Is blender bottle profitable to sell on Amazon United Kingdom?

The niche generates £84K/yr across 37 tracked products. 3 of 15 products launched in the last 360 days are still selling. 90-day search growth is -41.0%. Flapen's verdict: Worth a look (51/100).

How competitive is the blender bottle niche?

26 brands and 89 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in blender bottle?

Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 2.2%.

When does demand for blender bottle peak?

Demand peaks in Jan–Dec; the busiest month runs 2.8× the quietest.

What does it cost to enter the blender bottle niche?

Listings span £7.47–£34.05; the average listing price is £19.51 (sweet spot $15–$100). The average incumbent carries 1,517 reviews — the moat a new listing must climb.

blender bottle

Worth a look

Shows beatable incumbent ratings (3.5★), but soft demand (-41.0% this quarter) keeps it on the watch list.

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Avg price

Great£19.51

avg listing price — sweet spot $15–$100

Price range

Good£7.47–£34.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,516.81

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad£84K

£84K/yr · 153K searches

Growth

Bad-41.0%

90-day search growth — must beat 0% to launch

Signals Quality Gap

According to Flapen's Amazon United Kingdom niche tracking, blender bottle is a £84K/yr Amazon United Kingdom market (153K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

blender bottle market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: £59K–£78K; units × avg price
Conversion rate: 2.8%
Avg BSR: #49
Page quality: 0%
Prime: 89%
Sponsored: 97%
Out of stock: 32.4%
Avg brand age: 23 months
Avg seller age: 162 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

26 falling

Sellers

Top-5 brand share

64%

Top 20: 95%

Top-5 click share

49%

Top 20: 83%

Open market

32%

Ninja22%
NutriBullet20%
MIAOKE12%
PEAMOO5%
Breville5%
Hoquare3%

Demand & seasonality

Weekly Amazon search volume, last 82 weeks — -41.0% search growth over the last 90 days.

Peak months: Jan, Dec · busiest ÷ quietest = 2.8×

Open Trend

Top blender bottle search terms

portable juicer45K/yr -46.3%0.8% conv.
portable juicer blender bottle19K/yr -28.0%1.6% conv.
fresh juice blender11K/yr -41.5%1.0% conv.
portable blender bottle8K/yr -14.7%0.8% conv.
portable juicer blender15K/yr -39.3%0.7% conv.
portable blender for protein shakes5K/yr +79.4%2.4% conv.
usb rechargeable portable blender5K/yr -38.3%2.6% conv.
battery blender4K/yr +6.9%0.9% conv.
fresh juice portable blender bottle5K/yr +3.1%0.9% conv.
portable mixer3K/yr +11.0%1.0% conv.

All search terms

Top blender bottle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ninja Blast Portable Blender 530ml Leakproof Lid & Sip Spout BC151UKNV

Ninja£31.114.4★4,438 rev

nutribullet Portable Blender in Black - Powerful Extractor Blade 475ml Cup To-Go Lid USB-C Charging Cable & User Guide - Delivers 15+ Blending Cycles per charge - Healthy Shakes On The Move

NutriBullet£23.414.0★1,814 rev

Portable Blender Fashion Portable Blender for Shakes and Smoothies 334 ml Magnetic USB Fast Charge Mini Bottle for Travel Outdoor Gym Office Cars Gift Pink

MIAOKE£22.762.7★9 rev

Portable Juicer Mini Blender for Juice 350ml Portable Juicer Blender Bottle with 6 Blades USB Rechargeable Cordless Personal Blenderes for Travel Outdoor Gym Office (White)

PEAMOO£9.931.0★10 rev

Breville Blend Active Personal Blender & Smoothie Maker | 350W | 2 Portable Blend Active Bottles (600ml) | Leak Proof Lids | White & Green [VBL246]

Breville£16.633.9★12,478 rev

Newest

by launch date

2026 New Portable Wireless Juicer Cup 38 Blades Large Capacity Portable Blender Food-Safe Material Freshly Juiced in 40s Multifunctional Blender Bottle for Juices Milkshake Smoothie (Blue 800ml)

HOPASRISEE£20.023 rev

2mo ago

Portable Juicer Blender Bottle 530ml Fruit Veggie Cup Cordless Mini Blender USB Rechargeable Personal Blender Strong Cutting Power with 12 Blades Smoothies (Light green)

Vutlace£18.286 rev

3mo ago

Leogony 400ml Juicer Blender Bottle for Shakes Smoothie Fresh Portable Juice Portable Blender Bottle for Home Office Outdoors Travel Sports

Leogony£10.774 rev

4mo ago

Portable Juicer Mini Blender for Juice 350ml Portable Juicer Blender Bottle with 6 Blades USB Rechargeable Cordless Personal Blenderes for Travel Outdoor Gym Office (White)

PEAMOO£9.9310 rev

4mo ago

Portable Blender Personal Blender USB Rechargeable for Shakes and Smoothies Strong Cutting Power with 6 Blades

Jokoo£14.213 rev

5mo ago

What buyers say about blender bottle

What buyers praise and complain about, mined from review topics.

What buyers love

Mixing/Blending18%

“Blends very well”

Quality-Overall13%

“Lovely quality bottle”

Ease Of Use11%

“easy to operate”

Value For Money8%

“Excellent value for money”

Ease Of Cleaning7%

“cleaning is quick”

Charging4%

“Keeps charge”

Portability4%

“Handy and portable”

Advertised Vs Actual Product3%

“better than expected”

Battery Life2%

“Battery last long”

Strength2%

“Sturdy design too”

What buyers complain about

Durability26%

“Didnt last”

Charging13%

“Will not charge”

Quality-Overall9%

“Bad quality”

Functionality-Overall6%

“It never worked”

Battery Life5%

“Horrible battery life”

Mixing/Blending5%

“Doesnt blend anything properly”

Value For Money3%

“Not worth the price”

Strength3%

“Not powerful enough”

Leak-Proof2%

“Water leaks”

Ease Of Cleaning2%

“Worried about cleaning the blades”

Top return reasons

Functionality-Overall23%

Charging15%

Size-Overall9%

Mixing/Blending7%

Durability7%

Leak-Proof3%

Quality-Overall3%

Battery Life3%

Weight Heavy3%