Blank Cards and Envelopes
MaybeReturns run at only 0.4% of orders. But prices span $3.32–$14.00, mostly outside the sweet spot, so Blank Cards and Envelopes is a Maybe.
- Flapen Score
- 51 / 100Ranks 2,729 of 5,777 Home & Garden niches · on the category median51
- Market size
- £235K/yr505K searches / yr
- 90-day growth
- -2.7%search demand this quarter
- Competition
- 40%top-5 click share · 23 brands · 44 sellers
Flapen Score
Blank Cards and Envelopes against its category
The dotted line is the Home & Garden average. Past it, Blank Cards and Envelopes is stronger. Inside it, weaker.
Market
The Blank Cards and Envelopes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Blank Cards and Envelopes 505K times last year and spent an estimated £235K. The top 5 brands take 66% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
6.7% of searches ended in a purchase last week.
Shoppers searched for this 505K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £235K a year.
- Searches, last 12 months
- 505K
- Growth, 90 days vs prior 90
- -2.7%
- Conversion, latest week
- 6.7%
- Market size, estimated
- £235Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- blank cards and envelopes142K searches a year
02 · Price
A sale here is worth £6.98.
Listings sell for £6.98 on average, from £3.32 to £14.00. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £6.98 that is £5K to £7K a year per listing.
- Average price
- £6.98under the $15 to $100 sweet spot
- Price range
- £3.32–£14.00
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £5K–£7K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Paper & Paper Crafts. It carries 1,561 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #130in Paper & Paper Crafts
- Average rating
- 4.62 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,561per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 3 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Blank Cards and Envelopes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Crafts UK 50 Cards and Envelopes White 5 x 5-Inch
- Price
- £6.68
- Rating
- 4.7/5
- Reviews
- 3,729
- Age
- 15y ago
Anitas Plain Blank Cards & Envelopes A6 White Pack of 50 for Home Wedding Birthday Christmas Thank You Art & Craft Scrapbooking Supplies Baby Shower Card Making
- Price
- £7.69
- Rating
- 4.7/5
- Reviews
- 11,041
- Age
- 17y ago
Pack of 20 A6 Blank Greeting Cards with Envelopes White 350 GSM Blank Cards and Envelopes for Card Making for Gift Greeting Cards Invitation Papa Prints
- Price
- £5.07
- Rating
- 4.6/5
- Reviews
- 398
- Age
- 3y ago
Craft UK 2483 C6 Card and Envelope Pack of 50 - Mixed Colours White Envelopes
- Price
- £6.00
- Rating
- 4.5/5
- Reviews
- 192
- Age
- 2y ago
Pack of 50 A6 Blank Cards and Envelopes White 350 GSM Blank Cards and Envelopes for Card Making Eco-Friendly Papa Prints
- Price
- £7.47
- Rating
- 4.6/5
- Reviews
- 398
- Age
- 3y ago
Trending
90-day click momentum
Blank Cards and Envelopes 4x6 inch 50 Set Half Fold Blank Note Cards 10 Colors Plain Cards and Envelopes for Invitation and Greeting Cards Wedding Birthday
- Price
- £10.15
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago
30 Pack Blank Greeting Cards with Envelopes Gold Foil Floral Designs 6 Assorted Styles Blank Inside Notelets for All Occasions Watercolour Note Cards for Thank You Birthday & Christmas
- Price
- £7.94
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 5mo ago
SWEETZER & ORANGE Summer Stripes Thank You Cards Set of 24 Blank Cards with Envelopes 6 Colorful Designs (4 of Each) 4x5.5 Flat Note Cards Pastel Pink Blue & Yellow Envelopes Thick Paper
- Price
- £6.64
- Rating
- 4.8/5
- Reviews
- 142
- Age
- 11mo ago
Anitas Plain Blank Cards & Envelopes A5 White Pack of 25 for Home Wedding Birthday Christmas Thank You Art & Craft Scrapbooking Supplies Baby Shower Card Making
