers love and hate about Blender Bottle

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Mixing/Blending18%

Blends very well

Quality-Overall13%

Lovely quality bottle

Ease Of Use11%

easy to operate

Value For Money8%

Excellent value for money

Ease Of Cleaning7%

cleaning is quick

What buyers complain about

75% of reviews
Durability26%

Didnt last

Charging13%

Will not charge

Quality-Overall9%

Bad quality

Functionality-Overall6%

It never worked

Battery Life5%

Horrible battery life

Blender Bottle return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

12%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
23%
2Charging
15%
3Size-Overall
9%
4Mixing/Blending
7%
5Durability
7%

Common Blender Bottle questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Blender Bottle 51/100 on Amazon United Kingdom — Worth a look. The niche generates £84K/yr across 37 tracked products. 3 of 15 products launched in the last 360 days are still selling. Search demand moved -41.0% over the last 90 days.
Search demand for Blender Bottle on Amazon United Kingdom peaks in Jan–Dec, where the busiest month runs 2.8× the quietest.