- Price
- £7.43
- Rating
- 4.7/5
- Reviews
- 11,041
- Age
- 15y ago
60 Pack 6x6 Square Coloured Blank Cards and Envelopes 28 Assorted Colours Coloured Cards and White Envelopes for Card Making Invitation and Greeting Cards (15.2x15.2cm)
- Price
- £14.00
- Rating
- 4.6/5
- Reviews
- 22
- Age
- 11mo ago
Newest
by launch dateBlank Cards and Envelopes 4x6 inch 50 Set Half Fold Blank Note Cards 10 Colors Plain Cards and Envelopes for Invitation and Greeting Cards Wedding Birthday
- Price
- £10.15
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago
30 Pack Blank Greeting Cards with Envelopes Gold Foil Floral Designs 6 Assorted Styles Blank Inside Notelets for All Occasions Watercolour Note Cards for Thank You Birthday & Christmas
- Price
- £7.94
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 5mo ago
SETTINI Blank Note Cards 18 Pack All Occasion Assorted Greeting Cards 9 Gold Foil Designs with Stickers and Envelopes 6 x 4 For Thank You Fathers Day Gift Birthday and All Occasion Cards
- Price
- £9.85
- Rating
- 4.7/5
- Reviews
- 143
- Age
- 11mo ago
SWEETZER & ORANGE Summer Stripes Thank You Cards Set of 24 Blank Cards with Envelopes 6 Colorful Designs (4 of Each) 4x5.5 Flat Note Cards Pastel Pink Blue & Yellow Envelopes Thick Paper
- Price
- £6.64
- Rating
- 4.8/5
- Reviews
- 142
- Age
- 11mo ago
60 Pack 6x6 Square Coloured Blank Cards and Envelopes 28 Assorted Colours Coloured Cards and White Envelopes for Card Making Invitation and Greeting Cards (15.2x15.2cm)
- Price
- £14.00
- Rating
- 4.6/5
- Reviews
- 22
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
44
Top-5 brand share
66%
Top 20: 98%
Top-5 click share
40%
Top 20: 82%
Open market
29%
- Craft UK Limited24%
- Papa Prints16%
- Anita's11%
- SWEETZER & ORANGE10%
- Craftask5%
- Baker Ross4%
Demand
Blank Cards and Envelopes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Blank Cards and Envelopes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blank cards and envelopes142K/yr
- blank cards81K/yr
- cards and envelopes51K/yr
- blank greeting cards21K/yr
- plain cards and envelopes28K/yr
- blank card19K/yr
- blank cards and envelopes for card making31K/yr
- blank greeting cards with envelopes15K/yr
- plain cards14K/yr
- card and envelopes for card making15K/yr
Reviews and returns
What reviews say buyers love and hate about Blank Cards and Envelopes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Size not true 4x6 A6 UK size
size is off
Small
Finding it difficult to use them in any way that a card may look good so I advise to buy a much more neutral or pastel colour card
Colours don't match photo
pastels not vibrant colours
Sadly the pictures on the cards is darker than I expected
card also too glossy for printing/stamping successfully
printing off centre
These cards are too thick
The card is much thinner
A bit thinner than other cards
Not a good buy xx look really cheap
and it detracts from the quality
Poor quality
Love
Very good quality cards
Excellent quality
Good quality cards
Affordable price
great value for money
Great value
Looks exactly like the image
As advertised
As described
Lovely colors
Lovely choice of colours
envelopes - great colours
The designs are beautiful
offer a variety of design
They were very nice and pretty design
Return
0.4% Return rate 61% Fixable by listing
Size not true 4x6 A6 UK size
size is off
Small
Not a good buy xx look really cheap
and it detracts from the quality
Poor quality
Finding it difficult to use them in any way that a card may look good so I advise to buy a much more neutral or pastel colour card
Colours don't match photo
pastels not vibrant colours
Really poor quality paper/card
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blank Cards and Envelopes questions
Answered from the same tracked data.